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SEO Report for fandm.edu

November 29, 2019 9:42 AM
Desktop screen Desktop screenshot for fandm.edu

SEO SCORE

Favicon for fandm.edufandm.edu
59

6 criteria passed
5 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Set a meta content-type (or meta charset) for your website.
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OVERVIEW

• Category
Education  >  7-12 Education
• Online since
January 2, 1992 (explore Wayback Machine)
• Age
29 years, 11 months, 7 days
• Alexa Rank
#226.478, fandm.edu is in the world's top 1 million websites
• Owner
Franklin and Marshall College (See more)

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Internet2 has expired on December 8, 2019.
Title Tag
Franklin & Marshall - Home
Length: 30 (recommended: 10 to 70)
Meta Description
Franklin & Marshall College offers students a hands-on education that emphasizes close relationships with faculty. Students flourish in a supportive community that treats them as an individual, and their successes continue long after F&M. The College is a national leader in launching students and alumni to opportunities where they make a difference in the community and the world.
Length: 390 (recommended: 50 to 160)
Google preview
Desktop Version

Franklin & Marshall - Home

https://fandm.edu

Franklin & Marshall College offers students a hands-on education that emphasizes close relationships with faculty. Students flourish in a supportive community th...

Mobile Version

Favicon for fandm.edu https://fandm.edu

Franklin & Marshall - Home

Franklin & Marshall College offers students a hands-on education that emphasizes close relationships with faculty. Students fl...

Encoding
No language/character encoding is specified
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, user-scalable=no
viewport width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by fandm.edu.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Education Confidence: 67% Arrow up

Education is the process of facilitating learning, or the acquisition of knowledge, skills, values, beliefs, and habits.

Educational methods include storytelling, discussion, teaching, training, and directed research.

Education frequently takes place under the guidance of educators, but learners may also educate themselves.

Education can take place in formal or informal settings and any experience that has a formative effect on the way one thinks, feels, or acts may be considered educational.

The methodology of teaching is called pedagogy.

Benjamin Franklin Confidence: 63% Arrow up

Benjamin Franklin (April 17, 1790) was one of the Founding Fathers of the United States.

Franklin was a renowned polymath and a leading author, printer, political theorist, politician, freemason, postmaster, scientist, inventor, civic activist, statesman, and diplomat.

As a scientist, he was a major figure in the American Enlightenment and the history of physics for his discoveries and theories regarding electricity.

As an inventor, he is known for the lightning rod, bifocals, and the Franklin stove, among other inventions.

He facilitated many civic organizations, including Philadelphia's fire department and the University of Pennsylvania, an Ivy League institution.

Community Confidence: 62% Arrow

WEBSITE SPEED

fandm.edu website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.2s

This domain loads at the median speed of 1.2 seconds.

Speed Percentile

70%

fandm.edu is faster than approximately 70 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #226.478 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for fandm.edu

Daily visitors by country

  • fandm.edu daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (84.3%)
  • Flaf icon for other countryOthers (15.7%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #56.218
Flag for NepalNepal #6.758

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How fandm.edu looks like on a mobile device such as an iPhone.

Tablet
How fandm.edu looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 26% #f0f0f0
  • 14% #ffffff
  • 10% #f0e0e0
  • 6% #d0d0e0
  • 6% #b08070
  • 5% #a07060
  • 5% #e0e0f0
  • 5% #b09080
  • 4% #004070
  • 3% #c0a090
  • 3% #906050
  • 2% #805040

Text/code ratio

fandm.edu's text/code ratio is 10.39%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 10.39%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 0
  • <H3> 7
  • <H4> 6
  • <H5> 3
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H3>
3rd level heading
So many choices...
Student earns national poetry award
Genetic research provides ınspiration
Empowering musicians to be noticed
Game changers: women in film (a league of their own)
<H4>
4th level heading
Your success is f&m's top priority
A franklin & marshall education is based on a simple, powerful concept: together, we create the way forward. read our stories.
Academy room
Mayser gymnasium
Writers house reading room
<H5>
5th level heading
ınstagram
Facebook
Twitter
Alt attributes Arrow up

We found 6 images on this website.
3 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 3 images on fandm.edu. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.953
  • Likes 318
  • Shares 1.527
  • Comments 108
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 01/02/1992 29 years, 11 months, 7 days ago
Last Modified 09/26/2019 2 years, 2 months, 9 days ago
Expiration Date 07/31/2020 Expired

SERVER

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 34.235.240.136
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

OWNER

The owner's whois contact information is public.
Organization
Franklin and Marshall College
Address
P.O. Box 3003
City
Lancaster
Zip
17604
State
PA
Country
USA
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