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SEO Report for fordfoundation.org

December 1, 2019 10:05 AM
Desktop screen Desktop screenshot for fordfoundation.org

SEO SCORE

Favicon for fordfoundation.orgfordfoundation.org
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Category
News / Weather / Information
• Online since
December 26, 2001 (explore Wayback Machine)
• Age
19 years, 28 days
• Alexa Rank
#169.540, fordfoundation.org is in the world's top 1 million websites

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS). Consider adding a free SSL Certificate.
Title Tag
Home / Ford Foundation
Length: 22 (recommended: 10 to 70)
Meta Description
Welcome to the Ford Foundation. We envision a just, fair, and peaceful world with opportunity for all
Length: 101 (recommended: 50 to 160)
Google preview
Desktop Version

Home / Ford Foundation

http://fordfoundation.org

Welcome to the Ford Foundation. We envision a just, fair, and peaceful world with opportunity for all

Mobile Version

Favicon for fordfoundation.org http://fordfoundation.org

Home / Ford Foundation

Welcome to the Ford Foundation. We envision a just, fair, and peaceful world with opportunity for all

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by fordfoundation.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Ford Foundation Confidence: 83% Arrow up

The Ford Foundation is a New York headquartered, globally oriented private foundation with the mission of advancing human welfare.

Created in 1936 by Edsel Ford and Henry Ford, it was originally funded by a US$25,000 gift from Edsel Ford.

By 1947, after the death of the two founders, the foundation owned 90 percent of the non-voting shares of the Ford Motor Company.

(The Ford family retained the voting shares) Between 1955 and 1974, the foundation sold its Ford Motor Company holdings and now plays no role in the automobile company.

For years, the foundation was the largest, and one of the most influential foundations in the world, with global reach and special interests in economic empowerment, education, human rights, democracy, the creative arts, and Third World development.

WEBSITE SPEED

fordfoundation.org website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2s

This domain loads at the median speed of 2 seconds.

Speed Percentile

42%

fordfoundation.org is faster than approximately 42 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #169.540 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for fordfoundation.org

Daily visitors by country

  • fordfoundation.org daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (47.6%)
  • Flag for IndiaIndia (9.7%)
  • Flaf icon for other countryOthers (42.7%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #72.550
Flag for IndiaIndia #148.747

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How fordfoundation.org looks like on a mobile device such as an iPhone.

Tablet
How fordfoundation.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 26% #ffffff
  • 11% #f0e010
  • 10% #f0f0f0
  • 6% #e0d010
  • 6% #908020
  • 5% #d0c010
  • 5% #b0a010
  • 5% #c0b010
  • 5% #ffe010
  • 4% #a09010
  • 4% #807010
  • 2% #202000

Text/code ratio

fordfoundation.org's text/code ratio is 3.93%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.93%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 7
  • <H3> 1
  • <H4> 1
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Ford foundation center for social justice
Connect
Careers
Press room
Contact
<H3>
3rd level heading
Ford foundation gallery
<H4>
4th level heading
Utopian ımagination
Alt attributes Arrow up

We found 11 images on this website.
1 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 1 images on fordfoundation.org. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 999
  • Likes 209
  • Shares 739
  • Comments 51
  • Pinterest iconPinterest 1
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar NETWORK SOLUTIONS, LLC
Registration Date 12/26/2001 19 years, 28 days ago
Last Modified 05/11/2019 1 year, 8 months, 17 days ago
Nameservers Arrow up
Host IP Address Country
edns4.ultradns.org 204.74.111.4 Flag for United StatesUnited States
edns4.ultradns.com 204.74.66.4 Flag for United StatesUnited States
edns4.ultradns.net 204.74.110.4 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 174.129.25.170
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

NEWS / WEATHER / INFORMATION COMPETITORS IN UNITED STATES

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