Whois & Analysis for gemius.com

Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers.

Consumers view online advertising as an unwanted distraction with few benefits and have increasingly turned to ad blocking for a variety of reasons.

E-commerce is a transaction of buying or selling online.

Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems.

Modern electronic commerce typically uses the World Wide Web for at least one part of the transaction's life cycle although it may also use other technologies such as e-mail.

Fast-moving consumer goods (FMCG) or consumer packaged goods (CPG) are products that are sold quickly and at relatively low cost.

Examples include non-durable goods such as soft drinks, toiletries, over-the-counter drugs, processed foods and many other consumables.

In contrast, durable goods or major appliances such as kitchen appliances are generally replaced over a period of several years.

Marketing is the study and management of exchange relationships.

The American Marketing Association has defined marketing as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.".

Telecommunication is the transmission of signs, signals, messages, writings, images and sounds or intelligence of any nature by wire, radio, optical or other electromagnetic systems.

Telecommunication occurs when the exchange of information between communication participants includes the use of technology.

It is transmitted either electrically over physical media, such as cables, or via electromagnetic radiation.

Such transmission paths are often divided into communication channels which afford the advantages of multiplexing.

The term is often used in its plural form, telecommunications, because it involves many different technologies.