Whois & Analysis for clearbit.com

In marketing, lead generation is the initiation of consumer interest or enquiry into products or services of a business.

Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads.

The methods for generating leads typically fall under the umbrella of advertising, but may also include non-paid sources such as organic search engine results or referrals from existing customers.

In computer programming, an Application Programming Interface (API) is a set of subroutine definitions, protocols, and tools for building application software.

In general terms, it is a set of clearly defined methods of communication between various software components.

A good API makes it easier to develop a computer program by providing all the building blocks, which are then put together by the programmer.

In marketing, a product is anything that can be offered to a market that might satisfy a want or need.

In retailing, products are called merchandise.

In manufacturing, products are bought as raw materials and sold as finished goods.

A service is another common product type.

A social network is a social structure made up of a set of social actors (such as individuals or organizations), sets of dyadic ties, and other social interactions between actors.

The social network perspective provides a set of methods for analyzing the structure of whole social entities as well as a variety of theories explaining the patterns observed in these structures.

The study of these structures uses social network analysis to identify local and global patterns, locate influential entities, and examine network dynamics.

In general, compliance means conforming to a rule, such as a specification, policy, standard or law.

Regulatory compliance describes the goal that organisations aspire to achieve in their efforts to ensure that they are aware of and take steps to comply with relevant laws, polices, and regulations.