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SEO Report for imd.org

November 21, 2019 4:22 AM
Desktop screen Desktop screenshot for imd.org

SEO SCORE

Favicon for imd.orgimd.org
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Follow Google PageSpeed Insights to make your page faster.
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OVERVIEW

• Category
Education
• Online since
September 7, 1995 (explore Wayback Machine)
• Age
24 years, 7 months, 1 day
• Alexa Rank
#60.281, imd.org is in the world's top 100.000 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by DigiCert Inc is valid from July 2, 2019 to July 17, 2021.
Title Tag
IMD business school for management and leadership courses
Length: 57 (recommended: 10 to 70)
Meta Description
Discover IMD Executive Education – Top ranked business school providing leadership training, Executive MBA (EMBA), executive coaching and much more
Length: 149 (recommended: 50 to 160)
Google preview
Desktop Version

IMD business school for management and leadership courses

https://imd.org

Discover IMD Executive Education – Top ranked business school providing leadership training, Executive MBA (EMBA), executive coaching and much more

Mobile Version

Favicon for imd.org https://imd.org

IMD business school for management and leadership courses

Discover IMD Executive Education – Top ranked business school providing leadership training, Executive MBA (EMBA), executive coach...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no
robots noodp
robots noydir

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by imd.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
International Institute for Management Development Confidence: 83% Arrow up

IMD is a business school located in Lausanne, Switzerland.

In 2012, 2013, 2014, 2015 and 2016, it was ranked first in open programs worldwide by the Financial Times.

The FT also places IMD in the top 3 combined ranking and top 5 in custom programs worldwide.

Master of Business Administration Confidence: 78% Arrow up

The Master of Business Administration (MBA or M.B.A) is a master's degree in business administration (management).

The MBA degree originated in the United States in the early 20th century when the country industrialized and companies sought scientific approaches to management.

The core courses in an MBA program cover various areas of business such as accounting, finance, marketing, human resources, and operations in a manner most relevant to management analysis and strategy.

Most programs also include elective courses.

Executive education Confidence: 76% Arrow up

Executive education (Exec.

Ed) refers to academic programs at graduate-level business schools worldwide for executives, business leaders and functional managers.

These programs are generally non-credit and non-degree-granting, but sometimes lead to certificates.

Estimates by Business Week magazine suggest that executive education in the United States is approximately an $800 million annual business with approximately 80 percent provided by university-based business schools.

Key players in university-based executive education span elite universities, as well as many regional and mid-sized universities and business schools around the world.

Coaching Confidence: 73% Arrow up

Coaching is a form of development in which a person called a coach supports a learner or client in achieving a specific personal or professional goal by providing training, advice and guidance.

The learner is sometimes called a coachee.

Occasionally, coaching may mean an informal relationship between two people, of whom one has more experience and expertise than the other and offers advice and guidance as the latter learns; but coaching differs from mentoring in focusing on specific tasks or objectives, as opposed to general goals or overall development.

Management Confidence: 71% Arrow up

Management (or managing) is the administration of an organization, whether it be a business, a not-for-profit organization, or government body.

Management includes the activities of setting the strategy of an organization and coordinating the efforts of its employees or volunteers to accomplish its objectives through the application of available resources, such as financial, natural, technological, and human resources.

The term "management" may also refer to the people who manage an organization.

WEBSITE SPEED

imd.org website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.6s

This domain loads at the median speed of 1.6 seconds.

Speed Percentile

57%

imd.org is faster than approximately 57 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #60.281 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for imd.org

Daily visitors by country

  • imd.org daily visitors distribution - Total: 12 countries
  • Flag for IndiaIndia (15.5%)
  • Flag for MalaysiaMalaysia (3.7%)
  • Flag for United States of AmericaUnited States of America (7.2%)
  • Flag for SwitzerlandSwitzerland (13.5%)
  • Flag for NigeriaNigeria (3.8%)
  • Flag for CanadaCanada (5.4%)
  • Flaf icon for other countryOthers (50.9%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #43.745
Flag for IndonesiaIndonesia #68.482
Flag for EgyptEgypt #27.298
Flag for TurkeyTurkey #107.701
Flag for MalaysiaMalaysia #11.975

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How imd.org looks like on a mobile device such as an iPhone.

Tablet
How imd.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 27% #ffffff
  • 18% #204090
  • 17% #000000
  • 9% #f0f0f0
  • 5% #001020
  • 4% #002050
  • 2% #000010
  • 2% #3080b0
  • 2% #6090b0
  • 2% #3060a0
  • 1% #80b0d0
  • 1% #806050

Text/code ratio

imd.org's text/code ratio is 14.40%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 14.40%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 24
  • <H3> 46
  • <H4> 8
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Challenging what is and inspiring what could be, we develop leaders who transform organizations and contribute to society.
<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
Programs & services
Faculty & research
Alumni
İmd
Programs & servıces for organızatıons
<H3>

For a better readability, only the first 20 <H3> tags are shown below.

3rd level heading
For individuals & teams
Program finder
General management programs
Digital transformation programs
Leadership programs
<H4>
4th level heading
Save settings
General management programs
Degree programs
Digital transformation programs
Leadership programs
Alt attributes Arrow up

We found 15 images on this website.
7 ALT attributes are missing on your image tags. The issue affects 5 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 7 images on imd.org. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 1.627
  • Likes 240
  • Shares 1.333
  • Comments 54
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar GODADDY.COM, LLC
Registration Date 09/07/1995 24 years, 7 months, 1 day ago
Last Modified 08/13/2018 1 year, 7 months, 25 days ago
Nameservers Arrow up
Host IP Address Country
indium.imd.ch 193.5.22.38 Flag for SwitzerlandSwitzerland
gallium.imd.ch 193.5.22.37 Flag for SwitzerlandSwitzerland

SERVER

Server map
  • Service Provider (ISP)
  • SWITCH
  • IP Address
  • 193.5.22.214
  • Country
  • Flag for SwitzerlandSwitzerland
  • Region
  • Vaud , Lausanne
  • Latitude and Longitude
  • 46.5197 : 6.63227

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