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Whois & Analysis for croma.com

Nov 23, 2019 6:53 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for croma.com
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Follow Google PageSpeed Insights to make your page faster.
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OVERVIEW

• Domain Owner
Private
• Category
Shopping  >  Home & Garden  >  Appliances
• Online since
October 3, 1996 Explore Wayback Machine
• Alexa Rank
#14.684, croma.com is in the world's top 20.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on January 15, 2020.
Title Tag
Croma Electronics | Online Electronics Shopping | Buy Electronics Online
Length: 72 (recommended: 10 to 70)
Meta Description
Croma Retail is one stop destination for online shopping in India. Buy online all the products that you need here. Shop online in India through Croma Retail and get products delivered in just few days to your doorsteps.
Length: 219 (recommended: 50 to 160)
Google preview
Desktop Version

Croma Electronics | Online Electronics Shopping | Buy Electronics O...

https://croma.com

Croma Retail is one stop destination for online shopping in India. Buy online all the products that you need here. Shop online in India through Croma Retail and get...

Mobile Version

https://croma.com

Croma Electronics | Online Electronics Shopping | Buy Electronics O...

Croma Retail is one stop destination for online shopping in India. Buy online all the products that you need here. Shop online in...

Encoding
Great, language/character encoding is specified: utf-8
Hreflang Tags
Alternate URL Hreflang
https://www.croma.com en-in
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, user-scalable=no
robots index,follow

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by croma.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Online shopping Confidence: 81% Arrow up

Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser.

Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine, which displays the same product's availability and pricing at different e-retailers.

As of 2016, customers can shop online using a range of different computers and devices, including desktop computers, laptops, tablet computers and smartphones.

India Confidence: 79% Arrow up

India, officially the Republic of India (Bhārat Gaṇarājya), is a country in South Asia.

It is the seventh-largest country by area, the second-most populous country (with over 1.2 billion people), and the most populous democracy in the world.

It is bounded by the Indian Ocean on the south, the Arabian Sea on the southwest, and the Bay of Bengal on the southeast.

It shares land borders with Pakistan to the west; China, Nepal, and Bhutan to the northeast; and Myanmar (Burma) and Bangladesh to the east.

In the Indian Ocean, India is in the vicinity of Sri Lanka and the Maldives.

India's Andaman and Nicobar Islands share a maritime border with Thailand and Indonesia.

Retail Confidence: 72% Arrow up

Retail markets and shops have a very ancient history, dating back to antiquity.

Retailing involves the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

Retailers satisfy demand is identified through a supply chain.

Retailers typically make a variety of strategic level decisions including the type of store, the market to be served, the optimal product assortment, customer service, supporting services and the store's overall market positioning.

Once the strategic retail plan is in place, retailers devise the retail mix which includes product, price, place, promotion, personnel and presentation.

In the digital age, an increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar and online retailing.

Digital technologies are also changing the way that consumers pay for goods and services.

Retailing support services may also include the provision of credit, delivery services and a range of supporting services.

Cromā Confidence: 72% Arrow up

Cromā is an Indian retail chain for consumer electronics and durables.

It is the nation's first large format specialist retail chain for consumer electronics and durables with successful expansion into Croma Zip stores, Croma Kiosks and latest online vertical, www.croma.com.Tata Group company Infiniti Retail runs Cromā stores in India.

Infiniti Retail Ltd is a 100% subsidiary of TATA Sons.

Product (business) Confidence: 69% Arrow up

In marketing, a product is anything that can be offered to a market that might satisfy a want or need.

In retailing, products are called merchandise.

In manufacturing, products are bought as raw materials and sold as finished goods.

A service is another common product type.

WEBSITE SPEED

croma.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.4s

This domain loads at the median speed of 2.4 seconds.

Speed Percentile

31%

croma.com is faster than approximately 31 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #14.684 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • croma.com daily visitors distribution - Total: 3 countries
  • Flag for IndiaIndia (93.1%)
  • Flaf icon for other countryOthers (6.9%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #1.033
Flag for KuwaitKuwait #3.052
Flag for United States of AmericaUnited States of America #209.899

LAYOUT

Doctype Missing Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How croma.com looks like on a mobile device such as an iPhone.

Tablet
How croma.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 14% #808080
  • 11% #ffffff
  • 11% #f0f0e0
  • 9% #c0e0f0
  • 8% #40a0a0
  • 8% #f0f0f0
  • 6% #a0a0a0
  • 4% #d0c050
  • 3% #509090
  • 3% #909090
  • 2% #b070b0
  • 2% #709070

Text/code ratio

croma.com's text/code ratio is 5.42%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.42%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 0
  • <H3> 9
  • <H4> 11
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H3>
3rd level heading
Smartphones
Television
Laptops & tablets
Refrigerators
Gadgets of desire
<H4>
4th level heading
Televisions
Home appliances
Kitchen appliances
Phones & wearables
Computers & tablets
Alt attributes Arrow up

We found 139 images on this website.
1 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on croma.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 8.996
  • Likes 1.825
  • Shares 7.149
  • Comments 22
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