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Whois & Analysis for departures.com

Dec 27, 2019 7:10 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
American Express Travel Related Services Company, Inc.
• City
New York
• Zip Code
10285
• State
NY
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for departures.com
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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OVERVIEW

• Domain Owner
American Express Travel Related Services Company, Inc. See more
• Category
Travel  >  Style & Fashion  >  Fashion
• Online since
• Age
26 years, 5 months, 21 days
• Alexa Rank
#104.876, departures.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by COMODO CA Limited has expired on October 12, 2020.
Title Tag
Departures | A Luxury Magazine featuring world's best travel, hotels, shopping, fashion, culture
Length: 96 (recommended: 10 to 70)
Meta Description
DEPARTURES definitive guide to luxury covers exclusive scoops on the hottest new destinations, latest fashions and cultural events.
Length: 131 (recommended: 50 to 160)
Google preview
Desktop Version

Departures | A Luxury Magazine featuring world's best travel, hotels,...

https://departures.com

DEPARTURES definitive guide to luxury covers exclusive scoops on the hottest new destinations, latest fashions and cultural events.

Mobile Version

https://departures.com

Departures | A Luxury Magazine featuring world's best travel, hotels,...

DEPARTURES definitive guide to luxury covers exclusive scoops on the hottest new destinations, latest fashions and cultural events...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by departures.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Travel Confidence: 67% Arrow up

Travel is the movement of people between relatively distant geographical locations, and can involve travel by foot, bicycle, automobile, train, boat, airplane, or other means, with or without luggage, and can be one way or round trip.

Travel can also include relatively short stays between successive movements.

Culture Confidence: 65% Arrow up

Culture can be defined in numerous ways.

In the words of anthropologist E.B. Tylor, it is "that complex whole which includes knowledge, belief, art, morals, law, custom and any other capabilities and habits acquired by man as a member of society." Alternatively, in a contemporary variant, "Culture is defined as a social domain that emphasizes the practices, discourses and material expressions, which, over time, express the continuities and discontinuities of social meaning of a life held in common.".

Hotel Confidence: 61% Arrow

WEBSITE SPEED

departures.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.9s

This domain loads at the median speed of 1.9 seconds.

Speed Percentile

46%

departures.com is faster than approximately 46 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #104.876 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • departures.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (69.8%)
  • Flaf icon for other countryOthers (30.2%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #33.031

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How departures.com looks like on a mobile device such as an iPhone.

Tablet
How departures.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 39% #e0e0e0
  • 30% #ffffff
  • 6% #f0f0f0
  • 4% #e0e0d0
  • 2% #d0b090
  • 2% #b09070
  • 2% #c0a070
  • 2% #a08060
  • 2% #a07050
  • 1% #c07070
  • 1% #fff0f0
  • 1% #d08080

Text/code ratio

departures.com's text/code ratio is 3.32%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.32%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 0
  • <H3> 1
  • <H4> 19
  • <H5> 12
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H3>
3rd level heading
2019 holiday gift guides
<H4>
4th level heading
More ın city guides
How to plan a weekend trip from copenhagen to malmö
More ın travel
The hublot watches you should have in your timepiece collection
More ın fashion
<H5>
5th level heading
The ultimate guide for traveling to st. barts with your family
Everything you need to know before visiting the blue mosque in ıstanbul
An expert reveals everything you should know about caviar
What tarot cards say about your fashion forecast for 2020
The best breitling watches on the market right now
Alt attributes Arrow up

We found 38 images on this website.
25 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on departures.com //cdn-image.departures.com/sites/default/files/styles/responsive_top_menu_large/public/1577464977/ga... 1
Image with missing alt attribute found on departures.com //cdn-image.departures.com/sites/default/files/styles/responsive_top_menu_small/public/1577165825/he... 1
Image with missing alt attribute found on departures.com //cdn-image.departures.com/sites/default/files/styles/responsive_top_menu_small/public/1577167613/he... 1
Image with missing alt attribute found on departures.com //cdn-image.departures.com/sites/default/files/styles/responsive_top_menu_small/public/1577166628/he... 1
Image with missing alt attribute found on departures.com //cdn-image.departures.com/sites/default/files/styles/responsive_top_menu_large/public/1577162928/he... 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 25 images on departures.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.460
  • Likes 53
  • Shares 1.393
  • Comments 14

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 05/18/1998 26 years, 5 months, 21 days ago
Last Modified 05/13/2019 5 years, 5 months, 26 days ago
Expiration Date 05/17/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns4.p07.dynect.net 204.13.251.7 Flag for United StatesUnited States
ns2.p07.dynect.net 204.13.250.7 Flag for United StatesUnited States
ns3.p07.dynect.net 208.78.71.7 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 52.222.169.199
  • Country
  • Flag for GermanyGermany
  • Region
  • Hesse , Frankfurt am Main
  • Latitude and Longitude
  • 50.1109 : 8.68213
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