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Whois & Analysis for dummies.com

Dec 2, 2019 2:54 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
John Wiley & Sons, Inc
• City
Hoboken
• Zip Code
07030
• State
NJ
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for dummies.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make all versions of your website point to the same URL.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
John Wiley & Sons, Inc See more
• Category
Technology & Computing  >  Palmtops / PDAs / Tablets
• Online since
December 18, 1996 Explore Wayback Machine
• Age
27 years, 11 months, 5 days
• Alexa Rank
#1.816, dummies.com is in the world's top 2.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Symantec Corporation has expired on May 16, 2018.
Title Tag
dummies - Learning Made Easy
Length: 28 (recommended: 10 to 70)
Meta Description
dummies transforms the hard-to-understand into easy-to-use to enable learners at every level to fuel their pursuit of professional and personal advancement.
Length: 156 (recommended: 50 to 160)
Google preview
Desktop Version

dummies - Learning Made Easy

https://dummies.com

dummies transforms the hard-to-understand into easy-to-use to enable learners at every level to fuel their pursuit of professional and personal advancement.

Mobile Version

https://dummies.com

dummies - Learning Made Easy

dummies transforms the hard-to-understand into easy-to-use to enable learners at every level to fuel their pursuit of professional...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by dummies.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Learning Confidence: 69% Arrow up

Learning is the act of acquiring new, or modifying and reinforcing existing, knowledge, behaviors, skills, values, or preferences which may lead to a potential change in synthesizing information, depth of the knowledge, attitude or behavior relative to the type and range of experience.

The ability to learn is possessed by humans, animals, plants and some machines.

Progress over time tends to follow a learning curve.

Learning does not happen all at once, but it builds upon and is shaped by previous knowledge.

To that end, learning may be viewed as a process, rather than a collection of factual and procedural knowledge.

Learning produces changes in the organism and the changes produced are relatively permanent.

WEBSITE SPEED

dummies.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.9s

This domain loads at the median speed of 2.9 seconds.

Speed Percentile

24%

dummies.com is faster than approximately 24 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #1.816 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • dummies.com daily visitors distribution - Total: 20 countries
  • Flag for IndiaIndia (13.4%)
  • Flag for United States of AmericaUnited States of America (37.9%)
  • Flag for United Kingdom of Great Britain and Northern IrelandUnited Kingdom of Great Britain and Northern Ireland (4.0%)
  • Flaf icon for other countryOthers (44.7%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #1.101
Flag for EgyptEgypt #3.061
Flag for SingaporeSingapore #1.160
Flag for BangladeshBangladesh #1.675
Flag for TurkeyTurkey #5.571

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How dummies.com looks like on a mobile device such as an iPhone.

Tablet
How dummies.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 15% #ffffff
  • 13% #705040
  • 12% #808080
  • 10% #101010
  • 9% #908080
  • 7% #604030
  • 7% #706050
  • 4% #503020
  • 4% #402010
  • 4% #707070
  • 4% #000000
  • 3% #908070

Text/code ratio

dummies.com's text/code ratio is 6.14%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 6.14%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 21
  • <H3> 41
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Trending articles (2)
Learning made easy
Select a category you want to learn more about
Explore trending articles
Check out the new for dummies podcast series.
<H3>

For a better readability, only the first 20 <H3> tags are shown below.

3rd level heading
How to jump start a car (3)
Catholicism and the ten commandments (3)
How to pray the rosary (3)
How does the amazon fire tv stick work? (3)
How to determine a p-value when testing a null hyp (3)
Alt attributes Arrow up

We found 103 images on this website.
95 ALT attributes are missing on your image tags. The issue affects 57 actual different images that could be loaded more than once in your page.

For a better readability, only the first 50 images missing a description are shown below.

Image Image URL Occurrences
Image with missing alt attribute found on dummies.com https://www.facebook.com/tr?id=256338321977984&ev=PageView&noscript=1 1
Image with missing alt attribute found on dummies.com https://sb.scorecardresearch.com/p?c1=2&c2=15097263&cv=2.0&cj=1 1
Image with missing alt attribute found on dummies.com https://www.dummies.com/wp-content/uploads/how-to-jump-start-car-featured.jpg 3
Image with missing alt attribute found on dummies.com https://www.dummies.com/wp-content/uploads/home-garden-icon.png 3
Image with missing alt attribute found on dummies.com https://www.dummies.com/wp-content/uploads/religion-icon.png 8

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 95 images on dummies.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.600
  • Likes 735
  • Shares 500
  • Comments 365

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 12/18/1996 27 years, 11 months, 5 days ago
Last Modified 04/03/2019 5 years, 7 months, 19 days ago
Expiration Date 12/17/2019 Expired
Nameservers Arrow up
Host IP Address Country
car-ibextdns-01.wiley.com 63.97.119.2 Flag for United StatesUnited States
aus-ibextdns-01.wiley.com 63.97.185.156 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Verizon Communications
  • IP Address
  • 63.97.118.146
  • Country
  • Flag for United StatesUnited States
  • Region
  • Texas , Carrollton
  • Latitude and Longitude
  • 32.9919 : -96.9305
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