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SEO Report for hku.hk

November 25, 2019 4:05 PM
Desktop screen Desktop screenshot for hku.hk

SEO SCORE

Favicon for hku.hkhku.hk
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Make all versions of your website point to the same URL.
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OVERVIEW

• Category
Education  >  College Administration  >  College / Graduate School
• Online since
January 3, 1990 (explore Wayback Machine)
• Age
30 years, 9 months
• Alexa Rank
#8.471, hku.hk is in the world's top 10.000 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by DigiCert Inc is valid from January 10, 2018 to October 1, 2020.
Title Tag
The University of Hong Kong (HKU)
Length: 33 (recommended: 10 to 70)
Meta Description
Established in 1911, the University of Hong Kong (HKU) is the territory’s oldest institute of higher learning and also an internationally recognized, research led, comprehensive university.
Length: 191 (recommended: 50 to 160)
Google preview
Desktop Version

The University of Hong Kong (HKU)

https://hku.hk

Established in 1911, the University of Hong Kong (HKU) is the territory’s oldest institute of higher learning and also an internationally recognized, research led, c...

Mobile Version

Favicon for hku.hk https://hku.hk

The University of Hong Kong (HKU)

Established in 1911, the University of Hong Kong (HKU) is the territory’s oldest institute of higher learning and also an internat...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

Robots.txt
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=1024, maximum-scale=2.5

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by hku.hk.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
University of Hong Kong Confidence: 86% Arrow up

The University of Hong Kong (often abbreviated as HKU, sometimes known informally as Hong Kong University) is a public research university located in Pokfulam, Hong Kong.

Founded in 1911, it is the oldest tertiary institution in Hong Kong.

Higher education Confidence: 74% Arrow up

Higher education, post-secondary education, or third level education is an optional final stage of formal learning that occurs after completion of secondary education.

Often delivered at universities, academies, colleges, seminaries, conservatories, and institutes of technology, higher education is also available through certain college-level institutions, including vocational schools, trade schools, and other career colleges that award academic degrees or professional certifications.

Tertiary education at non-degree level is sometimes referred to as further education or continuing education as distinct from higher education.

University Confidence: 73% Arrow up

A university ("a whole", "a corporation") is an institution of higher (or tertiary) education and research which grants academic degrees in various academic disciplines.

Universities typically provide undergraduate education and postgraduate education.

Research Confidence: 68% Arrow up

Research comprises "creative work undertaken on a systematic basis in order to increase the stock of knowledge, including knowledge of humans, culture and society, and the use of this stock of knowledge to devise new applications." It is used to establish or confirm facts, reaffirm the results of previous work, solve new or existing problems, support theorems, or develop new theories.

A research project may also be an expansion on past work in the field.

Research projects can be used to develop further knowledge on a topic, or in the example of a school research project, they can be used to further a student's research prowess to prepare them for future jobs or reports.

To test the validity of instruments, procedures, or experiments, research may replicate elements of prior projects or the project as a whole.

The primary purposes of basic research (as opposed to applied research) are documentation, discovery, interpretation, or the research and development (R&D) of methods and systems for the advancement of human knowledge.

Approaches to research depend on epistemologies, which vary considerably both within and between humanities and sciences.

There are several forms of research: scientific, humanities, artistic, economic, social, business, marketing, practitioner research, life, technological,etc.

Research institute Confidence: 65% Arrow

WEBSITE SPEED

hku.hk website speed is very slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.1s

This domain loads at the median speed of 1.1 seconds.

Speed Percentile

76%

hku.hk is faster than approximately 76 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #8.471 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for hku.hk

Daily visitors by country

  • hku.hk daily visitors distribution - Total: 15 countries
  • Flag for IndiaIndia (4.2%)
  • Flag for United States of AmericaUnited States of America (3.3%)
  • Flag for Hong KongHong Kong (52.6%)
  • Flag for Korea (Republic of)Korea (Republic of) (7.1%)
  • Flag for ChinaChina (8.8%)
  • Flag for ChinaChina (13.6%)
  • Flaf icon for other countryOthers (12%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #17.064
Flag for IndonesiaIndonesia #10.499
Flag for SingaporeSingapore #7.007
Flag for ThailandThailand #8.364
Flag for MalaysiaMalaysia #5.572

LAYOUT

Doctype HTML 4.01 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How hku.hk looks like on a mobile device such as an iPhone.

Tablet
How hku.hk looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 38% #f0f0f0
  • 12% #ffffff
  • 9% #80b040
  • 7% #90c050
  • 4% #e0f0d0
  • 3% #303050
  • 3% #f0fff0
  • 3% #fffff0
  • 2% #d0e0c0
  • 2% #c0d0a0
  • 1% #a0d080
  • 1% #403060

Text/code ratio

hku.hk's text/code ratio is 8.01%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 8.01%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 23
  • <H2> 33
  • <H3> 0
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
The university of hong kong ındex
Times higher education rankings recognises hku's diversity (3)
Global recognition for our faculty of education! (3)
Campus access control will continue to be in effect this week (2)
Congratulations! (2)
<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
Please click here for details (6)
Outstanding hku geologist elected as member of the chinese academy of sciences (2)
Get answers right away from our admissions representatives on our live online sessions (2)
Click for programme details and registration (2)
As most university operations gradually resumed, hku president and vice-chancellor professor xiang zhang strolled around campus and chatted with students. (2)
Alt attributes Arrow up

We found 97 images on this website.
Great, 0 ALT attributes are missing on your image tags.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 3.125
  • Likes 505
  • Shares 2.408
  • Comments 212
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Registration Date 01/03/1990 30 years, 9 months ago
Expiration Date 06/07/2023 2 years, 8 months, 9 days from now
Nameservers Arrow up
Host IP Address Country
ns1.hku.hk 147.8.2.3 Flag for Hong KongHong Kong
ns2.cuhk.edu.hk 137.189.6.21 Flag for Hong KongHong Kong
ns2.hku.hk 147.8.145.32 Flag for Hong KongHong Kong

SERVER

Server map
  • Service Provider (ISP)
  • Asia Pacific Network Information Centre
  • IP Address
  • 147.8.2.58
  • Country
  • Flag for Hong KongHong Kong
  • Region
  • Central and Western District , Central
  • Latitude and Longitude
  • 22.2909 : 114.15

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