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Whois & Analysis for fair.com

Nov 27, 2019 4:34 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
Contact Privacy Inc. Customer 0142540112
• Organization
Contact Privacy Inc. Customer 0142540112
• Address
96 Mowat Ave
• City
Toronto
• Zip Code
M6K 3M1
• State
ON
• Country Code
CA
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for fair.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Careers  >  Job Fairs
• Online since
August 13, 1997 Explore Wayback Machine
• Age
27 years, 2 months, 24 days
• Alexa Rank
#84.409, fair.com is in the world's top 100.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Amazon has expired on December 9, 2020.
Title Tag
The Future of Car Ownership is Fair.
Length: 36 (recommended: 10 to 70)
Meta Description
Fair: A new way to shop, get approved and pay for your next car - all on your phone.
Length: 84 (recommended: 50 to 160)
Google preview
Desktop Version

The Future of Car Ownership is Fair.

https://fair.com

Fair: A new way to shop, get approved and pay for your next car - all on your phone.

Mobile Version

https://fair.com

The Future of Car Ownership is Fair.

Fair: A new way to shop, get approved and pay for your next car - all on your phone.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no
robots index, follow

WEBSITE SPEED

fair.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.2s

This domain loads at the median speed of 2.2 seconds.

Speed Percentile

38%

fair.com is faster than approximately 38 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #84.409 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • fair.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (62.4%)
  • Flaf icon for other countryOthers (37.6%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #36.517

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How fair.com looks like on a mobile device such as an iPhone.

Tablet
How fair.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 84% #f0f0f0
  • 14% #ffffff
  • 1% #f0d0c0
  • 0% #fff0f0
  • 0% #f0e0d0
  • 0% #fffff0
  • 0% #ffe0d0
  • 0% #ffd0c0
  • 0% #f0fff0
  • 0% #fff0ff
  • 0% #f0f0ff
  • 0% #d0a080

Text/code ratio

fair.com's text/code ratio is 1.42%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.42%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 5
  • <H3> 3
  • <H4> 3
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Get a car on your phone.
<H2>
2nd level heading
Shop by monthly payment.
Earn in a rideshare-ready car.
This mom got a car, a gig and the flexibility she needed.
We streamlined getting a car, so you can chase your dreams.
How a rideshare-ready car helped jeff care for his mom.
<H3>
3rd level heading
Limited warranty
Roadside assistance
Routine maintenance
<H4>
4th level heading
Sign up for our newsletter
Product
Contact us
Alt attributes Arrow up

We found 2 images on this website.
2 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 2 images on fair.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 7.884
  • Likes 1.867
  • Shares 4.413
  • Comments 1.604

DOMAIN REGISTRAR

Domain Registrar TUCOWS, INC.
Registration Date 08/13/1997 27 years, 2 months, 24 days ago
Last Modified 08/11/2019 5 years, 2 months, 26 days ago
Expiration Date 08/12/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-731.awsdns-27.net 205.251.194.219 Flag for United StatesUnited States
ns-324.awsdns-40.com 205.251.193.68 Flag for United StatesUnited States
ns-1588.awsdns-06.co.uk 205.251.198.52 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 52.10.52.53
  • Country
  • Flag for United StatesUnited States
  • Region
  • Oregon , Portland
  • Latitude and Longitude
  • 45.5235 : -122.676
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