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SEO Report for hippovideo.io

December 8, 2019 2:15 AM
Desktop screen Desktop screenshot for hippovideo.io

SEO SCORE

Favicon for hippovideo.iohippovideo.io
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Category
Technology & Computing  >  Desktop Video  >  Business  >  Marketing
• Online since
February 1, 2017 (explore Wayback Machine)
• Age
2 years, 11 months, 21 days
• Alexa Rank
#51.433, hippovideo.io is in the world's top 100.000 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by Amazon is valid from September 23, 2019 to October 23, 2020.
Title Tag
Video Personalization & Distribution Platform | Hippo Video
Length: 63 (recommended: 10 to 70)
Meta Description
A video personalization and distribution platform that helps enterprise businesses achieve their marketing and sales goals through seamless video workflows
Length: 155 (recommended: 50 to 160)
Google preview
Desktop Version

Video Personalization & Distribution Platform | Hippo Video

https://hippovideo.io

A video personalization and distribution platform that helps enterprise businesses achieve their marketing and sales goals through seamless video workflows

Mobile Version

Favicon for hippovideo.io https://hippovideo.io

Video Personalization & Distribution Platform | Hippo Video

A video personalization and distribution platform that helps enterprise businesses achieve their marketing and sales goals through...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, shrink-to-fit=no

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by hippovideo.io.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Marketing Confidence: 73% Arrow up

Marketing is the study and management of exchange relationships.

The American Marketing Association has defined marketing as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.".

Business Confidence: 71% Arrow up

A business (also known as an enterprise, a company or a firm) is an organizational entity involved in the provision of goods and services to consumers.

Businesses serve as a form of economic activity, and are prevalent in capitalist economies, where most of them are privately owned and provide goods and services allocated through a market to consumers and customers in exchange for other goods, services, money, or other forms of exchange that hold intrinsic economic value.

Businesses may also be social non-profit enterprises or state-owned public enterprises operated by governments with specific social and economic objectives.

A business owned by multiple private individuals may form as an incorporated company or jointly organise as a partnership.

Countries have different laws that may ascribe different rights to the various business entities.

Distribution (business) Confidence: 70% Arrow up

Distribution (or place) is one of the four elements of the marketing mix.

Distribution is the process of making a product or service available for the consumer or business user that needs it.

This can be done directly by the producer or service provider, or using indirect channels with intermediaries.

Personalization Confidence: 70% Arrow up

Personalization, sometimes known as customization, consists of tailoring a service or a product to accommodate specific individuals, sometimes tied to groups or segments of individuals.

A wide variety of organizations use personalization to improve customer satisfaction, digital sales conversion, marketing results, branding, and improved website metrics as well as for advertising.

Personalization is a key element in social media and recommender systems.

Sales Confidence: 70% Arrow up

A sale is the exchange of a commodity or money as the price of a good or a service.

Sales (plural only) is activity related to selling or the amount of goods or services sold in a given time period.

WEBSITE SPEED

hippovideo.io website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.6s

This domain loads at the median speed of 2.6 seconds.

Speed Percentile

29%

hippovideo.io is faster than approximately 29 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #51.433 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for hippovideo.io

Daily visitors by country

  • hippovideo.io daily visitors distribution - Total: 11 countries
  • Flag for IndiaIndia (28.5%)
  • Flag for United States of AmericaUnited States of America (20.2%)
  • Flag for Saudi ArabiaSaudi Arabia (3.0%)
  • Flag for NigeriaNigeria (3.9%)
  • Flag for CanadaCanada (4.9%)
  • Flaf icon for other countryOthers (39.5%)

Traffic country ranks

Country Rank
Flag for MoroccoMorocco #19.849
Flag for Viet NamViet Nam #29.258
Flag for IndiaIndia #14.184
Flag for BangladeshBangladesh #18.939
Flag for TurkeyTurkey #75.148

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How hippovideo.io looks like on a mobile device such as an iPhone.

Tablet
How hippovideo.io looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 73% #ffffff
  • 14% #f0f0f0
  • 2% #b0b0f0
  • 1% #fffff0
  • 1% #fff0f0
  • 1% #a0a0f0
  • 1% #f0f0ff
  • 1% #b0c0d0
  • 1% #a0b0f0
  • 1% #a0a0ff
  • 0% #c0c0e0
  • 0% #f0ffff

Text/code ratio

hippovideo.io's text/code ratio is 11.11%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 11.11%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

<H1>
Top level heading
Go beyond just video hosting (2)
Video hosting (2)
Video email campaigns
Abm and video selling (2)
Video support and success (2)
<H2>
2nd level heading
Build brand, generate leads, repeat! (2)
Automate personalized video emails yourself (2)
Always be closing with videos (2)
Bridge communication gaps with videos (2)
<H3>
3rd level heading
Lead generation forms (2)
Video testimonials (2)
Player customization (2)
Automate video personalization (2)
Real-time analytics (2)
<H4>
4th level heading
Hippo video leverages your video assets to lift your marketing, sales and email campaigns. (2)
Platform (2)
Top features (2)
Resources (2)
Company (2)
<H5>

For a better readability, only the first 20 <H5> tags are shown below.

5th level heading
Brian, ceo, (2)
Paul lacey, ceo, (2)
Vitaliy m, ceo, (2)
Suvron roy, co-founder, (2)
Andrew moses, founder, (2)
<H6>
6th level heading
© 2019 - hippovideo.io, all rights reserved (2)
Alt attributes Arrow up

We found 197 images on this website.
195 ALT attributes are missing on your image tags. The issue affects 84 actual different images that could be loaded more than once in your page.

For a better readability, only the first 50 images missing a description are shown below.

Image Image URL Occurrences
Image with missing alt attribute found on hippovideo.io https://static.hippovideo.io/images/btn_google.png 2
Image with missing alt attribute found on hippovideo.io https://static.hippovideo.io/svg/microsoft-icon.svg 2
Image with missing alt attribute found on hippovideo.io https://static.hippovideo.io/images/fb-icon.png 2
Image with missing alt attribute found on hippovideo.io https://static.hippovideo.io/images/tweet-icon.png 2
Image with missing alt attribute found on hippovideo.io https://static.hippovideo.io/images/in-icon.png 2

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 195 images on hippovideo.io. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 186
  • Likes 20
  • Shares 144
  • Comments 22
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar NAMECHEAP, INC
Registration Date 02/01/2017 2 years, 11 months, 21 days ago
Last Modified 01/02/2019 1 year, 17 days ago

SERVER

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 52.4.92.146
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

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