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SEO Report for energystar.gov

November 23, 2019 4:52 AM
Desktop screen Desktop screenshot for energystar.gov

SEO SCORE

Favicon for energystar.govenergystar.gov
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Follow Google PageSpeed Insights to make your page faster.
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OVERVIEW

• Category
Business  >  Green Solutions  >  Law, Government, & Politics  >  Government Resources
• Alexa Rank
#48.365, energystar.gov is in the world's top 50.000 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by GoDaddy.com, Inc. is valid from March 14, 2018 to May 6, 2020.
Title Tag
ENERGY STAR | The Simple Choice for Energy Efficiency
Length: 53 (recommended: 10 to 70)
Meta Description
ENERGY STAR® is the simple choice for energy efficiency. For more than 20 years, EPA’s ENERGY STAR program has been America’s resource for saving energy and protecting the environment.
Length: 189 (recommended: 50 to 160)
Google preview
Desktop Version

ENERGY STAR | The Simple Choice for Energy Efficiency

https://energystar.gov

ENERGY STAR® is the simple choice for energy efficiency. For more than 20 years, EPA’s ENERGY STAR program has been America’s resource for saving energy and protecti...

Mobile Version

Favicon for energystar.gov https://energystar.gov

ENERGY STAR | The Simple Choice for Energy Efficiency

ENERGY STAR® is the simple choice for energy efficiency. For more than 20 years, EPA’s ENERGY STAR program has been America’s reso...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by energystar.gov.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Energy Star Confidence: 89% Arrow up

Energy Star (trademarked ENERGY STAR) is an international standard for energy efficient consumer products originated in the United States.

It was created in 1992 by the Environmental Protection Agency and the Department of Energy.

Since then, Australia, Canada, Japan, New Zealand, Taiwan, and the European Union have adopted the program.

Devices carrying the Energy Star service mark, such as computer products and peripherals, kitchen appliances, buildings and other products, generally use 20–30% less energy than required by federal standards.

In the United States, the Energy Star label is also shown on EnergyGuide appliance label of qualifying products.

Efficient energy use Confidence: 79% Arrow up

Efficient energy use, sometimes simply called energy efficiency, is the goal to reduce the amount of energy required to provide products and services.

For example, insulating a home allows a building to use less heating and cooling energy to achieve and maintain a comfortable temperature.

Installing fluorescent lights, LED lights or natural skylights reduces the amount of energy required to attain the same level of illumination compared with using traditional incandescent light bulbs.

Improvements in energy efficiency are generally achieved by adopting a more efficient technology or production process or by application of commonly accepted methods to reduce energy losses.

United States Environmental Protection Agency Confidence: 77% Arrow up

The United States Environmental Protection Agency (EPA or sometimes USEPA) is an agency of the Federal government of the United States which was created for the purpose of protecting human health and the environment by writing and enforcing regulations based on laws passed by Congress.

The EPA was proposed by President Richard Nixon and began operation on December 2, 1970, after Nixon signed an executive order.

The order establishing the EPA was ratified by committee hearings in the House and Senate.

The agency is led by its Administrator, who is appointed by the president and approved by Congress.

The current administrator is Scott Pruitt.

The EPA is not a Cabinet department, but the administrator is normally given cabinet rank.

Environmental protection Confidence: 72% Arrow up

Environmental protection is a practice of protecting the natural environment on individual, organisation controlled or governmental levels, for the benefit of both the environment and humans.

Due to the pressures of over consumption, population and technology, the biophysical environment is being degraded, sometimes permanently.

This has been recognized, and governments have begun placing restraints on activities that cause environmental degradation.

Since the 1960s, activity of environmental movements has created awareness of the various environmental issues.

There is no agreement on the extent of the environmental impact of human activity and even scientific dishonesty occurs, so protection measures are occasionally debated.

Simple living Confidence: 72% Arrow up

Simple living or voluntary simplicity encompasses a number of different voluntary practices to simplify one's lifestyle.

These may include reducing one's possessions, generally referred to as minimalism, or increasing self-sufficiency, for example.

Simple living may be characterized by individuals being satisfied with what they have rather than want.

Although asceticism generally promotes living simply and refraining from luxury and indulgence, not all proponents of simple living are ascetics.

Simple living is distinct from those living in forced poverty, as it is a voluntary lifestyle choice.

WEBSITE SPEED

energystar.gov website speed is very slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2s

This domain loads at the median speed of 2 seconds.

Speed Percentile

41%

energystar.gov is faster than approximately 41 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #48.365 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for energystar.gov

Daily visitors by country

  • energystar.gov daily visitors distribution - Total: 4 countries
  • Flag for IndiaIndia (6.0%)
  • Flag for United States of AmericaUnited States of America (72.7%)
  • Flag for CanadaCanada (4.2%)
  • Flaf icon for other countryOthers (17.1%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #84.923
Flag for Russian FederationRussian Federation #127.580
Flag for United States of AmericaUnited States of America #11.125
Flag for CanadaCanada #26.731

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How energystar.gov looks like on a mobile device such as an iPhone.

Tablet
How energystar.gov looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 33% #ffffff
  • 24% #f0f0f0
  • 4% #10a0e0
  • 3% #f0ffff
  • 2% #a09090
  • 2% #302030
  • 2% #1070b0
  • 2% #1090d0
  • 2% #fff0f0
  • 2% #e0e0f0
  • 1% #605050
  • 1% #f0f0ff

Text/code ratio

energystar.gov's text/code ratio is 8.51%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 8.51%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 24
  • <H3> 12
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
Homepage header links
Homepage header search box
Energy efficient products
Energy savings at home
New homes & apartments
<H3>
3rd level heading
How can we help you? (6)
Quick links (5)
Seasonal links
Alt attributes Arrow up

We found 84 images on this website.
42 ALT attributes are missing on your image tags. The issue affects 39 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on energystar.gov https://www.energystar.gov/sites/default/files/1020758-thumb_21.png 2
Image with missing alt attribute found on energystar.gov https://www.energystar.gov/sites/default/files/1130840-thumb_5.png 2
Image with missing alt attribute found on energystar.gov https://www.energystar.gov/sites/default/files/1137406-thumb_1.png 1
Image with missing alt attribute found on energystar.gov https://www.energystar.gov/sites/default/files/1053485-thumb_0.png 1
Image with missing alt attribute found on energystar.gov https://www.energystar.gov/sites/default/files/39966-thumb_4.png 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 42 images on energystar.gov. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 2.549
  • Likes 854
  • Shares 1.450
  • Comments 245
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

SERVER

Server map
  • Service Provider (ISP)
  • NTT America
  • IP Address
  • 128.121.47.113
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Sterling
  • Latitude and Longitude
  • 38.9943 : -77.4316

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