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SEO Report for fishersci.ca

November 27, 2019 1:17 AM
Desktop screen Desktop screenshot for fishersci.ca

SEO SCORE

Favicon for fishersci.cafishersci.ca
83

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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Improve your social media presence. Encourage people to share your homepage.
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OVERVIEW

• Category
Science  >  Chemistry
• Online since
October 15, 2000 (explore Wayback Machine)
• Age
19 years, 5 months, 24 days
• Alexa Rank
#259.344, fishersci.ca is in the world's top 1 million websites
• Owner
Fisher Scientific Limited (See more)

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by COMODO CA Limited is valid from June 2, 2018 to June 2, 2020.
Title Tag
Lab Equipment and Lab Supplies | Fisher Scientific
Length: 50 (recommended: 10 to 70)
Meta Description
Your source for innovative, indispensable lab equipment, lab supplies, and services. View our wide selection of products for scientific research and education.
Length: 159 (recommended: 50 to 160)
Google preview
Desktop Version

Lab Equipment and Lab Supplies | Fisher Scientific

https://fishersci.ca

Your source for innovative, indispensable lab equipment, lab supplies, and services. View our wide selection of products for scientific research and education.

Mobile Version

Favicon for fishersci.ca https://fishersci.ca

Lab Equipment and Lab Supplies | Fisher Scientific

Your source for innovative, indispensable lab equipment, lab supplies, and services. View our wide selection of products for scien...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width,initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by fishersci.ca.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Innovation Confidence: 70% Arrow up

Innovation can be defined simply as a "new idea, device or method".

However, innovation is often also viewed as the application of better solutions that meet new requirements, unarticulated needs, or existing market needs.

This is accomplished through more-effective products, processes, services, technologies, or business models that are readily available to markets, governments and society.

The term "innovation" can be defined as something original and more effective and, as a consequence, new, that "breaks into" the market or society.

It is related to, but not the same as, invention.

Innovation is often manifested via the engineering process.

The opposite of innovation is exnovation.

Scientific method Confidence: 69% Arrow up

The scientific method is a body of techniques for investigating phenomena, acquiring new knowledge, or correcting and integrating previous knowledge.

To be termed scientific, a method of inquiry is commonly based on empirical or measurable evidence subject to specific principles of reasoning.

The Oxford Dictionaries Online define the scientific method as "a method or procedure that has characterized natural science since the 17th century, consisting in systematic observation, measurement, and experiment, and the formulation, testing, and modification of hypotheses".

Experiments need to be designed to test hypotheses.

The most important part of the scientific method is the experiment.

Fisher Scientific Confidence: 68% Arrow
Product (business) Confidence: 65% Arrow
Service (economics) Confidence: 63% Arrow

WEBSITE SPEED

fishersci.ca website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.2s

This domain loads at the median speed of 1.2 seconds.

Speed Percentile

71%

fishersci.ca is faster than approximately 71 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #259.344 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for fishersci.ca

Daily visitors by country

  • fishersci.ca daily visitors distribution - Total: 3 countries
  • Flag for CanadaCanada (32.9%)
  • Flag for Iran (Islamic Republic of)Iran (Islamic Republic of) (3.8%)
  • Flag for MalaysiaMalaysia (3.3%)
  • Flaf icon for other countryOthers (60%)

Traffic country ranks

Country Rank
Flag for CanadaCanada #12.534
Flag for Iran (Islamic Republic of)Iran (Islamic Republic of) #88.269
Flag for MalaysiaMalaysia #27.882

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How fishersci.ca looks like on a mobile device such as an iPhone.

Tablet
How fishersci.ca looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 42% #f0f0f0
  • 28% #ffffff
  • 7% #f0f0ff
  • 4% #b0c0d0
  • 4% #f0ffff
  • 4% #c0d0e0
  • 4% #d0e0f0
  • 1% #fffff0
  • 1% #004080
  • 1% #1060a0
  • 1% #105080
  • 1% #fff0f0

Text/code ratio

fishersci.ca's text/code ratio is 3.53%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.53%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 6
  • <H3> 20
  • <H4> 7
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Programs & special offers
Detailed robust design
Up to $1,000 off
One-click operation
New & featured products
<H3>
3rd level heading
Antibodies & protein biology
Balances, scales & weighing
Cell culture & analysis
Centrifuges & microcentrifuges
Chromatography
<H4>
4th level heading
Oligos and rnai tools
ındustries
ınventory management
Business solutions
Literature & subscriptions
Alt attributes Arrow up

We found 18 images on this website.
6 ALT attributes are missing on your image tags. The issue affects 5 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 6 images on fishersci.ca. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

  • Facebook iconFacebook
  • Total Engagement 12
  • Likes 0
  • Shares 12
  • Comments 0
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar MARKMONITOR INTERNATIONAL CANADA LTD.
Registration Date 10/15/2000 19 years, 5 months, 24 days ago
Last Modified 08/26/2019 7 months, 15 days ago
Nameservers Arrow up
Host IP Address Country
pdns1.ultradns.net 204.74.108.1 Flag for United StatesUnited States
pdns2.ultradns.net 204.74.109.1 Flag for United StatesUnited States
pdns3.ultradns.org 199.7.68.1 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Fisher Scientific
  • IP Address
  • 208.89.143.11
  • Country
  • Flag for United StatesUnited States
  • Region
  • Missouri , Riverview
  • Latitude and Longitude
  • 38.7418 : -90.2104

OWNER

The owner's whois contact information is public.
Name
Fisher Scientific Limited
Address
112 Colonnade Road
City
Nepean
Zip
K2E7L6
State
ON
Country Code
CA
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