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SEO Report for easternstate.org

December 8, 2019 9:12 AM
Desktop screen Desktop screenshot for easternstate.org

SEO SCORE

Favicon for easternstate.orgeasternstate.org
52

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Make all versions of your website point to the same URL.
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OVERVIEW

• Category
Travel
• Online since
September 1, 1999 (explore Wayback Machine)
• Age
20 years, 10 months, 12 days
• Alexa Rank
#326.907, easternstate.org is in the world's top 1 million websites

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by COMODO CA Limited has expired on June 14, 2020.
Title Tag
Eastern State Penitentiary Historic Site
Length: 40 (recommended: 10 to 70)
Meta Description
Eastern State Penitentiary was once the most famous and expensive prison in the world, but stands today in ruin, a haunting world of crumbling cellblocks and empty guard towers. Its vaulted, sky-lit cells once held many of Americas most notoriuous criminals...
Length: 260 (recommended: 50 to 160)
Google preview
Desktop Version

Eastern State Penitentiary Historic Site

https://easternstate.org

Eastern State Penitentiary was once the most famous and expensive prison in the world, but stands today in ruin, a haunting world of crumbling cellblocks and empty g...

Mobile Version

Favicon for easternstate.org https://easternstate.org

Eastern State Penitentiary Historic Site

Eastern State Penitentiary was once the most famous and expensive prison in the world, but stands today in ruin, a haunting world...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by easternstate.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Eastern State Penitentiary Confidence: 88% Arrow up

The Eastern State Penitentiary, also known as ESP, is a former American prison in Philadelphia, Pennsylvania.

It is located at 2027 Fairmount Avenue between Corinthian Avenue and North 22nd Street in the Fairmount section of the city, and was operational from 1829 until 1971.

The penitentiary refined the revolutionary system of separate incarceration first pioneered at the Walnut Street Jail which emphasized principles of reform rather than punishment.

Prison Confidence: 69% Arrow up

A prison, correctional facility, detention center, jail (gaol in dated British English), penitentiary (sometime used in American English) or remand centre is a facility in which inmates are forcibly confined and denied a variety of freedoms under the authority of the state as a form of punishment after being convicted of crimes.

Prisons are most commonly used within a criminal justice system: people charged with crimes may be imprisoned until they are brought to trial; those pleading or being found guilty of crimes at trial may be sentenced to a specified period of imprisonment.

Besides their use for punishing civil crimes, jails and prisons are frequently used by authoritarian regimes.

Americas Confidence: 66% Arrow
Prison cell Confidence: 65% Arrow

WEBSITE SPEED

easternstate.org website speed is very slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.4s

This domain loads at the median speed of 2.4 seconds.

Speed Percentile

34%

easternstate.org is faster than approximately 34 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #326.907 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for easternstate.org

Daily visitors by country

  • easternstate.org daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (100.0%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #131.625

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How easternstate.org looks like on a mobile device such as an iPhone.

Tablet
How easternstate.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 65% #505050
  • 17% #b0b0a0
  • 9% #606060
  • 3% #d0c0b0
  • 3% #a0a090
  • 2% #000000
  • 1% #607080
  • 0% #801010
  • 0% #900000
  • 0% #a06050
  • 0% #d0e0e0
  • 0% #805040

Text/code ratio

easternstate.org's text/code ratio is 4.37%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.37%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 12
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 1

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Visit
Explore
Shop
Purchase tickets
America's most historic prison
<H6>
6th level heading
November 29, 2019, 12:00 am – december 22, 2019, 12:00 am
Alt attributes Arrow up

We found 9 images on this website.
6 ALT attributes are missing on your image tags. The issue affects 5 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 6 images on easternstate.org. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 4.303
  • Likes 1.398
  • Shares 1.360
  • Comments 1.545
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar NEW DREAM NETWORK, LLC DBA DREAMHOST WEB HOSTING
Registration Date 09/01/1999 20 years, 10 months, 12 days ago
Last Modified 08/01/2019 11 months, 14 days ago
Nameservers Arrow up
Host IP Address Country
chip.ns.cloudflare.com 2606:4700:58::adf5:3b54 Flag for United StatesUnited States
elaine.ns.cloudflare.com 2400:cb00:2049:1::adf5:3a98 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 104.18.45.1
  • Country
  • Flag for United StatesUnited States
  • Region
  • New Jersey , Newark
  • Latitude and Longitude
  • 40.7357 : -74.1724

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