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Whois & Analysis for floify.com

Dec 12, 2019 10:49 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
Dave Sims
• Organization
Floify LLC
• Address
1630A 30th Street #120
• City
Boulder
• Zip Code
80301
• State
CO
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for floify.com
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Floify LLC See more
• Category
Home & Garden  >  Remodeling & Construction
• Online since
January 9, 2012 Explore Wayback Machine
• Age
12 years, 3 months, 25 days
• Alexa Rank
#75.881, floify.com is in the world's top 100.000 websites!

FREE FORM BUILDER

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on February 2, 2020.
Title Tag
Floify – The Leading Mortgage Point-of-Sale Solution
Length: 59 (recommended: 10 to 70)
Meta Description
Floify's mortgage automation and point-of-sale software solution streamlines and organizes the loan origination process for lenders and borrowers alike.
Length: 152 (recommended: 50 to 160)
Google preview
Desktop Version

Floify – The Leading Mortgage Point-of-Sale Solution

https://floify.com

Floify's mortgage automation and point-of-sale software solution streamlines and organizes the loan origination process for lenders and borrowers alike.

Mobile Version

https://floify.com

Floify – The Leading Mortgage Point-of-Sale Solution

Floify's mortgage automation and point-of-sale software solution streamlines and organizes the loan origination process for lender...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0
robots max-snippet:-1, max-image-preview:large, max-video-preview:-1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by floify.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Point of sale Confidence: 81% Arrow up

The point of sale (POS) or point of purchase (POP) is the time and place where a retail transaction is completed.

At the point of sale, the merchant would calculate the amount owed by the customer and indicate the amount, and may prepare an invoice for the customer (which may be a cash register printout), and indicate the options for the customer to make payment.

It is also the point at which a customer makes a payment to the merchant in exchange for goods or after provision of a service.

After receiving payment, the merchant may issue a receipt for the transaction, which is usually printed, but is increasingly being dispensed with or sent electronically.

Mortgage loan Confidence: 74% Arrow up

A mortgage loan, also referred to as a mortgage, is used either by purchasers of real property to raise funds to buy real estate; or alternatively by existing property owners to raise funds for any purpose, while putting a lien on the property being mortgaged.

The loan is "secured" on the borrower's property.

This means that a legal mechanism is put in place which allows the lender to take possession and sell the secured property ("foreclosure" or "repossession") to pay off the loan in the event that the borrower defaults on the loan or otherwise fails to abide by its terms.

The word mortgage is derived from a "Law French" term used by English lawyers in the Middle Ages meaning "death pledge", and refers to the pledge ending (dying) when either the obligation is fulfilled or the property is taken through foreclosure.

Loan origination Confidence: 71% Arrow up

Loan origination is the process by which a borrower applies for a new loan, and a lender processes that application.

Origination generally includes all the steps from taking a loan application up to disbursal of funds (or declining the application).

Loan servicing covers everything after disbursing the funds until the loan is fully paid off.

Loan origination is a specialized version of new account opening for financial services organizations.

Certain people and organizations specialize in loan origination.

Mortgage brokers and other mortgage originator companies serve as a prominent example.

Debtor Confidence: 71% Arrow up

A debtor is an entity that owes a debt to another entity.

The entity may be an individual, a firm, a government, a company or other legal person.

The counterparty is called a creditor.

When the counterpart of this debt arrangement is a bank, the debtor is more often referred to as a borrower.

Loan Confidence: 69% Arrow up

In finance, a loan is the lending of money from one individual, organization or entity to another individual, organization or entity.

A loan is a debt provided by an entity (organization or individual) to another entity at an interest rate, and evidenced by a promissory note which specifies, among other things, the principal amount of money borrowed, the interest rate the lender is charging, and date of repayment.

A loan entails the reallocation of the subject asset(s) for a period of time, between the and the .

WEBSITE SPEED

floify.com website speed is very slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.5s

This domain loads at the median speed of 1.5 seconds.

Speed Percentile

59%

floify.com is faster than approximately 59 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #75.881 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • floify.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (92.3%)
  • Flaf icon for other countryOthers (7.7%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #18.486

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How floify.com looks like on a mobile device such as an iPhone.

Tablet
How floify.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 41% #808080
  • 17% #f0f0f0
  • 8% #ffffff
  • 7% #0060a0
  • 5% #201010
  • 5% #0080c0
  • 4% #101000
  • 2% #605040
  • 2% #604030
  • 1% #201000
  • 1% #d04040
  • 1% #704040

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 8
  • <H3> 0
  • <H4> 1
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Enjoy the benefits of a fully-automated mortgage business
<H2>
2nd level heading
ımprove your mortgage game with a powerful point-of-sale solution
Reclaim your day with fully-automated loan updates
Experience the difference of floify's best-in-class digital 1003
Harness the efficiency of ıntegrated productivity solutions
ımplement a better disclosure process for your borrowers
<H4>
4th level heading
For a limited time, claim a free month of floify when you sign up for shape software's crm
Alt attributes Arrow up

We found 14 images on this website.
1 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on floify.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.020
  • Likes 1
  • Shares 1.012
  • Comments 7

DOMAIN REGISTRAR

Domain Registrar NAMECHEAP, INC.
Registration Date 01/09/2012 12 years, 3 months, 25 days ago
Last Modified 12/10/2019 4 years, 4 months, 25 days ago
Expiration Date 01/09/2021 Expired
Nameservers Arrow up
Host IP Address Country
ns-1158.awsdns-16.org 205.251.196.134 Flag for United StatesUnited States
ns-1806.awsdns-33.co.uk 205.251.199.14 Flag for United StatesUnited States
ns-491.awsdns-61.com 205.251.193.235 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Google LLC
  • IP Address
  • 104.196.70.215
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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