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SEO Report for decathlon.ru

December 22, 2019 6:52 AM
Desktop screen Desktop screenshot for decathlon.ru

SEO SCORE

Favicon for decathlon.rudecathlon.ru
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Category
Non-Standard Content  >  Adult Content
• Online since
August 1, 2000 (explore Wayback Machine)
• Age
19 years, 7 months
• Alexa Rank
#11.937, decathlon.ru is in the world's top 20.000 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by GlobalSign nv-sa is valid from September 30, 2019 to April 15, 2020.
Title Tag
ДЕКАТЛОН: Европейский спортивный интернет-магазин и доставка на дом более 20000 спортивных товаров Декатлон для 70 видов спорта.
Length: 230 (recommended: 10 to 70)
Meta Description
ДЕКАТЛОН, европейский интернет магазин продажа инвентаря. Сеть магазинов или доставка на дом более 20000 спортивных товаров для детей, мужчин и женщин.
Length: 273 (recommended: 50 to 160)
Google preview
Desktop Version

ДЕКАТЛОН: Европейский спортивный интернет-магазин и доставка...

https://decathlon.ru

ДЕКАТЛОН, европейский интернет магазин продажа инвентаря. Сеть магазинов или доставка на дом более 20000 спортивных товаров для детей, мужчин и женщин.

Mobile Version

Favicon for decathlon.ru https://decathlon.ru

ДЕКАТЛОН: Европейский спортивный интернет-магазин и доставка...

ДЕКАТЛОН, европейский интернет магазин продажа инвентаря. Сеть магазинов или доставка на дом более 20000 спортивных товаров для де...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by decathlon.ru.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Интернет-магазин Confidence: 82% Arrow up

Интернет-магазин — сайт, торгующий товарами посредством сети Интернет.

Позволяет пользователям онлайн, в своём браузере или через мобильное приложение, сформировать заказ на покупку, выбрать способ оплаты и доставки заказа, оплатить заказ.

При этом продажа товаров осуществляется дистанционным способом и она накладывает ограничения на продаваемые товары..

Decathlon Confidence: 75% Arrow up

Decathlon (от  — десятиборье) — французская компания, специализирующаяся на разработке, производстве и розничной торговле спортивными товарами более чем для 70 видов спорта.

Компании принадлежит торговая марка Decathlon («Декатлон»), а также 20 торговых марок, каждая из которых «отвечает» за конкретный вид спорта: Artengo (спорт с ракетками), B’twin (велосипедный спорт), Quechua (походы), Tribord (водные виды спорта), Fouganza (конный спорт), Kalenji (бег), Aptonia (здоровье), Caperlan (рыбалка), Domyos (фитнес), Geologic (точные виды спорта), Geonaute (электроника), Inesis (гольф), Kipsta (командные виды спорта), Nabaiji (плавание), Newfeel (ходьба), Orao (оптика), Oxelo (ролики, коньки, самокаты), Simond (альпинизм), Solognac (охота), Wed’ze (зимние виды спорта).

WEBSITE SPEED

decathlon.ru website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.2s

This domain loads at the median speed of 2.2 seconds.

Speed Percentile

37%

decathlon.ru is faster than approximately 37 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #11.937 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for decathlon.ru

Daily visitors by country

  • decathlon.ru daily visitors distribution - Total: 3 countries
  • Flag for Russian FederationRussian Federation (65.5%)
  • Flag for FranceFrance (21.1%)
  • Flaf icon for other countryOthers (13.4%)

Traffic country ranks

Country Rank
Flag for Russian FederationRussian Federation #644
Flag for FranceFrance #1.799
Flag for SwedenSweden #2.581

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website doesn't seem to be optimized for Mobile Visitors.

Phone
How decathlon.ru looks like on a mobile device such as an iPhone.

Tablet
How decathlon.ru looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 21% #f0f0f0
  • 16% #0080c0
  • 12% #ffffff
  • 4% #e0e0d0
  • 4% #d0e0e0
  • 3% #1080b0
  • 3% #c04030
  • 2% #701010
  • 2% #d05030
  • 2% #f0ffff
  • 2% #a03020
  • 2% #902020

Text/code ratio

decathlon.ru's text/code ratio is 8.72%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 8.72%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 5
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Интернет магазин спорттоваров по доступным ценам
Широкий ассортимент для всех видов спорта
Комфорт, безопасность и инновации
Экопроизводство
Доставка и оплата
Alt attributes Arrow up

We found 23 images on this website.
16 ALT attributes are missing on your image tags. The issue affects 8 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 16 images on decathlon.ru. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 9.038
  • Likes 1.031
  • Shares 7.904
  • Comments 103
  • Pinterest iconPinterest 1
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 08/01/2000 19 years, 7 months ago
Expiration Date 08/01/2020 5 months, 5 days from now
Nameservers Arrow up
Host IP Address Country
udns1.cscdns.net 204.74.66.1 Flag for United StatesUnited States
udns2.cscdns.uk 204.74.111.1 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Incapsula Inc
  • IP Address
  • 149.126.74.244
  • Country
  • Flag for United KingdomUnited Kingdom
  • Region
  • England , London
  • Latitude and Longitude
  • 51.5164 : -0.093

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