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SEO Report for home.kpmg

December 19, 2019 8:22 PM
Desktop screen Desktop screenshot for home.kpmg

SEO SCORE

Favicon for home.kpmghome.kpmg
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Category
Business  >  Logistics
• Alexa Rank
#9.672, home.kpmg is in the world's top 10.000 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by Entrust, Inc. is valid from October 25, 2019 to October 30, 2021.
Title Tag
KPMG International - KPMG Global
Length: 32 (recommended: 10 to 70)
Meta Description
KPMG is a global network of professional firms providing Audit, Tax and Advisory services.
Length: 90 (recommended: 50 to 160)
Google preview
Desktop Version

KPMG International - KPMG Global

https://home.kpmg

KPMG is a global network of professional firms providing Audit, Tax and Advisory services.

Mobile Version

Favicon for home.kpmg https://home.kpmg

KPMG International - KPMG Global

KPMG is a global network of professional firms providing Audit, Tax and Advisory services.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
robots index, follow
viewport width=device-width, initial-scale=1.0, user-scalable=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by home.kpmg.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
KPMG Confidence: 85% Arrow up

KPMG is a professional service company and one of the Big Four auditors, along with Deloitte, EY and PwC.

Audit Confidence: 76% Arrow up

An audit is a systematic and independent examination of books, accounts, statutory records, documents and vouchers of an organization to ascertain how far the financial statements as well as non-financial disclosures present a true and fair view of the concern.

It also attempts to ensure that the books of accounts are properly maintained by the concern as required by law.

Auditing has become such a ubiquitous phenomenon in the corporate and the public sector that academics started identifying an "Audit Society".

Tax Confidence: 74% Arrow up

A tax (from the Latin ) is a financial charge or other levy imposed upon a taxpayer (an individual or legal entity) by a state or the functional equivalent of a state to fund various public expenditures.

A failure to pay, or evasion of or resistance to taxation, is usually punishable by law.

Taxes consist of direct or indirect taxes and may be paid in money or as its labour equivalent.

Most countries have a tax system in place to pay for public/common/agreed national needs and government functions: some levy a flat percentage rate of taxation on personal annual income, some on a scale based on annual income amounts, and some countries impose almost no taxation at all, or a very low tax rate for a certain area of taxation.

Some countries also charge a tax on corporate income, dividends, or distributions—this is often referred to as double taxation as the individual shareholder(s) receiving this payment from the company will also be levied some tax on that personal income.

Financial adviser Confidence: 72% Arrow up

A financial adviser (or advisor) is a professional who renders financial services to clients.

According to the U.S. Financial Industry Regulatory Authority (FINRA), terms such as financial adviser and financial planner are general terms or job titles used by investment professionals.

FINRA describes the main groups of investment professionals who may use the term financial adviser to be: brokers, investment advisers, accountants, lawyers, insurance agents and financial planners.

Legal personality Confidence: 71% Arrow up

To have legal personality means to be capable of holding legal rights and obligations within a certain legal system, such as entering into contracts, suing, and being sued.

Legal personality is a prerequisite to legal capacity, the ability of any legal person to amend (enter into, transfer, etc) rights and obligations.

In international law, consequently, legal personality is a prerequisite for an international organization to be able to sign international treaties in its own name.

WEBSITE SPEED

home.kpmg website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.3s

This domain loads at the median speed of 1.3 seconds.

Speed Percentile

66%

home.kpmg is faster than approximately 66 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #9.672 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for home.kpmg

Daily visitors by country

  • home.kpmg daily visitors distribution - Total: 20 countries
  • Flag for IndiaIndia (19.0%)
  • Flag for United States of AmericaUnited States of America (7.9%)
  • Flag for AustraliaAustralia (5.3%)
  • Flag for NigeriaNigeria (5.2%)
  • Flaf icon for other countryOthers (62.6%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #4.501
Flag for SingaporeSingapore #2.226
Flag for BangladeshBangladesh #7.753
Flag for TurkeyTurkey #11.081
Flag for MalaysiaMalaysia #2.358

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How home.kpmg looks like on a mobile device such as an iPhone.

Tablet
How home.kpmg looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 28% #80b0d0
  • 16% #a0c0d0
  • 13% #70a0c0
  • 8% #001020
  • 8% #b0d0e0
  • 6% #ffffff
  • 5% #000000
  • 4% #f0f0f0
  • 2% #f0ffff
  • 1% #4090b0
  • 1% #fffff0
  • 1% #3080b0

Text/code ratio

home.kpmg's text/code ratio is 5.63%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.63%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 3
  • <H2> 2
  • <H3> 17
  • <H4> 7
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
{{vm.title}}
{{ vm.welcomelabel.trim() }}, {{ vm.username }}
2019 global annual review
<H2>
2nd level heading
ındustries
Services
<H3>
3rd level heading
{{ vm.title }}
{{ vm.closetablabel }}
Asset management
Banking and capital markets
Energy
<H4>
4th level heading
{{ vm.title }} (2)
{{vm.heading}}
Kpmg personalization
Notice of updates !
Hi !
Alt attributes Arrow up

We found 26 images on this website.
5 ALT attributes are missing on your image tags.

Image Image URL Occurrences

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 5 images on home.kpmg. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 485
  • Likes 48
  • Shares 425
  • Comments 12
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

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