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SEO Report for heritage.edu

December 5, 2019 4:00 AM
Desktop screen Desktop screenshot for heritage.edu

SEO SCORE

Favicon for heritage.eduheritage.edu
52

7 criteria passed
4 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Make all versions of your website point to the same URL.
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OVERVIEW

• Category
Education  >  College / Graduate School  >  Distance Learning  >  College Administration
• Online since
• Age
26 years, 1 month, 21 days
• Alexa Rank
#677.634, heritage.edu is in the world's top 1 million websites
• Owner
Heritage University (See more)

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on February 26, 2020.
Title Tag
Heritage University | Accredited University in Toppenish, Washington.
Length: 69 (recommended: 10 to 70)
Meta Description
Heritage University is an accredited, private university offering a wide variety of academic programs and degrees. At Heritage, we believe that a college education should be accessible to anyone with the talent and drive to pursue a degree — regardless of economics, culture or geographic locations.
Length: 301 (recommended: 50 to 160)
Google preview
Desktop Version

Heritage University | Accredited University in Toppenish, Washington.

https://heritage.edu

Heritage University is an accredited, private university offering a wide variety of academic programs and degrees. At Heritage, we believe that a college education s...

Mobile Version

Favicon for heritage.edu https://heritage.edu

Heritage University | Accredited University in Toppenish, Washington.

Heritage University is an accredited, private university offering a wide variety of academic programs and degrees. At Heritage, we...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, maximum-scale=1
robots max-snippet:-1, max-image-preview:large, max-video-preview:-1
viewport user-scalable=no, width=device-width

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by heritage.edu.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Toppenish, Washington Confidence: 87% Arrow up

Toppenish is a city in Yakima County, Washington, United States.

As of the 2010 census, the city population was 8,949.

It is located within the Yakama Indian Reservation, established in 1855.

Heritage University Confidence: 79% Arrow up

Heritage University (formerly named Holy Names College and Fort Wright College) is a higher education institution located in Toppenish, Washington, on the Yakama Indian Reservation.

It offers associate's, bachelor's, and master's degrees in a number of academic disciplines, including:

Private university Confidence: 76% Arrow up

Private universities are not operated by governments, although many receive tax breaks, public student loans, and grants.

Depending on their location, private universities may be subject to government regulation.

This is in contrast to public universities and national universities.

Most private universities are non-profit organizations.

Economics Confidence: 72% Arrow up

Economics (UK English,; US English) is "a social science concerned chiefly with description and analysis of the production, distribution, and consumption of goods and services" according to the Merriam-Webster Dictionary.

The discipline was renamed in the late 19th century primarily due to Alfred Marshall from "political economy" to "economics" as a shorter term for "economic science" at a time when it became more open to rigorous thinking and made increased use of mathematics, which helped support efforts to have it accepted as a science and as a separate discipline outside of political science and other social sciences.

Higher education Confidence: 69% Arrow up

Higher education, post-secondary education, or third level education is an optional final stage of formal learning that occurs after completion of secondary education.

Often delivered at universities, academies, colleges, seminaries, conservatories, and institutes of technology, higher education is also available through certain college-level institutions, including vocational schools, trade schools, and other career colleges that award academic degrees or professional certifications.

Tertiary education at non-degree level is sometimes referred to as further education or continuing education as distinct from higher education.

WEBSITE SPEED

heritage.edu website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.6s

This domain loads at the median speed of 0.6 seconds.

Speed Percentile

92%

heritage.edu is faster than approximately 92 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #677.634 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for heritage.edu

Daily visitors by country

  • heritage.edu daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (91.8%)
  • Flaf icon for other countryOthers (8.2%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #133.016

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How heritage.edu looks like on a mobile device such as an iPhone.

Tablet
How heritage.edu looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 64% #000000
  • 12% #ffffff
  • 7% #204090
  • 4% #f0f0f0
  • 2% #f0ffff
  • 2% #204070
  • 1% #6070a0
  • 1% #000020
  • 1% #4060b0
  • 1% #f0f0ff
  • 1% #5070b0
  • 1% #fffff0

Text/code ratio

heritage.edu's text/code ratio is 3.85%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.85%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 2
  • <H3> 19
  • <H4> 12
  • <H5> 3
  • <H6> 0
<H1>
Top level heading
Home page
<H2>
2nd level heading
Start unstoppable you
33rd annual bounty of the valley raises $742,275!
<H3>
3rd level heading
News briefs – wıngs fall 2019
Alumni connections and class notes
Alumni spotlight: leveling the educational playing field
Saving the language
El grito de ındependencia
<H4>
4th level heading
Get started (2)
Why choose heritage university?
The heritage difference
Latest press releases
Upcomıng events
<H5>
5th level heading
Undergraduate degrees
Graduate degrees
Saturday, june 1, 2019
Alt attributes Arrow up

We found 31 images on this website.
20 ALT attributes are missing on your image tags. The issue affects 19 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on heritage.edu https://www.heritage.edu/wp-content/uploads/2018/03/tn-006-min.jpg 1
Image with missing alt attribute found on heritage.edu https://www.heritage.edu/wp-content/uploads/2018/03/tn-007-min.jpg 1
Image with missing alt attribute found on heritage.edu https://www.heritage.edu/wp-content/uploads/2018/04/tn-016-min.jpg 1
Image with missing alt attribute found on heritage.edu https://www.heritage.edu/wp-content/uploads/2018/04/tn-021-min-1.jpg 1
Image with missing alt attribute found on heritage.edu https://www.heritage.edu/wp-content/uploads/2018/04/tn-022-min.jpg 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 20 images on heritage.edu. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 232
  • Likes 0
  • Shares 232
  • Comments 0
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 05/24/1994 26 years, 1 month, 21 days ago
Last Modified 09/26/2019 9 months, 22 days ago
Expiration Date 07/31/2020 16 days from now

SERVER

Server map
  • Service Provider (ISP)
  • Fastly
  • IP Address
  • 23.185.0.3
  • Country
  • Flag for United StatesUnited States
  • Region
  • California , San Francisco
  • Latitude and Longitude
  • 37.7922 : -122.406

OWNER

The owner's whois contact information is public.
Organization
Heritage University
Address
3240 Fort Road
City
Toppenish
Zip
98948
State
WA
Country
USA
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