farrow-ball.com Domain Owner Whois and Analysis

DOMAIN OWNER WHOIS

ⓘ The owner has chosen to keep his whois contact information private.

SEO SCORE

farrow-ball.com
Make your link ↑ do-follow

✅ 7 criteria passed
❌ 4 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.

Make all versions of your website point to the same URL.

OVERVIEW

• Domain Owner

Private

• Category

Technology & Computing > File Sharing

• Online since

February 19, 1997 Explore Wayback Machine

• Age

27 years, 8 months, 29 days

• Alexa Rank

#144.436, farrow-ball.com is in the world's top 1 million websites

SUPERCHARGE YOUR SEO

Boost farrow-ball.com's SEO with Kontactr's Guest Posting.

Secure high-authority, do-follow backlinks from our trusted site—DA45 domain authority and PA55 homepage and blog pages.

Perfect for webmasters seeking higher search rankings and increased organic traffic.

Simple, quick, and effective.

opens a new window

TECHNICAL SEO & SECURITY

❌ SSL Certificate

This website is not SSL secured (HTTPS), the certificate issued by Starfield Technologies, Inc. has expired on September 27, 2020.

✅ Title Tag

Farrow & Ball
Length: 17 (recommended: 10 to 70)

❌ Meta Description

Explore our distinctive palette of paint colours and discover handcrafted wallpapers gathering ideas to help transform your home with Farrow & Ball Get inspired for your latest project and shop online today
Length: 210 (recommended: 50 to 160)

ⓘ Google preview

Desktop Version

Farrow & Ball

https://farrow-ball.com

Explore our distinctive palette of paint colours and discover handcrafted wallpapers gathering ideas to help transform your home with Farrow & Ball Get inspired...

Mobile Version

https://farrow-ball.com

Farrow & Ball

Explore our distinctive palette of paint colours and discover handcrafted wallpapers gathering ideas to help transform your home w...

✅ Encoding

Great, language/character encoding is specified: utf-8

ⓘ Hreflang Tags

Alternate URL	Hreflang
https://www.farrow-ball.com/	en-GB
https://www.farrow-ball.com/de	de
https://www.farrow-ball.com/fr	fr
https://www.farrow-ball.com/en-us	en-US
https://www.farrow-ball.com/	x-default

❌ URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL	Resolved URL
http://farrow-ball.com	https://www.farrow-ball.com/en-us
https://farrow-ball.com	SSL certificate's common name is invalid
http://www.farrow-ball.com	https://www.farrow-ball.com/en-us
https://www.farrow-ball.com	https://www.farrow-ball.com/en-us

✅ Robots.txt

https://www.farrow-ball.com/robots.txt

✅ URL Parameters

Great, the domain URLs look clean.

Attribute	Value
ⓘ viewport	width=device-width, initial-scale= 1, minimum-scale=1, maximum-scale=1, minimal-ui

WEBSITE SPEED

❌ farrow-ball.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.6s

This domain loads at the median speed of 1.6 seconds.

Speed Percentile

54%

farrow-ball.com is faster than approximately 54 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

ⓘ This website is ranked #144.436 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

United States of America (30.3%)
Others (69.7%)

Traffic country ranks

Country	Rank
United States of America	#101.756

LAYOUT

ⓘ Doctype HTML5

ⓘ Responsive website, mobile-friendly.

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How farrow-ball.com looks like on a mobile device such as an iPhone.

Tablet
How farrow-ball.com looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website.

100% #ffffff

Text/code ratio

ⓘ farrow-ball.com's text/code ratio is 5.53%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.

Text / Code Ratio 5.53%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

✅ Headings

Great, we found headings on this page.

<H1> 1
<H2> 1
<H3> 13
<H4> 4
<H5> 35
<H6> 1

<H1>

Top level heading
Farrow & ball

<H2>

2^nd level heading
Looking for inspiration?

<H3>

3^rd level heading
New paint collection
Our eco-friendly paint
Our new metallic wallpapers
Browse room ınspiration
Three new rug colourways
Recipes for decorating
Order your free colour card (2)
Colour consultancy
Find a store
Nine new colours
Farrow & ball at london design festival 2018
More than colour

<H4>

4^th level heading
Your project (2)
Discover our exciting collaboration with the naturalhistorymuseum. colourbynature features 16 colours drawn directly from the natural world, all created in our eco-friendly water based paints to help you bring the true colours of nature into your home. (2)

<H5>

For a better readability, only the first 20 <H5> tags are shown below.

5^th level heading
Products (3)
Products
Get started (4)
Our latest news (2)
Discover our wallpapers (2)
ın-home colour consultancy
Our experts
By room (2)
Where to start (2)
More
About us
Eco-friendly
A world of colour
Experience
Colour expertise
The fınest ıngredıents
Skılled craftmanshıp
Hıgh performance
Colour expertıse
The fınestıngredıents

<H6>

6^th level heading
Farrow & ball tv

❌ Alt attributes

We found 42 images on this website.
16 ALT attributes are missing on your image tags. The issue affects 14 actual different images that could be loaded more than once in your page.

