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Whois & Analysis for funexpress.com

Nov 21, 2019 11:44 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
Data protected, not disclosed
• Organization
Oriental Trading Company, Inc
• City
Omaha
• Zip Code
68137
• State
NE
• Country Code
US
• Domain Registrar
Desktop screen Desktop screenshot for funexpress.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Hobbies & Interests  >  Arts & Crafts
• Online since
December 2, 1995 Explore Wayback Machine
• Age
28 years, 11 months, 21 days
• Alexa Rank
#194.131, funexpress.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on March 30, 2020.
Title Tag
Wholesale Toys, Novelties, Favors & Gifts | Fun Express
Length: 59 (recommended: 10 to 70)
Meta Description
Fun Express carries wholesale toys, wholesale novelties, wholesale party favors and wholesale decorations and is the leading wholesale supplier to party retail stores, family entertainment centers, amusement parks, restaurants and promotional agencies.
Length: 252 (recommended: 50 to 160)
Google preview
Desktop Version

Wholesale Toys, Novelties, Favors & Gifts | Fun Express

https://funexpress.com

Fun Express carries wholesale toys, wholesale novelties, wholesale party favors and wholesale decorations and is the leading wholesale supplier to party retail store...

Mobile Version

https://funexpress.com

Wholesale Toys, Novelties, Favors & Gifts | Fun Express

Fun Express carries wholesale toys, wholesale novelties, wholesale party favors and wholesale decorations and is the leading whole...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots INDEX,FOLLOW
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by funexpress.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Retail Confidence: 71% Arrow up

Retail markets and shops have a very ancient history, dating back to antiquity.

Retailing involves the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

Retailers satisfy demand is identified through a supply chain.

Retailers typically make a variety of strategic level decisions including the type of store, the market to be served, the optimal product assortment, customer service, supporting services and the store's overall market positioning.

Once the strategic retail plan is in place, retailers devise the retail mix which includes product, price, place, promotion, personnel and presentation.

In the digital age, an increasing number of retailers are seeking to reach broader markets by selling through multiple channels, including both bricks and mortar and online retailing.

Digital technologies are also changing the way that consumers pay for goods and services.

Retailing support services may also include the provision of credit, delivery services and a range of supporting services.

Restaurant Confidence: 69% Arrow up

A restaurant (or), or an eatery, is a business which prepares and serves food and drinks to customers in exchange for money.

Meals are generally served and eaten on the premises, but many restaurants also offer take-out and food delivery services, and some offer only take-out and delivery.

Restaurants vary greatly in appearance and offerings, including a wide variety of cuisines and service models ranging from inexpensive fast food restaurants and cafeterias to mid-priced family restaurants, to high-priced luxury establishments.

Wholesaling Confidence: 66% Arrow
Toy Confidence: 65% Arrow
Amusement park Confidence: 65% Arrow

WEBSITE SPEED

funexpress.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.6s

This domain loads at the median speed of 2.6 seconds.

Speed Percentile

29%

funexpress.com is faster than approximately 29 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #194.131 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • funexpress.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (72.4%)
  • Flaf icon for other countryOthers (27.6%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #57.530

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How funexpress.com looks like on a mobile device such as an iPhone.

Tablet
How funexpress.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 40% #f0f0f0
  • 27% #ffffff
  • 11% #7050a0
  • 3% #f0f0ff
  • 2% #e0d0f0
  • 2% #fff0f0
  • 2% #fffff0
  • 1% #f0d0c0
  • 1% #f0ffff
  • 1% #d06020
  • 1% #f0f0e0
  • 1% #f0fff0

Text/code ratio

funexpress.com's text/code ratio is 6.50%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 6.50%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 4
  • <H3> 0
  • <H4> 1
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Stay connected with fun express
<H2>
2nd level heading
Shop by division
Trends we can't get enough of
Shop top categories
Wacky ways to celebrate
<H4>
4th level heading
Free ground shipping! contact your rep for your program details
Alt attributes Arrow up

We found 43 images on this website.
36 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on funexpress.com //s7.orientaltrading.com/is/image/OrientalTrading/FXhomepage_teamspirit-072319?&$1x1sub_png$&$NOWA$ 1
Image with missing alt attribute found on funexpress.com //s7.orientaltrading.com/is/image/OrientalTrading/FX_Homepage_ChristmasCrafts-101119?&$1x1sub_png$&$... 1
Image with missing alt attribute found on funexpress.com //s7.orientaltrading.com/is/image/OrientalTrading/FX_Homepage_Winter-102819?&$1x1sub_png$&$NOWA$ 1
Image with missing alt attribute found on funexpress.com //s7.orientaltrading.com/is/image/OrientalTrading/FX_Homepage_NewYearsEve-101119?$NOWA$&$1x1sub_png$ 1
Image with missing alt attribute found on funexpress.com //s7.orientaltrading.com/is/image/OrientalTrading/icon_redemption_colored?wid=65&hei=65&fmt=png-alph... 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 36 images on funexpress.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.126
  • Likes 61
  • Shares 986
  • Comments 79

DOMAIN REGISTRAR

Domain Registrar SAFENAMES LTD
Registration Date 12/02/1995 28 years, 11 months, 21 days ago
Last Modified 12/01/2017 6 years, 11 months, 21 days ago
Expiration Date 12/01/2019 Expired
Nameservers Arrow up
Host IP Address Country
otc-ns01.orientaltradingcompany.com 192.107.241.15 Flag for United StatesUnited States
otc-ns02.orientaltradingcompany.com 199.245.162.15 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 52.35.161.230
  • Country
  • Flag for United StatesUnited States
  • Region
  • Oregon , Portland
  • Latitude and Longitude
  • 45.5235 : -122.676
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