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SEO Report for hsbc.us

November 29, 2019 6:20 PM
Desktop screen Desktop screenshot for hsbc.us

SEO SCORE

Favicon for hsbc.ushsbc.us
45

6 criteria passed
5 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Category
Uncategorized
• Online since
April 19, 2002 (explore Wayback Machine)
• Age
18 years, 12 months, 3 days

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS). Consider adding a free SSL Certificate.
Title Tag
HSBC Personal Banking - HSBC Bank USA
Length: 37 (recommended: 10 to 70)
Meta Description
Enjoy a range of products and services with HSBC personal and online banking, such as loans, mortgages, savings, investments and credit cards. See more inside.
Length: 159 (recommended: 50 to 160)
Google preview
Desktop Version

HSBC Personal Banking - HSBC Bank USA

http://hsbc.us

Enjoy a range of products and services with HSBC personal and online banking, such as loans, mortgages, savings, investments and credit cards. See more inside.

Mobile Version

Favicon for hsbc.us http://hsbc.us

HSBC Personal Banking - HSBC Bank USA

Enjoy a range of products and services with HSBC personal and online banking, such as loans, mortgages, savings, investments and c...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Resolved URL
http://hsbc.us https://hsbc.us/
https://hsbc.us SSL certificate's common name is invalid
http://www.hsbc.us https://www.hsbc.us/
https://www.hsbc.us SSL certificate's common name is invalid
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by hsbc.us.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
HSBC Bank USA Confidence: 90% Arrow up

HSBC Bank USA, National Association, an American subsidiary of UK-based HSBC, is a bank with its operational head office in New York City and its nominal head office in McLean, Virginia (as designated on its charter).

HSBC Bank USA, N.A.

is a national bank chartered under the National Bank Act, and thus is regulated by the Office of the Comptroller of the Currency (OCC), a part of the U.S. Department of the Treasury.

The company has 230 branch locations.

Online banking Confidence: 83% Arrow up

Online banking, also known as internet banking, e-banking or virtual banking, is an electronic payment system that enables customers of a bank or other financial institution to conduct a range of financial transactions through the financial institution's website.

The online banking system will typically connect to or be part of the core banking system operated by a bank and is in contrast to branch banking which was the traditional way customers accessed banking services.

Mortgage loan Confidence: 78% Arrow up

A mortgage loan, also referred to as a mortgage, is used either by purchasers of real property to raise funds to buy real estate; or alternatively by existing property owners to raise funds for any purpose, while putting a lien on the property being mortgaged.

The loan is "secured" on the borrower's property.

This means that a legal mechanism is put in place which allows the lender to take possession and sell the secured property ("foreclosure" or "repossession") to pay off the loan in the event that the borrower defaults on the loan or otherwise fails to abide by its terms.

The word mortgage is derived from a "Law French" term used by English lawyers in the Middle Ages meaning "death pledge", and refers to the pledge ending (dying) when either the obligation is fulfilled or the property is taken through foreclosure.

Credit card Confidence: 78% Arrow up

A credit card is a payment card issued to users (cardholders) to enable the cardholder to pay a merchant for goods and services, based on the cardholder's promise to the card issuer to pay them for the amounts so paid plus other agreed charges.

The card issuer (usually a bank) creates a revolving account and grants a line of credit to the cardholder, from which the cardholder can borrow money for payment to a merchant or as a cash advance.

Retail banking Confidence: 77% Arrow up

Retail banking, also known as consumer banking, is the provision of services by a bank to individual consumers, rather than to companies, corporations or other banks.

Services offered include savings and transactional accounts, mortgages, personal loans, debit cards, and credit cards.

The term is generally used to distinguish these banking services from investment banking, commercial banking or wholesale banking.

It may also be used to refer to a division or department of a bank dealing with retail customers.

WEBSITE SPEED

hsbc.us website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How hsbc.us looks like on a mobile device such as an iPhone.

Tablet
How hsbc.us looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 31% #ffffff
  • 18% #f0f0f0
  • 16% #000000
  • 8% #405060
  • 5% #506070
  • 4% #100010
  • 4% #f0e0c0
  • 3% #e0d0c0
  • 2% #908090
  • 2% #fffff0
  • 1% #fff0f0
  • 1% #d0c0b0

Text/code ratio

hsbc.us's text/code ratio is 6.61%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 6.61%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 60
  • <H3> 18
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Hsbc personal loans
<H2>
2nd level heading
Products (6)
Student accounts (2)
Rates (2)
ınternational banking (2)
Other banking (2)
<H3>
3rd level heading
Contact hsbc (2)
Find a branch (2)
Frequently asked questions (2)
About hsbc (2)
Earn 3% ıntroductory cash back*
Alt attributes Arrow up

We found 13 images on this website.
10 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 10 images on hsbc.us. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

It seems you have a very poor social media presence.

Follow these tips to build a better relationship with your audience : set smart goals, identify your audience, be human, seek relationships, create an editorial calendar, automate, focus on helping, optimize for engagement, get visual, stay active and create great content.

  • Facebook iconFacebook
  • Total Engagement 0
  • Likes 0
  • Shares 0
  • Comments 0
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar MARKMONITOR, INC.
Registration Date 04/19/2002 18 years, 12 months, 3 days ago
Last Modified 03/22/2018 3 years, 26 days ago
Nameservers Arrow up
Host IP Address Country
ns20.hsbc.uk 208.78.71.141 Flag for United StatesUnited States
ns2.hsbc.us 161.113.1.74 Flag for United StatesUnited States
ns20.hsbc.net 208.78.70.141 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • HSBC Technology & Services (USA) Inc
  • IP Address
  • 161.113.0.5
  • Country
  • Flag for United StatesUnited States
  • Region
  • Illinois , Arlington Heights
  • Latitude and Longitude
  • 42.1364 : -87.9989

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