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SEO Report for greenamerica.org

December 11, 2019 11:04 AM
Desktop screen Desktop screenshot for greenamerica.org

SEO SCORE

Favicon for greenamerica.orggreenamerica.org
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Make all versions of your website point to the same URL.
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OVERVIEW

• Category
Business  >  Green Solutions
• Alexa Rank
#164.799, greenamerica.org is in the world's top 1 million websites

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on January 29, 2020.
Title Tag
Welcome to Green America | www.greenamerica.org
Length: 47 (recommended: 10 to 70)
Meta Description
Green America's mission is to harness economic power—the strength of consumers, investors, businesses, and the marketplace—to create a socially just and environmentally sustainable society. Green America is a national, 501(c)(3) not-for-profit, membership organization founded in 1982.
Length: 289 (recommended: 50 to 160)
Google preview
Desktop Version

Welcome to Green America | www.greenamerica.org

https://greenamerica.org

Green America's mission is to harness economic power—the strength of consumers, investors, businesses, and the marketplace—to create a socially just and environmenta...

Mobile Version

Favicon for greenamerica.org https://greenamerica.org

Welcome to Green America | www.greenamerica.org

Green America's mission is to harness economic power—the strength of consumers, investors, businesses, and the marketplace—to crea...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots index, follow
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by greenamerica.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Green America Confidence: 84% Arrow up

Green America (originally known as Co.op America until January 1, 2009) is a nonprofit membership organization based in the United States that promotes ethical consumerism.

Founded in 1982, by Paul Freundlich, it is dedicated to harnessing the economic power of consumers, investors and businesses to promote social justice and environmental sustainability through helping responsible consumers and green businesses find each other in the marketplace.

Businesses displaying the Green America Seal of Approval have successfully completed Green America's screening process and have been approved to be listed as a socially and environmentally responsible — or green — businesses in their National Green Pages directory.

The Green America Approved seal is given to applicant businesses that operate in ways that support workers, communities, and protect the environment.

Social justice Confidence: 75% Arrow up

Social justice is the fair and just relation between the individual and society.

This is measured by the explicit and tacit terms for the distribution of wealth, opportunities for personal activity and social privileges.

In Western as well as in older Asian cultures, the concept of social justice has often referred to the process of ensuring that individuals fulfill their societal roles and receive what was their due from society.

In the current global grassroots movements for social justice, the emphasis has been on the breaking of barriers for social mobility, the creation of safety nets and economic justice.

Sustainability Confidence: 73% Arrow up

In ecology, sustainability (from sustain and ability) is the property of biological systems to remain diverse and productive .

Long-lived and healthy wetlands and forests are examples of sustainable biological systems.

In more general terms, sustainability is the endurance of systems and processes.

The organizing principle for sustainability is sustainable development, which includes the four interconnected domains: ecology, economics, politics and culture.

Sustainability science is the study of sustainable development and environmental science.

Nonprofit organization Confidence: 73% Arrow up

A nonprofit organization (also known as a non-business entity) is an organization whose purpose is something other than making a profit.

A nonprofit organization is often dedicated to furthering a particular social cause or advocating for a particular point of view.

In economic terms, a nonprofit organization uses its surplus revenues to further achieve its purpose or mission, rather than distributing its surplus income to the organization's shareholders (or equivalents) as profit or dividends.

This is known as the non-distribution constraint.

The decision to adopt a nonprofit legal structure is one that will often have taxation implications, particularly where the nonprofit seeks income tax exemption, charitable status and so on.

Cooperative Confidence: 72% Arrow up

A cooperative (also known as co-operative, co-op, or coop) is an autonomous association of people united voluntarily to meet their common economic, social and cultural needs and aspirations through a jointly owned and democratically controlled business.

Cooperatives include non-profit community organizations and businesses that are owned and managed by the people who use their services (a consumer cooperative); by the people who work there (a worker cooperative); by the people who live there (a housing cooperative); hybrids such as worker cooperatives that are also consumer cooperatives or credit unions; multi-stakeholder cooperatives such as those that bring together civil society and local actors to deliver community needs; and second and third tier cooperatives whose members are other cooperatives.

It was estimated that in 2012 approximately one billion people were members of at least one cooperative and that the turnover of the largest three hundred cooperatives in the world reached $2.2 trillion – which, if they were to be a country, it would make them the seventh largest.

WEBSITE SPEED

greenamerica.org website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

3.9s

This domain loads at the median speed of 3.9 seconds.

Speed Percentile

14%

greenamerica.org is faster than approximately 14 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #164.799 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for greenamerica.org

Daily visitors by country

  • greenamerica.org daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (82.7%)
  • Flaf icon for other countryOthers (17.3%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #40.239

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How greenamerica.org looks like on a mobile device such as an iPhone.

Tablet
How greenamerica.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 53% #ffffff
  • 13% #f0f0f0
  • 3% #ff7030
  • 2% #500000
  • 2% #604040
  • 2% #a0a0b0
  • 2% #f08040
  • 2% #fffff0
  • 1% #901010
  • 1% #503020
  • 1% #90a0b0
  • 1% #905040

Text/code ratio

greenamerica.org's text/code ratio is 3.41%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.41%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 6
  • <H2> 8
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Today your donation is worth double! help us reach our $125,000 challenge.
Amazon violates human rights and abuses the planet
Tell carter's to remove toxins from baby clothes
Our mission
Today your donation is worth double!
<H2>
2nd level heading
Topmost menu
Highlights
Latest news
Green american magazine
Unraveling the fashion ındustry
Alt attributes Arrow up

We found 31 images on this website.
9 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 9 images on greenamerica.org. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 2.082
  • Likes 270
  • Shares 1.773
  • Comments 39
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

SERVER

Server map
  • Service Provider (ISP)
  • Fastly
  • IP Address
  • 23.185.0.1
  • Country
  • Flag for United StatesUnited States
  • Region
  • California , San Francisco
  • Latitude and Longitude
  • 37.7922 : -122.406

BUSINESS > GREEN SOLUTIONS COMPETITORS IN UNITED STATES

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