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Whois & Analysis for easton.com

Dec 11, 2019 4:32 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Bauer Hockey, Inc.
• City
Exeter
• Zip Code
03833
• State
NH
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for easton.com
52

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Domain Owner
Bauer Hockey, Inc. See more
• Category
Sports  >  Baseball / Softball
• Online since
• Age
29 years, 8 months, 14 days
• Alexa Rank
#226.440, easton.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on June 3, 2020.
Title Tag
Easton Official Online Store | Shop Baseball, Fastpitch and Slowpitch Gear | Easton
Length: 83 (recommended: 10 to 70)
Meta Description
Easton is the World's Leading Manufacturer of Baseball and Softball Equipment, Engineering Performance-Driven Sports Innovations for Every Athlete. Shop Official Bats, Ball Gloves, Apparel, Bags, Batting Gloves, Helmets, Catcher's Gear and Related Accessories. #1 Bat in College World Series® History. #1 Bat in Women’s College World Series® History. #1 Bat of the Little League Baseball® World Series.
Length: 407 (recommended: 50 to 160)
Google preview
Desktop Version

Easton Official Online Store | Shop Baseball, Fastpitch and Slowpitch...

https://easton.com

Easton is the World's Leading Manufacturer of Baseball and Softball Equipment, Engineering Performance-Driven Sports Innovations for Every Athlete. Shop Official Bat...

Mobile Version

https://easton.com

Easton Official Online Store | Shop Baseball, Fastpitch and Slowpitch...

Easton is the World's Leading Manufacturer of Baseball and Softball Equipment, Engineering Performance-Driven Sports Innovations f...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by easton.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Catcher Confidence: 78% Arrow up

Catcher is also a general term for a fielder who catches the ball in cricket.

Catcher is a position for a baseball or softball player.

When a batter takes his/her turn to hit, the catcher crouches behind home plate, in front of the (home) umpire, and receives the ball from the pitcher.

In addition to this primary duty, the catcher is also called upon to master many other skills in order to field the position well.

The role of the catcher is similar to that of the wicket-keeper in cricket.

World Series Confidence: 75% Arrow up

The World Series is the annual championship series of Major League Baseball (MLB) in North America, contested since 1903 between the American League (AL) champion team and the National League (NL) champion team.

The winner of the World Series championship is determined through a best-of-seven playoff, and the winning team is awarded the Commissioner's Trophy.

As the series is played in October (and occasionally November), during the autumn season in North America, it is often referred to as the Fall Classic.

Baseball Confidence: 75% Arrow up

Baseball is a bat-and-ball game played between two teams of nine players each, who take turns batting and fielding.

Batting glove Confidence: 73% Arrow up

Batting gloves are a component in Bat-and-ball games sportswear.

Typically consisting of a leather palm and back made of nylon or another synthetic fabric, the glove covers one or both hands of a batter, providing comfort, prevention of blisters, warmth, improved grip, and shock absorption when hitting the ball.

The use of gloves is not obligatory in any level of the game, but they are considered an essential part of Cricket clothing and equipment.

Clothing Confidence: 73% Arrow up

Clothing (also called clothes and attire) is fiber and textile material worn on the body.

The wearing of clothing is mostly restricted to human beings and is a feature of nearly all human societies.

The amount and type of clothing worn depends on body type, social, and geographic considerations.

Some clothing types can be gender-specific.

WEBSITE SPEED

easton.com website speed is very slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.4s

This domain loads at the median speed of 1.4 seconds.

Speed Percentile

64%

easton.com is faster than approximately 64 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #226.440 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • easton.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (69.7%)
  • Flaf icon for other countryOthers (30.3%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #62.357

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How easton.com looks like on a mobile device such as an iPhone.

Tablet
How easton.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 27% #e02020
  • 18% #404040
  • 14% #000000
  • 11% #303030
  • 4% #501010
  • 2% #802020
  • 2% #ffffff
  • 2% #ffe000
  • 2% #400000
  • 2% #403030
  • 2% #d04040
  • 1% #605010

Text/code ratio

easton.com's text/code ratio is 1.30%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.30%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 14
  • <H3> 2
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Promotions
<H2>
2nd level heading
Eıther way…you’re loaded (3)
Holıdaygıft guıde (2)
The revolutıon ıs here (2)
Ghost double barrel (2)
The very best (2)
<H3>
3rd level heading
Get 20% off when you sign
Up for easton emails
Alt attributes Arrow up

We found 120 images on this website.
2 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 2 images on easton.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 2.886
  • Likes 437
  • Shares 2.351
  • Comments 98

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 03/06/1995 29 years, 8 months, 14 days ago
Last Modified 11/11/2019 5 years, 4 days ago
Expiration Date 12/06/2024 22 days from now
Nameservers Arrow up
Host IP Address Country
udns2.cscdns.uk 204.74.111.1 Flag for United StatesUnited States
udns1.cscdns.net 204.74.66.1 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 104.18.188.40
  • Country
  • Flag for United StatesUnited States
  • Region
  • New Jersey , Newark
  • Latitude and Longitude
  • 40.7357 : -74.1724
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