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Whois & Analysis for kindredplc.com

Dec 9, 2019 5:47 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
Data protected, not disclosed
• Organization
Your Whois Privacy Limited
• City
Milton Keynes
• Zip Code
MK14 6LS
• State
Buckinghamshire
• Country Code
UK
• Domain Registrar
Desktop screen Desktop screenshot for kindredplc.com
72

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Consider adding a robots.txt file in your web server's root directory.
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OVERVIEW

• Domain Owner
Private
• Category
Hobbies & Interests  >  Gambling
• Online since
February 5, 2016 Explore Wayback Machine
• Age
8 years, 10 months, 13 days
• Alexa Rank
#274.352, kindredplc.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

Redirection
kindredplc.com redirects to https://kindredgroup.com
SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Trustwave Holdings, Inc. has expired on September 23, 2021.
Title Tag
Kindred Group – We continue to transform gambling
Length: 51 (recommended: 10 to 70)
Meta Description
Kindred Group has brought together leading and successful online gambling brands, forming one of the largest gambling companies in the world. Learn everything you need to know about Kindred Group, our values, company initiatives, careers, news and much more!
Length: 258 (recommended: 50 to 160)
Google preview
Desktop Version

Kindred Group – We continue to transform gambling

https://kindredplc.com

Kindred Group has brought together leading and successful online gambling brands, forming one of the largest gambling companies in the world. Learn everything you ne...

Mobile Version

https://kindredplc.com

Kindred Group – We continue to transform gambling

Kindred Group has brought together leading and successful online gambling brands, forming one of the largest gambling companies in...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by kindredplc.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Online gambling Confidence: 78% Arrow up

Online gambling, also known as Internet gambling, is a general term for gambling using the Internet.

Kindred Group Confidence: 72% Arrow up

Kindred Group (formerly Unibet) is a company that operates with online gambling and offers products such as online casino, online poker, online bingo, sports betting, soft games, scratch cards and live betting.

The headquarters of the company is located in Malta and is owned by Nordic OMX listed public company Unibet Group Plc.

In 2012, the company’s turnover was GBP 197.2 million.

Company Confidence: 63% Arrow

WEBSITE SPEED

kindredplc.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

1.3s

This domain loads at the median speed of 1.3 seconds.

Speed Percentile

67%

kindredplc.com is faster than approximately 67 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #274.352 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • kindredplc.com daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (67.0%)
  • Flag for IsraelIsrael (26.5%)
  • Flaf icon for other countryOthers (6.5%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #145.800
Flag for IsraelIsrael #9.178

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How kindredplc.com looks like on a mobile device such as an iPhone.

Tablet
How kindredplc.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 19% #b0a0c0
  • 13% #f0f0f0
  • 13% #605070
  • 12% #9080a0
  • 9% #a090b0
  • 8% #80a0c0
  • 7% #90b0d0
  • 4% #606070
  • 2% #b0b0d0
  • 2% #d0d0e0
  • 1% #a0d0f0
  • 1% #e03070

Text/code ratio

kindredplc.com's text/code ratio is 5.64%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.64%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 0
  • <H3> 2
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H3>
3rd level heading
Using the power of sport to support men's mental health
Contributing through active sports sponsorship
Alt attributes Arrow up

We found 37 images on this website.
4 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 4 images on kindredplc.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 263
  • Likes 62
  • Shares 194
  • Comments 7

DOMAIN REGISTRAR

Domain Registrar SAFENAMES LTD
Registration Date 02/05/2016 8 years, 10 months, 13 days ago
Last Modified 05/22/2019 5 years, 6 months, 27 days ago
Expiration Date 02/05/2020 Expired
Nameservers Arrow up
Host IP Address Country
dns-ext1.northdev.net 85.184.98.1 Flag for MaltaMalta
dns-ext2.northdev.net 85.184.99.1 Flag for MaltaMalta
emea.excedodns.eu 194.58.192.48 Flag for SwedenSweden

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Unibet Services Limited
  • IP Address
  • 85.184.96.0
  • Country
  • Flag for MaltaMalta
  • Region
  • Il-Gzira , Gzira
  • Latitude and Longitude
  • 35.9059 : 14.4953

HOBBIES & INTERESTS > GAMBLING COMPETITORS IN MALTA

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