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Whois & Analysis for coxautoinc.com

Dec 17, 2019 11:12 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Autotrader.com
• City
Atlanta
• Zip Code
30319
• State
GA
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for coxautoinc.com
52

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Domain Owner
Autotrader.com See more
• Category
Business  >  Marketing  >  Hobbies & Interests  >  Investors / Inventors / Patents / Copyright
• Online since
• Age
10 years, 5 months, 13 days
• Alexa Rank
#34.882, coxautoinc.com is in the world's top 50.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on March 2, 2020.
Title Tag
Cox Automotive Inc | Transforming the Way the World Buys, Sells, Owns and Uses Cars.
Length: 84 (recommended: 10 to 70)
Meta Description
Our brands provide industry-leading digital marketing, retail, financial and wholesale solutions for consumers, dealers, manufacturers and the global automotive ecosystem.
Length: 171 (recommended: 50 to 160)
Google preview
Desktop Version

Cox Automotive Inc | Transforming the Way the World Buys, Sells, Owns...

https://coxautoinc.com

Our brands provide industry-leading digital marketing, retail, financial and wholesale solutions for consumers, dealers, manufacturers and the global automotive ecos...

Mobile Version

https://coxautoinc.com

Cox Automotive Inc | Transforming the Way the World Buys, Sells, Owns...

Our brands provide industry-leading digital marketing, retail, financial and wholesale solutions for consumers, dealers, manufactu...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by coxautoinc.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Cox Automotive Confidence: 86% Arrow up

Cox Automotive is an Atlanta-based business unit of Cox Enterprises, formed in 2014 to consolidate all of Cox's global automotive businesses, including Kelley Blue Book, Xtime, Autotrader.com and Manheim.

Digital marketing Confidence: 76% Arrow up

Digital marketing (also known as data-driven marketing) is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.

Ecosystem Confidence: 75% Arrow up

An ecosystem is a community of living organisms in conjunction with the nonliving components of their environment (things like air, water and mineral soil), interacting as a system.

These biotic and abiotic components are regarded as linked together through nutrient cycles and energy flows.

As ecosystems are defined by the network of interactions among organisms, and between organisms and their environment, they can be of any size but usually encompass specific, limited spaces (although some scientists say that the entire planet is an ecosystem).

Retail Confidence: 71% Arrow up

Retail markets and shops have a very ancient history, dating back to antiquity.

Retailing involves the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

Retailers satisfy demand is identified through a supply chain.

Retailers typically make a variety of strategic level decisions including the type of store, the market to be served, the optimal product assortment, customer service, supporting services and the store's overall market positioning.

Once the strategic retail plan is in place, retailers devise the retail mix which includes product, price, place, promotion, personnel and presentation.

In the digital age, an increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar and online retailing.

Digital technologies are also changing the way that consumers pay for goods and services.

Retailing support services may also include the provision of credit, delivery services and a range of supporting services.

Consumer Confidence: 71% Arrow up

A consumer is a person or organization that uses economic services or commodities.

In economic systems consumers are utilities expressed in the decision to trade or not.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on coxautoinc.com

TRAFFIC

This website is ranked #34.882 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • coxautoinc.com daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (94.5%)
  • Flaf icon for other countryOthers (5.5%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #8.005
Flag for IndiaIndia #211.255

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How coxautoinc.com looks like on a mobile device such as an iPhone.

Tablet
How coxautoinc.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 37% #a0a0a0
  • 24% #b0b0b0
  • 12% #606060
  • 9% #005090
  • 6% #f0f0f0
  • 5% #ffffff
  • 2% #e0e0e0
  • 1% #e0f0ff
  • 1% #4080a0
  • 1% #005080
  • 1% #f0ffff
  • 1% #105080

Text/code ratio

coxautoinc.com's text/code ratio is 5.16%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.16%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 9
  • <H3> 3
  • <H4> 8
  • <H5> 6
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
A game-changing idea goes global
The high cost of poor-quality leads
Are you ready for nada?
Meet zo rahim
Reverse the tide of employee turnover
<H3>
3rd level heading
2019 car buyer journey study
Shift from ownership to access ıs shaping the future of automotive
Case study: closing deals with digital retailing
<H4>
4th level heading
Our brands
Logo-brand-inline
Cox enterprise link
Company
Newsroom
<H5>
5th level heading
Our company at a glance
White paper: the good, bad & ugly
Nada 2020
Team members driving change
2019 dealership staffing study
Alt attributes Arrow up

We found 30 images on this website.
5 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 5 images on coxautoinc.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 4.304
  • Likes 352
  • Shares 3.855
  • Comments 97

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 05/23/2014 10 years, 5 months, 13 days ago
Last Modified 09/07/2019 5 years, 1 month, 27 days ago
Expiration Date 05/23/2020 Expired
Nameservers Arrow up
Host IP Address Country
edns3.ultradns.org 204.74.111.3 Flag for United StatesUnited States
edns3.ultradns.com 204.74.66.3 Flag for United StatesUnited States
edns3.ultradns.net 204.74.110.3 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 34.217.162.43
  • Country
  • Flag for United StatesUnited States
  • Region
  • Oregon , Portland
  • Latitude and Longitude
  • 45.5235 : -122.676
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