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Whois & Analysis for kensington.com

Nov 24, 2019 10:58 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
ACCO Brands Corporation
• City
Lake Zurich
• Zip Code
60047
• State
IL
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for kensington.com
79

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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OVERVIEW

• Domain Owner
ACCO Brands Corporation See more
• Category
Technology & Computing
• Online since
August 17, 1994 Explore Wayback Machine
• Age
30 years, 2 months, 18 days
• Alexa Rank
#174.356, kensington.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Corporation Service Company has expired on February 28, 2021.
Title Tag
The Professionals Choice | Kensington
Length: 37 (recommended: 10 to 70)
Meta Description
Kensington is a leader in desktop and mobile accessories, trusted by organizations around the world for nearly 35 years. Our products provide trusted security, desktop productivity through docks, and ergonomic well-being.
Length: 221 (recommended: 50 to 160)
Google preview
Desktop Version

The Professionals Choice | Kensington

https://kensington.com

Kensington is a leader in desktop and mobile accessories, trusted by organizations around the world for nearly 35 years. Our products provide trusted security, deskt...

Mobile Version

https://kensington.com

The Professionals Choice | Kensington

Kensington is a leader in desktop and mobile accessories, trusted by organizations around the world for nearly 35 years. Our produ...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by kensington.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Human factors and ergonomics Confidence: 76% Arrow up

Human factors and ergonomics (commonly referred to as HF&E), also known as comfort design, functional design, and systems, is the practice of designing products, systems, or processes to take proper account of the interaction between them and the people who use them.

Productivity Confidence: 72% Arrow up

Productivity describes various measures of the efficiency of production.

A productivity measure is expressed as the ratio of output to inputs used in a production process, i.e. output per unit of input.

Productivity is a crucial factor in production performance of firms and nations.

Increasing national productivity can raise living standards because more real income improves people's ability to purchase goods and services, enjoy leisure, improve housing and education and contribute to social and environmental programs.

Productivity growth also helps businesses to be more profitable.

There are many different definitions of productivity and the choice among them depends on the purpose of the productivity measurement and/or data availability.

Kensington Confidence: 68% Arrow
Organization Confidence: 66% Arrow
Product (business) Confidence: 66% Arrow

WEBSITE SPEED

kensington.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.9s

This domain loads at the median speed of 2.9 seconds.

Speed Percentile

24%

kensington.com is faster than approximately 24 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #174.356 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • kensington.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (67.3%)
  • Flaf icon for other countryOthers (32.7%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #48.318

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How kensington.com looks like on a mobile device such as an iPhone.

Tablet
How kensington.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 48% #000000
  • 18% #101010
  • 16% #ffffff
  • 5% #506060
  • 4% #607070
  • 2% #9090a0
  • 2% #405060
  • 2% #f0f0f0
  • 1% #1070a0
  • 0% #706060
  • 0% #0070b0
  • 0% #105060

Text/code ratio

kensington.com's text/code ratio is 3.64%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.64%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 1
  • <H3> 7
  • <H4> 0
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
The professionals choice
<H2>
2nd level heading
The professionals' choice
<H3>
3rd level heading
Device security keyed locks
Universal laptop docking stations
Trackball products
Laptop cases & bags
Wireless presenter remote
Alt attributes Arrow up

We found 26 images on this website.
18 ALT attributes are missing on your image tags. The issue affects 13 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 18 images on kensington.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 279
  • Likes 14
  • Shares 261
  • Comments 4

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 08/17/1994 30 years, 2 months, 18 days ago
Last Modified 11/04/2019 4 years, 12 months, 4 days ago
Expiration Date 08/16/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns2-06.azure-dns.net 64.4.48.6 Flag for United StatesUnited States
ns4-06.azure-dns.info 13.107.160.6 Flag for United StatesUnited States
ns3-06.azure-dns.org 13.107.24.6 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • EPiServer AB
  • IP Address
  • 217.114.85.70
  • Country
  • Flag for SwedenSweden
  • Region
  • Stockholm , Stockholm
  • Latitude and Longitude
  • 59.3354 : 18.0672
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