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Whois & Analysis for instantpot.com

Nov 29, 2019 2:10 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
Oneandone Private Registration
• Organization
1&1 Internet Inc
• Address
701 Lee Road Suite 300, ATTN
• City
Chesterbrook
• Zip Code
19087
• State
PA
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for instantpot.com
72

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Food & Drink
• Online since
February 23, 2009 Explore Wayback Machine
• Age
15 years, 8 months, 15 days
• Alexa Rank
#62.767, instantpot.com is in the world's top 100.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Network Solutions L.L.C. has expired on September 15, 2020.
Title Tag
Instant Pot | America’s #1 Pressure Cooker & Multicooker
Length: 62 (recommended: 10 to 70)
Meta Description
Make life easier with Instant Pot, the programmable pressure & multi cooker. It speeds up cooking by up to 10 times using up to 70% less energy.
Length: 148 (recommended: 50 to 160)
Google preview
Desktop Version

Instant Pot | America’s #1 Pressure Cooker & Multicooker

https://instantpot.com

Make life easier with Instant Pot, the programmable pressure & multi cooker. It speeds up cooking by up to 10 times using up to 70% less energy.

Mobile Version

https://instantpot.com

Instant Pot | America’s #1 Pressure Cooker & Multicooker

Make life easier with Instant Pot, the programmable pressure & multi cooker. It speeds up cooking by up to 10 times using up t...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1, maximum-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by instantpot.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Multicooker Confidence: 89% Arrow up

A multicooker (also spelled as "multi cooker") is an electric kitchen appliance for automated cooking using a timer.

A typical multicooker is able to boil, simmer, bake, fry, deep fry, grill roast, stew, steam and brown food.

Pressure cooking Confidence: 84% Arrow up

Pressure cooking is the process of cooking food, using water or other cooking liquid, in a sealed vessel, known as a pressure cooker.

As pressure cooking cooks food faster than conventional cooking methods, it saves energy.

Pressure is created by boiling a liquid, such as water or broth, inside the closed pressure cooker.

The trapped steam increases the internal pressure and allows the temperature to rise.

After use, the pressure is slowly released so that the vessel can be safely opened.

Cooking Confidence: 72% Arrow up

Cooking or cookery is the art, technology and craft of preparing food for consumption with the use of heat.

Cooking techniques and ingredients vary widely across the world, from grilling food over an open fire to using electric stoves, to baking in various types of ovens, reflecting unique environmental, economic, and cultural traditions and trends.

The ways or types of cooking also depend on the skill and type of training an individual cook has.

Cooking is done both by people in their own dwellings and by professional cooks and chefs in restaurants and other food establishments.

Cooking can also occur through chemical reactions without the presence of heat, such as in ceviche, a traditional South American dish where fish is cooked with the acids in lemon or lime juice.

Cookware and bakeware Confidence: 69% Arrow up

Cookware and bakeware are types of food preparation containers, commonly found in a kitchen.

Cookware comprises cooking vessels, such as saucepans and frying pans, intended for use on a stove or range cooktop.

Bakeware comprises cooking vessels intended for use inside an oven.

Some utensils are considered both cookware and bakeware.

Energy Confidence: 69% Arrow up

In physics, energy is the property that must be to an object in order to perform work on – or to heat – the object, and can be converted in form, but not created or destroyed.

The SI unit of energy is the joule, which is the energy transferred to an object by the mechanical work of moving it a distance of 1 metre against a force of 1 newton.

WEBSITE SPEED

instantpot.com website speed is very slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

3.6s

This domain loads at the median speed of 3.6 seconds.

Speed Percentile

17%

instantpot.com is faster than approximately 17 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #62.767 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • instantpot.com daily visitors distribution - Total: 4 countries
  • Flag for United States of AmericaUnited States of America (72.0%)
  • Flag for CanadaCanada (13.5%)
  • Flaf icon for other countryOthers (14.5%)

Traffic country ranks

Country Rank
Flag for IndiaIndia #185.901
Flag for IsraelIsrael #5.896
Flag for United States of AmericaUnited States of America #12.493
Flag for CanadaCanada #9.055

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How instantpot.com looks like on a mobile device such as an iPhone.

Tablet
How instantpot.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 36% #ffffff
  • 26% #000000
  • 17% #e02020
  • 10% #202020
  • 2% #f0a0a0
  • 2% #d03030
  • 2% #f0f0f0
  • 1% #202030
  • 1% #a03030
  • 0% #f0b0b0
  • 0% #e04040
  • 0% #f06060

Text/code ratio

instantpot.com's text/code ratio is 0.74%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 0.74%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 4
  • <H3> 9
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Time well spent
ınstant pot® duo™ nova
Connect with us
Get the dish
<H3>
3rd level heading
Explore the ınstant™ family of kitchen appliances
Reviews
Newsletter
About
Shop
Alt attributes Arrow up

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 12.851
  • Likes 3.609
  • Shares 3.232
  • Comments 6.001

DOMAIN REGISTRAR

Domain Registrar 1&1 IONOS SE
Registration Date 02/23/2009 15 years, 8 months, 15 days ago
Last Modified 02/24/2019 5 years, 8 months, 14 days ago
Expiration Date 02/23/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns1044.ui-dns.biz 217.160.81.44 Flag for GermanyGermany
ns1044.ui-dns.com 217.160.82.44 Flag for GermanyGermany
ns1044.ui-dns.de 217.160.80.44 Flag for GermanyGermany

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • OVH SAS
  • IP Address
  • 158.69.250.231
  • Country
  • Flag for CanadaCanada
  • Region
  • Quebec , Montreal
  • Latitude and Longitude
  • 45.5029 : -73.5723

FOOD & DRINK COMPETITORS IN CANADA

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