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Whois & Analysis for fragranceoutlet.com

Dec 6, 2019 1:34 pm UTC

DOMAIN OWNER WHOIS

ⓘ The owner's whois contact information is public.
• Contact Name
The Fragrance Outlet Inc. c/o Dynadot
• Address
PO Box 701
• City
San Mateo
• Zip Code
94401
• State
California
• Country Code
US
• Phone Number
Show phone
• Email
Show email
• Domain Registrar
DYNADOT, LLC
See Domain Dates and Nameservers
See Server Details
Desktop screen Desktop screenshot for fragranceoutlet.com

SEO SCORE

fragranceoutlet.com
Make your link ↑ do-follow
83

✅ 9 criteria passed
❌ 2 criteria to solve

PERFORMANCE OPPORTUNITIES

Consider adding a robots.txt file in your web server's root directory.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
The Fragrance Outlet Inc. c/o Dynadot See more
• Category
Technology & Computing  >  JavaScript
• Online since
April 3, 2001 Explore Wayback Machine
• Age
23 years, 7 months, 15 days
• Alexa Rank
#309.320, fragranceoutlet.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

❌ SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on January 8, 2020.
✅ Title Tag
Fragrance Outlet
Length: 16 (recommended: 10 to 70)
✅ Meta Description
Fragrance Outlet is one of the nation’s largest retailers with over 100 Stores of genuine designer fragrances including Calvin Klein, Dior, Gucci, and more.
Length: 158 (recommended: 50 to 160)
ⓘ Google preview
Desktop Version

Fragrance Outlet

https://fragranceoutlet.com

Fragrance Outlet is one of the nation’s largest retailers with over 100 Stores of genuine designer fragrances including Calvin Klein, Dior, Gucci, and more.

Mobile Version

https://fragranceoutlet.com

Fragrance Outlet

Fragrance Outlet is one of the nation’s largest retailers with over 100 Stores of genuine designer fragrances including Calvin Kle...

✅ Encoding
Great, language/character encoding is specified: utf-8
✅ URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Resolved URL
http://fragranceoutlet.com https://www.fragranceoutlet.com/
https://fragranceoutlet.com https://www.fragranceoutlet.com/
http://www.fragranceoutlet.com https://www.fragranceoutlet.com/
https://www.fragranceoutlet.com https://www.fragranceoutlet.com/
❌ Robots.txt
No robots.txt file was found on this page.
✅ URL Parameters
Great, the domain URLs look clean.
Attribute Value
ⓘ viewport width=device-width,initial-scale=1

SEMANTIC ANALYSIS

ⓘ The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by fragranceoutlet.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Calvin Klein Confidence: 93% Arrow up

Calvin Klein Inc. is an American fashion house founded by the fashion designer Calvin Klein.

The company is headquartered in Midtown Manhattan, New York City and is currently owned by PVH.
Gucci Confidence: 86% Arrow up

Gucci is an Italian luxury brand of fashion and leather goods, part of the Gucci Group, which is owned by the French holding company Kering.

Gucci was founded by Guccio Gucci in Florence in 1921.
Christian Dior SE Confidence: 83% Arrow up

Bernard Arnault.

Sidney Toledano.

Maria Grazia Chiuri.

Kris Van Assche.

Victoire de Castellane.

Christian Dior SE, commonly known as Dior, is a French luxury goods company controlled and chaired by French businessman Bernard Arnault, who also heads LVMH – the world's largest luxury group.

Dior itself holds 42.36% shares of and 59.01% voting rights within LVMH.
Aroma compound Confidence: 73% Arrow up

An aroma-compound, also known as an odorant, aroma, fragrance, or flavor, is a chemical compound that has a smell or odor.

A chemical-compound has a smell or odor when it is sufficiently volatile to be transported to the olfactory system in the upper-part of the nose.
Retail Confidence: 71% Arrow up

Retail markets and shops have a very ancient history, dating back to antiquity.