Image	Image URL	Occurrences
	/globalassets/navigation/history-van.jpg	1
	/globalassets/navigation/eco.jpg	1
	/globalassets/home-page/the-rug-company-navigation-image.jpg	1
	/globalassets/navigation/events.jpg	1
	/globalassets/nhm/homepage/1592x889-website-banner_uk.jpg?w=1920	1
	/globalassets/promotions/free-standard-shipping-farrow-ball-na.jpg?w=1920	1
	/Static/img/icons/footer-mastercard.png	1
	/Static/img/icons/footer-paypal.png	1
	/Static/img/icons/footer-visa.png	1
	/globalassets/homepageicons/amex-transparent.png	1
	/globalassets/logos/logo.png?w=1920&Format=Png	1
	https://www.facebook.com/tr?id=293091077510502&ev=PageView&noscript=1	1
	https://ct.pinterest.com/v3/?tid=2613413316418&pd[em]=<hashed_email_address>&noscript=1	1
	https://bat.bing.com/action/0?ti=5661887&Ver=2&mid=2751c88d-dcfd-3e4c-021d-e388134b6743&pi=0&lg=en-U...	1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 16 images on farrow-ball.com. Check your website to make sure it's specified for each image on the page.

LINKS

ⓘ There is a total of 128 links on the homepage of this website.

ⓘ Internal links : 121

For a better readability, only the first 50 internal links are shown below.

Anchor	Type	URL
You can brush up on our cookies policy here.	text	/en-us/cookie-policy-online-security
German	text	/services/language/set?language=de&contentlink=6
English (GB)	text	/services/language/set?language=en-gb&contentlink=6
English (US)	text	/services/language/set?language=en-us&contentlink=6
French	text	/services/language/set?language=fr&contentlink=6
No anchor	image	/en-us
	image	/en-us
Our Stores	text	/en-us/stockist-finder
My Account	text	/en-us/sign-in
Sign in or register	text	/en-us/sign-in
View Shopping Basket	text	/en-us/shopping-basket
Paint Colours	text	/en-us/paint-colours
Colour by Nature	text	https://www.farrow-ball.com/en-us/colour-by-nature
Free Colour Card	text	/en-us/colour-cards
Colour Fan	text	/en-us/colour-books
Primers & Undercoats	text	/en-us/primers-undercoats
Brushes & Rollers	text	/en-us/brushes-rollers
Sample Pots	text	/en-us/paint-sample-pots
Archive Colours	text	/en-us/archived-paint-colours
Whites	text	/en-us/white-paint
Greys	text	/en-us/grey-paint
Blues	text	/en-us/blue-paint
Greens	text	/en-us/green-paint
Neutral	text	/en-us/paint-colours?colourgroups=neutral
Reds & Pinks	text	/en-us/paint-colours?colourgroups=red
Dark	text	/en-us/paint-colours?colourgroups=dark
Yellow	text	/en-us/paint-colours?colourgroups=yellow
Paint Finishes	text	/en-us/our-finishes
Calculating Paint Quantities	text	/en-us/calculating-paint-quantities
Perfect Preparation & Application	text	/en-us/perfect-preparation-application
Product Advice Sheets	text	/en-us/product-advice-sheets
Paint Sample Pots	text	/en-us/paint-sample-pots
	image	/en-us/natural-history-museum
New collection in collaboration with the Natural History Museum	text	/en-us/natural-history-museum
	image	/en-us/our-story/eco-friendly-paint
Learn more about our eco-friendly paint and paper.	text	/en-us/our-story/eco-friendly-paint
Natural History Museum	text	/en-us/natural-history-museum
Eco Friendly Paint	text	/en-us/our-story/eco-friendly-paint
Wallpaper Patterns	text	/en-us/wallpaper
Free Wallpaper Samples	text	/en-us/free-wallpaper-samples
Wallpaper Paste	text	/en-us/wallpaper-paste/paste
New Metallic Wallpapers	text	/en-us/new-metallic-wallpapers
Calculating Wallpaper Quantities	text	/en-us/calculating-wallpaper-quantities
Perfect Preparation & Application	text	/en-us/perfect-preparation-application/preparing-wallpaper
Product Advice Sheets	text	/link/437579eac5b6473baa5aa2fc9b35b565.aspx
	image	/en-us/metallics-redirect-navigation
Explore our new metallic wallpapers	text	/en-us/metallics-redirect-navigation
	image	/en-us/free-wallpaper-samples
Order your free wallpaper samples	text	/en-us/free-wallpaper-samples
Explore Our New Metallic Wallpapers	text	/en-us/new-metallic-wallpapers

ⓘ External links : 7

Anchor	Type	URL
Browse Inspiration Site	text	http://inspiration.farrow-ball.com/
Careers	text	https://careers.farrowandball.com/
No anchor	empty	https://www.instagram.com/farrowandball/?hl=en
No anchor	empty	https://www.facebook.com/farrowandballus
No anchor	empty	https://twitter.com/farrowandballus
No anchor	empty	https://www.pinterest.com/farrowball/
No anchor	empty	https://www.youtube.com/user/farrowandballtv

DOMAIN REGISTRAR

ⓘ Domain Registrar	GODADDY.COM, LLC
ⓘ Registration Date	02/19/1997 27 years, 8 months, 29 days ago
ⓘ Last Modified	01/30/2019 5 years, 9 months, 19 days ago
ⓘ Expiration Date	02/20/2022 Expired