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SEO Report for fitnyc.edu

December 10, 2019 2:51 PM
Desktop screen Desktop screenshot for fitnyc.edu

SEO SCORE

Favicon for fitnyc.edufitnyc.edu
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make all versions of your website point to the same URL.
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Follow Google PageSpeed Insights to make your page faster.
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OVERVIEW

• Category
Style & Fashion  >  Fashion
• Online since
• Age
23 years, 10 months, 3 days
• Alexa Rank
#68.610, fitnyc.edu is in the world's top 100.000 websites!
• Owner
Fashion Institute of Technology (See more)

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on March 23, 2020.
Title Tag
Home | Fashion Institute of Technology
Length: 38 (recommended: 10 to 70)
Meta Description
FIT is an internationally recognized college for design, fashion, art, communications, and business.
Length: 100 (recommended: 50 to 160)
Google preview
Desktop Version

Home | Fashion Institute of Technology

https://fitnyc.edu

FIT is an internationally recognized college for design, fashion, art, communications, and business.

Mobile Version

Favicon for fitnyc.edu https://fitnyc.edu

Home | Fashion Institute of Technology

FIT is an internationally recognized college for design, fashion, art, communications, and business.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, minimum-scale=1.0, maximum-scale=1.0, user-scalable=no
language en

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by fitnyc.edu.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Fashion Institute of Technology Confidence: 90% Arrow up

The Fashion Institute of Technology, generally known as FIT, is a State University of New York (SUNY) college of art, business, design, mass communication and technology connected to the fashion industry, with an urban campus located on West 27th Street between Seventh and Eighth Avenues in the Chelsea neighborhood of Manhattan, New York City.

Art Confidence: 71% Arrow up

Art is a diverse range of human activities in creating visual, auditory or performing artifacts (artworks), expressing the author's imaginative or technical skill, intended to be appreciated for their beauty or emotional power.

In their most general form these activities include the production of works of art, the criticism of art, the study of the history of art, and the aesthetic dissemination of art.

Business Confidence: 71% Arrow up

A business (also known as an enterprise, a company or a firm) is an organizational entity involved in the provision of goods and services to consumers.

Businesses serve as a form of economic activity, and are prevalent in capitalist economies, where most of them are privately owned and provide goods and services allocated through a market to consumers and customers in exchange for other goods, services, money, or other forms of exchange that hold intrinsic economic value.

Businesses may also be social non-profit enterprises or state-owned public enterprises operated by governments with specific social and economic objectives.

A business owned by multiple private individuals may form as an incorporated company or jointly organise as a partnership.

Countries have different laws that may ascribe different rights to the various business entities.

Design Confidence: 70% Arrow up

Design is the creation of a plan or convention for the construction of an object, system or measurable human interaction (as in architectural blueprints, engineering drawings, business processes, circuit diagrams, and sewing patterns).

Design has different connotations in different fields (see below).

In some cases, the direct construction of an object (as in pottery, engineering, management, coding, and graphic design) is also considered to use design thinking.

Communication Confidence: 70% Arrow up

Communication (from Latin commūnicāre, meaning "to share") is the act of conveying intended meanings from one entity or group to another through the use of mutually understood signs and semiotic rules.

WEBSITE SPEED

fitnyc.edu website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.8s

This domain loads at the median speed of 0.8 seconds.

Speed Percentile

88%

fitnyc.edu is faster than approximately 88 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #68.610 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for fitnyc.edu

Daily visitors by country

  • fitnyc.edu daily visitors distribution - Total: 3 countries
  • Flag for United States of AmericaUnited States of America (62.3%)
  • Flag for IndiaIndia (9.6%)
  • Flaf icon for other countryOthers (28.1%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #28.881
Flag for IndiaIndia #88.532
Flag for TurkeyTurkey #104.195

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How fitnyc.edu looks like on a mobile device such as an iPhone.

Tablet
How fitnyc.edu looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 19% #90b0f0
  • 11% #102030
  • 9% #101020
  • 9% #a0c0f0
  • 5% #303040
  • 5% #a0b0e0
  • 5% #d0d0d0
  • 4% #001020
  • 3% #9090c0
  • 3% #d0e0ff
  • 3% #6080b0
  • 3% #000010

Text/code ratio

fitnyc.edu's text/code ratio is 13.25%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 13.25%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 3
  • <H3> 5
  • <H4> 0
  • <H5> 0
  • <H6> 4
<H1>
Top level heading
Home
<H2>
2nd level heading
Undergraduate majors
Graduate programs
Continuing and professional studies
<H3>
3rd level heading
News
Events
Master of arts
Master of fine arts
Master of professional studies
<H6>
6th level heading
Pıcturıng space
Guest speaker
Comıng soon
Lead the way
Alt attributes Arrow up

We found 10 images on this website.
1 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on fitnyc.edu. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 349
  • Likes 100
  • Shares 216
  • Comments 33
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 06/10/1996 23 years, 10 months, 3 days ago
Last Modified 09/26/2019 6 months, 15 days ago
Expiration Date 07/31/2020 3 months, 23 days from now

SERVER

Server map
  • Service Provider (ISP)
  • Rackspace Hosting
  • IP Address
  • 162.242.198.131
  • Country
  • Flag for United StatesUnited States
  • Region
  • Texas , San Antonio
  • Latitude and Longitude
  • 29.508 : -98.3942

OWNER

The owner's whois contact information is public.
Organization
Fashion Institute of Technology
Address
Seventh Avenue at 27th Street Seventh Avenue at 27th Street
City
New York
Zip
10001
State
NY
Country
USA
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