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Whois & Analysis for fairshops.in

Jul 22, 2021 11:05 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for fairshops.in
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your title tag clear, concise and include your most important keywords.
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Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Domain Owner
Private

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by cPanel, Inc. has expired on May 4, 2022.
Title Tag
Online Shopping site for Clothing, Dresses, Footware, Grocery, Beauty Products, Baby Products & Lifestyle
Length: 109 (recommended: 10 to 70)
Meta Description
Shop dress for women, men, kids. Buy groceries online, shoes online, beauty, health care, organic products & Super market. Find the largest collection of accessories and lifestyle products for men and women.Free shipping
Length: 224 (recommended: 50 to 160)
Google preview
Desktop Version

Online Shopping site for Clothing, Dresses, Footware, Grocery, Beauty...

https://fairshops.in

Shop dress for women, men, kids. Buy groceries online, shoes online, beauty, health care, organic products & Super market. Find the largest collection of accesso...

Mobile Version

https://fairshops.in

Online Shopping site for Clothing, Dresses, Footware, Grocery, Beauty...

Shop dress for women, men, kids. Buy groceries online, shoes online, beauty, health care, organic products & Super market. Fin...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots INDEX,FOLLOW
viewport width=device-width, initial-scale=1, shrink-to-fit=no

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by fairshops.in.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Online shopping Confidence: 82% Arrow up

Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser.

Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine, which displays the same product's availability and pricing at different e-retailers.

As of 2016, customers can shop online using a range of different computers and devices, including desktop computers, laptops, tablet computers and smartphones.

Clothing Confidence: 75% Arrow up

Clothing (also known as clothes, apparel and attire) is a collective term for garments, items worn on the body.

Clothing can be made of textiles, animal skin, or other thin sheets of materials put together.

The wearing of clothing is mostly restricted to human beings and is a feature of all human societies.

The amount and type of clothing worn depend on body type, social, and geographic considerations.

Some clothing can be gender-specific.

Cosmetics Confidence: 73% Arrow up

Cosmetics are substances or products used to enhance or alter the appearance of the face or fragrance and texture of the body.

Many cosmetics are designed for use of applying to the face, hair, and body.

They are generally mixtures of chemical compounds; some being derived from natural sources (such as coconut oil), and some being synthetics or artificial.

Common cosmetics include lipstick, mascara, eye shadow, foundation, skin cleansers and body lotions, shampoo and conditioner, hairstyling products (gel, hair spray, etc), perfume and cologne.

Cosmetics applied to the face to enhance its appearance are often called make-up or makeup.

Retail Confidence: 72% Arrow up

Retail is the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

Retailers satisfy demand identified through a supply chain.

The term "retailer" is typically applied where a service provider fills the small orders of a large number of individuals, who are end-users, rather than large orders of a small number of wholesale, corporate or government clientele.

Shopping generally refers to the act of buying products.

Sometimes this is done to obtain final goods, including necessities such as food and clothing; sometimes it takes place as a recreational activity.

Recreational shopping often involves window shopping and browsing: it does not always result in a purchase.

Supermarket Confidence: 71% Arrow up

A supermarket is a self-service shop offering a wide variety of food and household products, organized into aisles.

It is larger and has a wider selection than earlier grocery stores, but is smaller and more limited in the range of merchandise than a hypermarket or big-box market.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on fairshops.in

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How fairshops.in looks like on a mobile device such as an iPhone.

Tablet
How fairshops.in looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 34% #f0f0f0
  • 31% #ffffff
  • 5% #b0d0b0
  • 4% #ffc060
  • 4% #f0c090
  • 3% #f0b080
  • 1% #f0a0b0
  • 1% #f0e0e0
  • 1% #ffd070
  • 1% #f0b0c0
  • 1% #ffc090
  • 1% #d0c090

Text/code ratio

fairshops.in's text/code ratio is 1.14%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.14%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 11
  • <H3> 93
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Get 50rs discount (3)
Bestorganicproducts (3)
Health & beauty
Baby & products
Women`s fashion
<H3>

For a better readability, only the first 20 <H3> tags are shown below.

3rd level heading
Under arm and dark neck w... (2)
Natural beauty products (2)
Bright n glow cream (2)
Javadhu perfume (2)
Beauty combo (2)
Alt attributes Arrow up

We found 188 images on this website.
3 ALT attributes are missing on your image tags. The issue affects 2 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 3 images on fairshops.in. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 143
  • Likes 0
  • Shares 143
  • Comments 0
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