Whois & Analysis for evergage.com

Machine learning is the subfield of computer science that, according to Arthur Samuel in 1959, gives "computers the ability to learn without being explicitly programmed." Evolved from the study of pattern recognition and computational learning theory in artificial intelligence, machine learning explores the study and construction of algorithms that can learn from and make predictions on data – such algorithms overcome following strictly static program instructions by making data driven predictions or decisions, through building a model from sample inputs.

Machine learning is employed in a range of computing tasks where designing and programming explicit algorithms with good performance is difficult or unfeasible; example applications include email filtering, detection of network intruders or malicious insiders working towards a data breach, optical character recognition (OCR), learning to rank and computer vision.

Evergage is a cloud-based service for use by businesses to collect, analyze, and respond to user behavior on their websites and web applications in real-time.

Behavioral analytics is a recent advancement in business analytics that reveals new insights into the behavior of consumers on eCommerce platforms, online games, web and mobile applications, and IoT.

The rapid increase in the volume of raw event data generated by the digital world enables methods that go beyond typical analysis by demographics and other traditional metrics that tell us what kind of people took what actions in the past.

Behavioral analysis focuses on understanding how consumers act and why, enabling accurate predictions about how they are likely to act in the future.

It enables marketers to make the right offers to the right consumer segments at the right time.

Data (or) is a set of values of qualitative or quantitative variables.

An example of qualitative data would be an anthropologist's handwritten notes about his or her interviews with people of an Indigenous tribe.

Pieces of data are individual pieces of information.

While the concept of data is commonly associated with scientific research, data is collected by a huge range of organizations and institutions, including businesses (e.g., sales data, revenue, profits, stock price), governments (e.g., crime rates, unemployment rates, literacy rates) and non-governmental organizations (e.g., censuses of the number of homeless people by non-profit organizations).

Personalization, sometimes known as customization, consists of tailoring a service or a product to accommodate specific individuals, sometimes tied to groups or segments of individuals.

A wide variety of organizations use personalization to improve customer satisfaction, digital sales conversion, marketing results, branding, and improved website metrics as well as for advertising.

Personalization is a key element in social media and recommender systems.