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SEO Report for

December 16, 2019 9:00 PM
Desktop screen Desktop screenshot for

7 criteria passed
4 criteria to solve


Make your title tag clear, concise and include your most important keywords.
Make your meta description eloquent and appealing, neither too short nor too long.
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• Category
Sports  >  Horses  >  Shopping
• Alexa Rank


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SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on February 3, 2020.
Title Tag
Premium Dressage Horse & Rider Wear - Shipping Worldwide – Dressage Performance
Length: 85 (recommended: 10 to 70)
Meta Description
Premium horse and rider wear including Pikeur breeches, tops & gilets, Eskadron matching collections of saddlepads & bandages, Equestrian Stockholm jackets and horse collections, KASK helmets, Roeckl riding gloves and lots of other premium items from key European brands including Kingsland, Schockemohle & Horze.
Length: 325 (recommended: 50 to 160)
Google preview
Desktop Version

Premium Dressage Horse & Rider Wear - Shipping Worldwide – Dressag...

Premium horse and rider wear including Pikeur breeches, tops & gilets, Eskadron matching collections of saddlepads & bandages, Equestrian Stockholm jackets a...

Mobile Version

Favicon for

Premium Dressage Horse & Rider Wear - Shipping Worldwide – Dressag...

Premium horse and rider wear including Pikeur breeches, tops & gilets, Eskadron matching collections of saddlepads & banda...

Great, language/character encoding is specified: utf-8
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width,initial-scale=1


The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Horze Confidence: 86% Arrow up

Horze is a privately owned, initially Finnish equestrian products and supplies retailer.

It is one of the biggest European equestrian retailers, having stores in all Scandinavian countries, Germany, France, Hungary and Russia.

Horze also runs e-commerce for all countries in the European Union.

Dressage Confidence: 84% Arrow up

Dressage (or; a French term, most commonly translated to mean "training") is a highly skilled form of riding performed in exhibition and competition, as well as an "art" sometimes pursued solely for the sake of mastery.

As an equestrian sport defined by the International Equestrian Federation, dressage is "the highest expression of horse training" where "horse and rider are expected to perform from memory a series of predetermined movements.".

Stockholm Confidence: 80% Arrow up

Stockholm (or) is the capital of Sweden and the most populous city in the Nordic countries; 932,917 people live in the municipality, approximately 1.5 million in the urban area, and 2.3 million in the metropolitan area.

The city is spread across 14 islands on the coast in the southeast of Sweden at the mouth of Lake Mälaren, by the Stockholm archipelago and the Baltic Sea.

The area has been settled since the Stone Age, in the 6th millennium BC, and was founded as a city in 1252 by a Swedish statesman Birger Jarl.

It is also the capital of Stockholm County.

Equestrianism Confidence: 74% Arrow up

Equestrianism (from Latin equester, equestr-, equus, horseman, horse), more often known as riding, horseback riding (American English) or horse riding (British English), refers to the skill of riding, driving, steeplechasing or vaulting with horses.

This broad description includes the use of horses for practical working purposes, transportation, recreational activities, artistic or cultural exercises, and competitive sport.

Breeches Confidence: 69% Arrow up

Breeches (or) are an article of clothing covering the body from the waist down, with separate coverings for each leg, usually stopping just below the knee, though in some cases reaching to the ankles.

The breeches were normally closed and fastened about the leg, along its open seams at varied lengths, and to the knee, by either buttons or by a drawstring, or by one or more straps and buckle or brooches.

Formerly a standard item of Western men's clothing, they had fallen out of use by the mid-19th century in favour of trousers.

Modern athletic garments used for English riding and fencing, although called breeches or britches, differ from breeches in ways discussed below.

WEBSITE SPEED website speed is fast. Page speed is important for visitors and search engines.

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This website is ranked #5.147.507 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for


Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

How looks like on a mobile device such as an iPhone.

How looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 28% #c0b0b0
  • 11% #806060
  • 10% #303030
  • 9% #202030
  • 9% #504040
  • 8% #ffffff
  • 6% #d0d0d0
  • 6% #c0c0d0
  • 4% #b0a0a0
  • 3% #100030
  • 3% #203010
  • 1% #e0e0e0

Text/code ratio's text/code ratio is 4.57%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.57%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 5
  • <H3> 1
  • <H4> 0
  • <H5> 0
  • <H6> 0
Top level heading
Dressage performance
2nd level heading
Heritage 19
Loire mulberry
Best-selling leg protection
What our customers are saying
3rd level heading
ınstagram ınspiration
Alt attributes Arrow up

We found 50 images on this website.
10 ALT attributes are missing on your image tags. The issue affects 9 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 10 images on Check your website to make sure it's specified for each image on the page.


This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.514
  • Likes 3
  • Shares 1.497
  • Comments 14
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0