Retailing involves the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

Retailers satisfy demand is identified through a supply chain.

Retailers typically make a variety of strategic level decisions including the type of store, the market to be served, the optimal product assortment, customer service, supporting services and the store's overall market positioning.

Once the strategic retail plan is in place, retailers devise the retail mix which includes product, price, place, promotion, personnel and presentation.

In the digital age, an increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar and online retailing.

Digital technologies are also changing the way that consumers pay for goods and services.

Retailing support services may also include the provision of credit, delivery services and a range of supporting services.

WEBSITE SPEED

✅ fragranceoutlet.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2s

This domain loads at the median speed of 2 seconds.

Speed Percentile

41%

fragranceoutlet.com is faster than approximately 41 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

ⓘ This website is ranked #309.320 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • fragranceoutlet.com daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (65.6%)
  • Flag for PakistanPakistan (18.3%)
  • Flaf icon for other countryOthers (16.1%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #87.968
Flag for PakistanPakistan #28.974

LAYOUT

ⓘ Doctype HTML5 Arrow ⓘ Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How fragranceoutlet.com looks like on a mobile device such as an iPhone.

Tablet
How fragranceoutlet.com looks like on a tablet such as an iPad.

Main colors used

ⓘ These are the main HTML color codes used by this website. Arrow
  • 47% #000000
  • 43% #ffffff
  • 2% #f0f0f0
  • 2% #f0e0d0
  • 1% #201000
  • 1% #a09080
  • 1% #906000
  • 1% #fffff0
  • 1% #504030
  • 0% #d0c0b0
  • 0% #906010
  • 0% #807050

Text/code ratio

ⓘ fragranceoutlet.com's text/code ratio is 1.14%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.14%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

✅ Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 9
  • <H3> 2
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Brands
Women's
Men's
About us
Best selling fragrances
SEE MORE
<H3>
3rd level heading
Products
ınformation area
❌ Alt attributes Arrow up

We found 47 images on this website.
10 ALT attributes are missing on your image tags. The issue affects 7 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on fragranceoutlet.com //bat.bing.com/action/0?ti=5488119&Ver=2 1
Image with missing alt attribute found on fragranceoutlet.com //cdn.shopify.com/s/files/1/0910/0818/collections/Dior-J-Adore-Womens-Eau-de-Parfume-Spray-3.4-Best-... 1
Image with missing alt attribute found on fragranceoutlet.com //cdn.shopify.com/s/files/1/0910/0818/collections/Giorgio-Armani-Acqua-Di-Gio-Mens-Eau-de-Toilette-S... 1
Image with missing alt attribute found on fragranceoutlet.com //cdn.shopify.com/s/files/1/0910/0818/collections/D_G-Light-Blue-Mens-Gift-Set-Best-Price-Fragrance-... 1
Image with missing alt attribute found on fragranceoutlet.com //cdn.shopify.com/s/files/1/0910/0818/collections/skincare_photo_medium.jpg?v=1565807384 1
SEE MORE

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 10 images on fragranceoutlet.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

✅ This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 6.473
  • Likes 2.701
  • Shares 3.716
  • Comments 56

DOMAIN REGISTRAR

ⓘ Domain Registrar DYNADOT, LLC
ⓘ Registration Date 04/03/2001 23 years, 7 months, 15 days ago
ⓘ Last Modified 10/06/2015 9 years, 1 month, 9 days ago
ⓘ Expiration Date 04/03/2021 Expired
Nameservers Arrow up
Host IP Address Country
ns1.dynadot.com 54.68.4.223 Flag for United StatesUnited States
ns2.dynadot.com 3.218.93.94 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • ⓘ Service Provider (ISP)
  • Cloudflare, Inc.
  • ⓘ IP Address
  • 23.227.38.32
  • ⓘ Country
  • Flag for United StatesUnited States
  • ⓘ Region
  • Virginia , Ashburn
  • ⓘ Latitude and Longitude
  • 39.0438 : -77.4874
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