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Whois & Analysis for forever21.com

Dec 3, 2019 5:23 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for forever21.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Shopping  >  Law, Government, & Politics  >  Legal Issues
• Online since
September 29, 1998 Explore Wayback Machine
• Age
26 years, 1 month, 7 days
• Alexa Rank
#2.873, forever21.com is in the world's top 5.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on July 21, 2020.
Title Tag
Shop Forever 21 for the latest trends and the best deals | Forever 21
Length: 69 (recommended: 10 to 70)
Meta Description
Forever 21 is the authority on fashion & the go-to retailer for the latest trends, styles & the hottest deals. Shop dresses, tops, tees, leggings & more!
Length: 165 (recommended: 50 to 160)
Google preview
Desktop Version

Shop Forever 21 for the latest trends and the best deals | Forever 21

https://forever21.com

Forever 21 is the authority on fashion & the go-to retailer for the latest trends, styles & the hottest deals. Shop dresses, tops, tees, leggings & more!

Mobile Version

https://forever21.com

Shop Forever 21 for the latest trends and the best deals | Forever 21

Forever 21 is the authority on fashion & the go-to retailer for the latest trends, styles & the hottest deals. Shop dresse...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, user-scalable=1
author Forever21

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by forever21.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Forever 21 Confidence: 90% Arrow up

Forever 21 is an American fast fashion retailer with its headquarters in Los Angeles, California.

Forever 21 began as a 900 square foot store in Highland Park, CA in 1984, and has grown into clothing lines Forever 21, XXI Forever, Love 21, and Heritage throughout over 600 stores in the Americas, Asia, the Middle East, and the UK.

More than 60% of its apparel is made in China and the average store size is 38,000 square feet.

Forever 21 is known for its trendy offerings and its low pricing.

The company sells clothing, accessories, and beauty products for women, men, and girls.

The company has been involved in various controversies, ranging from labor practice issues to copyright infraction accusations to religion.

The clothing ages from toddler to grownup, for kids and adults.

Forever 21 is the 5th largest specialty retailer in the United States.

Leggings Confidence: 81% Arrow up

Leggings are a type of skin-tight garment that covers the legs and may be worn by both men and women.

Originally, leggings were two separate garments, one for each leg.

In contemporary usage, leggings refers to tight, form-fitting trousers that extend from the waist to the ankles, although some are shorter; some leggings are stirrupped.

Leggings are worn to keep a person's legs warm, as protection from chafing during an activity such as exercise, or as a decorative or fashion garment.

Leggings are worn by both men and women during exercise but usually only by women at other times.

T-shirt Confidence: 76% Arrow up

A T-shirt (or tee shirt, or tee) is a style of unisex fabric shirt, named after the T shape of the body and sleeves.

It is normally associated with short sleeves, a round neck line known as a crew neck, with no collar.

T-shirts are generally made of a light, inexpensive fabric, and are easy to clean.

Fashion Confidence: 76% Arrow up

Fashion is a popular style or practice, especially in clothing, footwear, accessories, makeup, body, or furniture.

Fashion is a distinctive and often constant trend in the style in which a person dresses.

It is the prevailing styles in behaviour and the newest creations of textile designers.

Because the more technical term costume is regularly linked to the term "fashion", the use of the former has been relegated to special senses like fancy dress or masquerade wear, while "fashion" generally means clothing, including the study of it.

Although aspects of fashion can be feminine or masculine, some trends are androgynous.

Top (clothing) Confidence: 75% Arrow up

A top is an item of clothing that covers at least the chest, but which usually covers most of the upper human body between the neck and the waistline.

The bottom of tops can be as short as mid-torso, or as long as mid-thigh.

Men's tops are generally paired with pants, and women's with pants or skirts.

Common types of tops are t-shirts, blouses and shirts.

WEBSITE SPEED

forever21.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.7s

This domain loads at the median speed of 2.7 seconds.

Speed Percentile

27%

forever21.com is faster than approximately 27 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #2.873 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • forever21.com daily visitors distribution - Total: 11 countries
  • Flag for United States of AmericaUnited States of America (73.2%)
  • Flag for MexicoMexico (3.9%)
  • Flag for CanadaCanada (4.1%)
  • Flaf icon for other countryOthers (18.8%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #22.255
Flag for EgyptEgypt #6.793
Flag for MacaoMacao #289
Flag for United States of AmericaUnited States of America #695
Flag for Hong KongHong Kong #2.289

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How forever21.com looks like on a mobile device such as an iPhone.

Tablet
How forever21.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 48% #000000
  • 29% #807010
  • 4% #808060
  • 4% #706020
  • 4% #605010
  • 4% #807040
  • 2% #302000
  • 2% #000010
  • 2% #202000
  • 1% #ffffff
  • 0% #f0f0f0
  • 0% #606070

Text/code ratio

forever21.com's text/code ratio is 9.34%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 9.34%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 0
  • <H3> 7
  • <H4> 0
  • <H5> 1
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H3>
3rd level heading
Women + acc
Plus + curve
Men
Gırls
Beauty by
<H5>
5th level heading
Sign up and be the first to know!
Alt attributes Arrow up

We found 203 images on this website.
3 ALT attributes are missing on your image tags. The issue affects 2 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 3 images on forever21.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 31.628
  • Likes 11.886
  • Shares 17.705
  • Comments 2.037

DOMAIN REGISTRAR

Domain Registrar NETWORK SOLUTIONS, LLC
Registration Date 09/29/1998 26 years, 1 month, 7 days ago
Last Modified 09/28/2019 5 years, 1 month, 8 days ago
Expiration Date 09/28/2029 4 years, 10 months, 27 days from now

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Akamai Technologies
  • IP Address
  • 92.123.17.58
  • Country
  • Flag for FranceFrance
  • Region
  • Hauts-de-France , Castres
  • Latitude and Longitude
  • 49.8043 : 3.23862
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