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Whois & Analysis for havaianas.com

Dec 23, 2019 9:11 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
Alpargatas S.A.
• Organization
Alpargatas S.A.
• Address
Av Doutor Cardoso de Melo, 1336
• City
Sao Paulo
• Zip Code
04548-004
• State
Sao Paulo
• Country Code
BR
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for havaianas.com
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Alpargatas S.A. See more
• Category
Shopping
• Online since
• Age
27 years, 4 months, 15 days
• Alexa Rank
#168.199, havaianas.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

Redirection
havaianas.com redirects to https://us.havaianas.com
SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on October 7, 2021.
Title Tag
Flip Flops & Sandals | Free Shipping On Footwear | Havaianas
Length: 64 (recommended: 10 to 70)
Meta Description
Your favorite flip flops and sandals! Over 300 styles of sandals, flip flops, & footwear for the whole family. Shop at Havaianas, the #1 flip flops brand.
Length: 158 (recommended: 50 to 160)
Google preview
Desktop Version

Flip Flops & Sandals | Free Shipping On Footwear | Havaianas...

https://havaianas.com

Your favorite flip flops and sandals! Over 300 styles of sandals, flip flops, & footwear for the whole family. Shop at Havaianas, the #1 flip flops brand.

Mobile Version

https://havaianas.com

Flip Flops & Sandals | Free Shipping On Footwear | Havaianas...

Your favorite flip flops and sandals! Over 300 styles of sandals, flip flops, & footwear for the whole family. Shop at Havaian...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by havaianas.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Havaianas Confidence: 84% Arrow up

Havaianas is a Brazilian brand of flip-flop sandals created by Scotsman Robert Fraser in 1962.

It is currently owned by Brazilian manufacturing company Alpargatas.

Inspired by Japanese zōri sandals, Fraser became the first to mass-produce flip-flops out of rubber.

The name Havaianas is derived from the feminine form of the Portuguese word for "Hawaiians", and the pattern on the soles of the sandals is designed to resemble the straw soles of zōri.

Originally, all Havaianas featured white insoles with colored outsoles and straps.

Because of their simplicity and low price, the sandals became popular with Brazil's lowest social classes.

Flip-flops Confidence: 84% Arrow up

Flip-flops are a type of sandal typically worn as a form of casual wear.

They consist of a flat sole held loosely on the foot by a Y-shaped strap that passes between the first and second toes and around both sides of the foot.

Footwear Confidence: 77% Arrow up

Footwear refers to garments worn on the feet, which originally serves to purpose of protection against adversities of the environment, usually regarding ground textures and temperature.

Footwear in the manner of shoes therefore primarily serves the purpose to ease the locomotion and prevent injuries.

Secondly footwear can also be used for fashion and adornment as well as to indicate the status or rank of the person within a social structure.

Sandal Confidence: 74% Arrow up

Sandals are an open type of footwear, consisting of a sole held to the wearer's foot by straps going over the instep and, sometimes, around the ankle.

Sandals can also have a heel.

While the distinction between sandals and other types of footwear can sometimes be blurry (as in the case of huaraches—the woven leather footwear seen in Mexico, and peep-toe pumps), the common understanding is that a sandal leaves most of the upper part of the foot exposed.

People may choose to wear sandals for several reasons, among them comfort in warm weather, economy (sandals tend to require less material than shoes and are usually easier to construct), and as a fashion choice.

Shorts Confidence: 71% Arrow up

Shorts are a garment worn by both men and women over their pelvic area, circling the waist and splitting to cover the upper part of the legs, sometimes extending down to the knees but not covering the entire length of the leg.

They are called "shorts" because they are a shortened version of trousers, which cover the entire leg.

Shorts are typically worn in warm weather or in an environment where comfort and air flow are more important than the protection of the legs.

WEBSITE SPEED

havaianas.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.9s

This domain loads at the median speed of 0.9 seconds.

Speed Percentile

83%

havaianas.com is faster than approximately 83 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #168.199 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • havaianas.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (64.8%)
  • Flaf icon for other countryOthers (35.2%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #51.654

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How havaianas.com looks like on a mobile device such as an iPhone.

Tablet
How havaianas.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 25% #a0a0a0
  • 22% #908070
  • 21% #ffffff
  • 7% #f0f0f0
  • 2% #fff0f0
  • 2% #503010
  • 2% #fffff0
  • 2% #805010
  • 1% #e0b000
  • 1% #b08020
  • 1% #f0c0c0
  • 1% #e0b010

Text/code ratio

havaianas.com's text/code ratio is 3.02%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.02%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 1
  • <H3> 26
  • <H4> 5
  • <H5> 1
  • <H6> 3

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
New flip flops & sandals
<H3>

For a better readability, only the first 20 <H3> tags are shown below.

3rd level heading
Best selling flip flops & sandals
Women you st. tropez flıp flops aubergıne
Women's slım velvet flıp flops aubergıne
Men's urban specıal flıp flops dark brown
Women's trıa flıp flops rose gold
<H4>
4th level heading
View all women
View all men
View all kids
View all collections
View all sale
<H5>
5th level heading
Free shıppıng offer-
<H6>
6th level heading
We're here to help
About us
Get on the list
Alt attributes Arrow up

We found 104 images on this website.
7 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 7 images on havaianas.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 14.210
  • Likes 4.342
  • Shares 9.470
  • Comments 398

DOMAIN REGISTRAR

Domain Registrar NETWORK SOLUTIONS, LLC
Registration Date 06/21/1997 27 years, 4 months, 15 days ago
Last Modified 05/22/2019 5 years, 5 months, 14 days ago
Expiration Date 06/20/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-73.awsdns-09.com 205.251.192.73 Flag for United StatesUnited States
ns-1481.awsdns-57.org 205.251.197.201 Flag for United StatesUnited States
ns-1806.awsdns-33.co.uk 205.251.199.14 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon Technologies Inc.
  • IP Address
  • 54.232.232.212
  • Country
  • Flag for BrazilBrazil
  • Region
  • São Paulo , São Paulo
  • Latitude and Longitude
  • -23.5505 : -46.6333
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