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Whois & Analysis for ef.com

Jan 13, 2020 7:44 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Signum International AG
• City
Luzern
• Zip Code
6006
• State
CH
• Country Code
CH
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for ef.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Signum International AG See more
• Category
Education
• Online since
December 9, 1994 Explore Wayback Machine
• Age
29 years, 11 months, 15 days
• Alexa Rank
#4.249, ef.com is in the world's top 5.000 websites!

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TECHNICAL SEO & SECURITY

Redirection
ef.com redirects to https://ef.edu
SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Corporation Service Company has expired on April 19, 2020.
Title Tag
EF Education First - Educational Tours & Language Programs Abroad
Length: 69 (recommended: 10 to 70)
Meta Description
EF, world leader in international education since 1965. Offering educational tours, immersion language learning, cultural exchange and academic programs around the world. Whether you study abroad, learn a language at one of our language schools, host an exchange student or travel with your teacher or professor to exciting new destinations, our programs will expand your horizons, teach you new skills and show you the world.
Length: 426 (recommended: 50 to 160)
Google preview
Desktop Version

EF Education First - Educational Tours & Language Programs Abroad

https://ef.com

EF, world leader in international education since 1965. Offering educational tours, immersion language learning, cultural exchange and academic programs around the w...

Mobile Version

https://ef.com

EF Education First - Educational Tours & Language Programs Abroad

EF, world leader in international education since 1965. Offering educational tours, immersion language learning, cultural exchange...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots NOYDIR,NOODP
viewport width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by ef.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
EF Education First Confidence: 86% Arrow up

EF Education First (abbreviated as EF) is an international education company that specializes in language training, educational travel, academic degree programs, and cultural exchange.

The company was founded in 1965 by Bertil Hult in the Swedish university town of Lund.

The company is privately held by the Hult family and is headquartered in Lucerne, Switzerland.

Language education Confidence: 72% Arrow up

Language education refers to the process and practice of acquiring a second or foreign language.

It primarily is a branch of applied linguistics, however can be considered an interdisciplinary field.

There are four main learning categories for language education: communicative competencies, proficiencies, cross-cultural experiences, and multiple literacies.

Show You the World Confidence: 71% Arrow up

Show You the World is a studio album by American hip hop musician The Grouch.

It was released on Legendary Music on April 8, 2008.

Student exchange program Confidence: 68% Arrow
Language immersion Confidence: 66% Arrow

WEBSITE SPEED

ef.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.2s

This domain loads at the median speed of 2.2 seconds.

Speed Percentile

39%

ef.com is faster than approximately 39 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #4.249 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • ef.com daily visitors distribution - Total: 20 countries
  • Flag for AngolaAngola (6.0%)
  • Flag for IndiaIndia (7.5%)
  • Flag for EgyptEgypt (5.4%)
  • Flag for United States of AmericaUnited States of America (5.1%)
  • Flag for Saudi ArabiaSaudi Arabia (7.1%)
  • Flaf icon for other countryOthers (68.9%)

Traffic country ranks

Country Rank
Flag for MoroccoMorocco #1.053
Flag for AngolaAngola #679
Flag for IndiaIndia #7.201
Flag for IndonesiaIndonesia #2.949
Flag for EgyptEgypt #834

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How ef.com looks like on a mobile device such as an iPhone.

Tablet
How ef.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 46% #202020
  • 33% #303030
  • 17% #ffffff
  • 3% #f0f0f0
  • 1% #e0e0e0
  • 0% #f0ffff
  • 0% #fff0ff
  • 0% #f0f0ff
  • 0% #fff0f0
  • 0% #f0d0e0
  • 0% #404050
  • 0% #fffff0

Text/code ratio

ef.com's text/code ratio is 2.74%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.74%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 14
  • <H3> 24
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Ef opens up a world of possibilities
Educational travel (2)
Learn a language (2)
Host a student (2)
Global boarding school (2)
<H3>

For a better readability, only the first 20 <H3> tags are shown below.

3rd level heading
Host a student
Ef high school exchange year
Ef ınternational language centers
Educational travel
Ef educational tours
Alt attributes Arrow up

We found 4 images on this website.
2 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 2 images on ef.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 3.218
  • Likes 401
  • Shares 2.576
  • Comments 241

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 12/09/1994 29 years, 11 months, 15 days ago
Last Modified 11/21/2019 4 years, 12 months, 3 days ago
Expiration Date 12/08/2024 19 days from now
Nameservers Arrow up
Host IP Address Country
ns.domainnetwork.se 156.154.130.100 Flag for United StatesUnited States
ns2.domainnetwork.se 156.154.130.100 Flag for United StatesUnited States
ns3.domainnetwork.com 156.154.131.100 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 54.77.114.145
  • Country
  • Flag for IrelandIreland
  • Region
  • Leinster , Dublin
  • Latitude and Longitude
  • 53.3498 : -6.26031
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