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Whois & Analysis for hotwheels.com

Dec 7, 2019 6:44 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for hotwheels.com
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Shopping
• Online since
• Age
27 years, 9 months, 19 days
• Alexa Rank
#98.574, hotwheels.com is in the world's top 100.000 websites!

FREE FORM BUILDER

Representation of an online Form

Use our free online form builder to create any type of form for hotwheels.com.

Beauty and simplicity.

Use templates. No coding. Embed anywhere. Get emails. Collect data.


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TECHNICAL SEO & SECURITY

Redirection
hotwheels.com redirects to https://hotwheels.mattel.com
SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on February 26, 2020.
Title Tag
Hot Wheels: Buy Hot Wheels Cars, Tracks, Gifts Sets & Accessories
Length: 69 (recommended: 10 to 70)
Meta Description
Discover all things Hot Wheels at the official Hot Wheels website. Shop for the latest cars, tracks, gift sets, DVDs, accessories and more today!
Length: 145 (recommended: 50 to 160)
Google preview
Desktop Version

Hot Wheels: Buy Hot Wheels Cars, Tracks, Gifts Sets & Accessories

https://hotwheels.com

Discover all things Hot Wheels at the official Hot Wheels website. Shop for the latest cars, tracks, gift sets, DVDs, accessories and more today!

Mobile Version

https://hotwheels.com

Hot Wheels: Buy Hot Wheels Cars, Tracks, Gifts Sets & Accessories

Discover all things Hot Wheels at the official Hot Wheels website. Shop for the latest cars, tracks, gift sets, DVDs, accessories...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, minimum-scale=1.0, maximum-scale=1.0, user-scalable=no

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by hotwheels.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Hot Wheels Confidence: 83% Arrow up

Hot Wheels is a brand of 1:64, 1:43, 1:18 and 1:50 scale die-cast toy cars introduced by American toy maker Mattel in 1968.

It was the primary competitor of Matchbox until 1997, when Mattel bought Tyco Toys, then-owner of Matchbox.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on hotwheels.com

TRAFFIC

This website is ranked #98.574 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • hotwheels.com daily visitors distribution - Total: 7 countries
  • Flag for Russian FederationRussian Federation (3.0%)
  • Flag for United States of AmericaUnited States of America (40.2%)
  • Flag for UkraineUkraine (45.7%)
  • Flaf icon for other countryOthers (11.1%)

Traffic country ranks

Country Rank
Flag for IndonesiaIndonesia #26.065
Flag for TurkeyTurkey #68.423
Flag for MalaysiaMalaysia #18.868
Flag for Russian FederationRussian Federation #63.152
Flag for United States of AmericaUnited States of America #38.593

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How hotwheels.com looks like on a mobile device such as an iPhone.

Tablet
How hotwheels.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 15% #0080c0
  • 9% #d02030
  • 7% #00b0f0
  • 7% #90d0f0
  • 5% #70c0e0
  • 5% #606060
  • 5% #b0e0f0
  • 4% #0090d0
  • 4% #202020
  • 3% #303030
  • 3% #404040
  • 2% #e0e0e0

Text/code ratio

hotwheels.com's text/code ratio is 1.95%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 1.95%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 8
  • <H2> 6
  • <H3> 1
  • <H4> 1
  • <H5> 2
  • <H6> 0
<H1>
Top level heading
ınfinite crash-and-smash possibilites on this epic figure-8 track! (4)
Rev up the holidays with epic gifts! (4)
<H2>
2nd level heading
Sign up to get the latest news fromhotwheels! (2)
My order
Categories
Shop by theme
Shop what's hot
<H3>
3rd level heading
1 item added to cart
<H4>
4th level heading
The evolution of hot wheels® is here! learn more
<H5>
5th level heading
The mattel famıly of brands (2)
Alt attributes Arrow up

We found 104 images on this website.
23 ALT attributes are missing on your image tags. The issue affects 12 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 23 images on hotwheels.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 8.795
  • Likes 205
  • Shares 8.523
  • Comments 67

DOMAIN REGISTRAR

Domain Registrar MARKMONITOR, INC.
Registration Date 07/12/1996 27 years, 9 months, 19 days ago
Last Modified 06/09/2019 4 years, 10 months, 22 days ago
Expiration Date 07/10/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns5.markmonitor.com 162.88.61.17 Flag for United StatesUnited States
ns3.markmonitor.com 162.88.61.15 Flag for United StatesUnited States
ns4.markmonitor.com 162.88.60.15 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • SWITCH, LTD
  • IP Address
  • 156.20.172.22
  • Country
  • Flag for United StatesUnited States
  • Region
  • Nevada , Las Vegas
  • Latitude and Longitude
  • 36.1699 : -115.14
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