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SEO Report for fair.org

November 30, 2019 7:04 PM
Desktop screen Desktop screenshot for fair.org

SEO SCORE

Favicon for fair.orgfair.org
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Category
News / Weather / Information  >  Careers  >  Job Fairs
• Online since
December 8, 1994 (explore Wayback Machine)
• Age
25 years, 5 months, 22 days
• Alexa Rank
#157.415, fair.org is in the world's top 1 million websites

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on January 8, 2020.
Title Tag
FAIR
Length: 4 (recommended: 10 to 70)
Meta Description
FAIR is the national progressive media watchdog group, challenging corporate media bias, spin and misinformation.
Length: 113 (recommended: 50 to 160)
Google preview
Desktop Version

FAIR

https://fair.org

FAIR is the national progressive media watchdog group, challenging corporate media bias, spin and misinformation.

Mobile Version

Favicon for fair.org https://fair.org

FAIR

FAIR is the national progressive media watchdog group, challenging corporate media bias, spin and misinformation.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by fair.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Media bias Confidence: 90% Arrow up

Media bias is the bias or perceived bias of journalists and news producers within the mass media in the selection of events and stories that are reported and how they are covered.

The term "media bias" implies a pervasive or widespread bias contravening the standards of journalism, rather than the perspective of an individual journalist or article.

The direction and degree of media bias in various countries is widely disputed.

Corporate media Confidence: 84% Arrow up

Corporate media is a term which refers to a system of mass media production, distribution, ownership, and funding which is dominated by corporations and their CEOs.

It is sometimes used as a pejorative term in place of mainstream media, which tends to also be used as a derisive term, to indicate a media system that does not serve the public interest.

Spin (propaganda) Confidence: 81% Arrow up

In public relations and politics, spin is a form of propaganda, achieved through providing a biased interpretation of an event or campaigning to persuade public opinion in favor or against some organization or public figure.

While traditional public relations and advertising may also rely on altering the presentation of the facts, "spin" often implies the use of , deceptive, and highly manipulative tactics.

Spin is typically applied to events or situations which are deemed to be unfavourable or potentially harmful to the popularity of a person, brand or product.

Watchdog journalism Confidence: 79% Arrow up

Watchdog journalism informs the public about goings-on in institutions and society, especially in circumstances where a significant portion of the public would demand changes in response.

This might involve:

Fairness and Accuracy in Reporting Confidence: 74% Arrow up

Fairness and Accuracy In Reporting (FAIR) is a media criticism organization based in New York City.

The organization was founded in 1986 by Jeff Cohen and Martin A. Lee.

FAIR describes itself as "the national media watch group".

The organization has been described as both progressive and leaning left.

WEBSITE SPEED

fair.org website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

4.4s

This domain loads at the median speed of 4.4 seconds.

Speed Percentile

12%

fair.org is faster than approximately 12 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #157.415 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for fair.org

Daily visitors by country

  • fair.org daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (84.4%)
  • Flag for EcuadorEcuador (3.2%)
  • Flaf icon for other countryOthers (12.4%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #46.113
Flag for EcuadorEcuador #5.604

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How fair.org looks like on a mobile device such as an iPhone.

Tablet
How fair.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 37% #ffffff
  • 28% #506090
  • 12% #f0f0f0
  • 5% #6070a0
  • 3% #c0c0e0
  • 2% #90a0c0
  • 2% #8090b0
  • 2% #7080a0
  • 1% #f0ffff
  • 1% #d02020
  • 1% #b0b0d0
  • 1% #f0f0ff

Text/code ratio

fair.org's text/code ratio is 5.34%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.34%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 23
  • <H3> 0
  • <H4> 7
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Faır
<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
Wayne barrett on rudy giuliani, melissa goodman on the patrıot act
‘this was a test case to see how a couple of photos could silence women’
We’re still waiting for ‘early and often’ climate debate questions
Media wonder: why can’t venezuela be more like bolivia?
Talking turkey about ımpeachment hearings
<H4>
4th level heading
Posts
Fınd us ın your ınbox
Faır studies
From the archive
What’s faır
Alt attributes Arrow up

We found 18 images on this website.
6 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 6 images on fair.org. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.936
  • Likes 304
  • Shares 1.415
  • Comments 217
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar NEW DREAM NETWORK, LLC DBA DREAMHOST WEB HOSTING
Registration Date 12/08/1994 25 years, 5 months, 22 days ago
Last Modified 10/14/2018 1 year, 7 months, 16 days ago
Nameservers Arrow up
Host IP Address Country
ns.liquidweb.com 69.16.222.254 Flag for United StatesUnited States
ns1.liquidweb.com 69.16.223.254 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Liquid Web, L.L.C
  • IP Address
  • 69.16.197.6
  • Country
  • Flag for United StatesUnited States
  • Region
  • Michigan , Lansing
  • Latitude and Longitude
  • 42.6898 : -84.6427

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