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Whois & Analysis for knewton.com

Jan 13, 2020 4:13 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
GDPR Redacted
• Organization
Knewton, Inc.
• Address
GDPR Redacted
• City
GDPR Redacted
• Zip Code
GDPR Redacted
• State
PA
• Country Code
US
• Phone Number
• Domain Registrar
pair Networks, Inc. d/b/a pair Domains
See Domain Dates and Nameservers
See Server Details
Desktop screen Desktop screenshot for knewton.com
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Education  >  Distance Learning
• Online since
December 21, 2002 Explore Wayback Machine
• Age
21 years, 4 months, 7 days
• Alexa Rank
#197.815, knewton.com is in the world's top 1 million websites

FREE FORM BUILDER

Representation of an online Form

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on April 1, 2020.
Title Tag
Knewton - Achievement Within Reach
Length: 34 (recommended: 10 to 70)
Meta Description
Knewton puts achievement within reach for everyone with adaptive technologies and products that deliver personalized and lasting learning experiences.
Length: 150 (recommended: 50 to 160)
Google preview
Desktop Version

Knewton - Achievement Within Reach

https://knewton.com

Knewton puts achievement within reach for everyone with adaptive technologies and products that deliver personalized and lasting learning experiences.

Mobile Version

https://knewton.com

Knewton - Achievement Within Reach

Knewton puts achievement within reach for everyone with adaptive technologies and products that deliver personalized and lasting l...

Encoding
No language/character encoding is specified
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1
robots max-snippet:-1, max-image-preview:large, max-video-preview:-1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by knewton.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Knewton Confidence: 86% Arrow up

Knewton is an adaptive learning company that has developed a platform to personalize educational content as well as has developed courseware for higher education concentrated in the STEM fields.

The company was founded in 2008 by Jose Ferreira, a former executive at Kaplan, Inc. The Knewton platform allows schools, publishers, and developers to provide adaptive learning for any student.

In 2011, Knewton announced a partnership with Pearson Education to enhance the company's digital content, including the MyLab and Mastering series.

Additional partners announced include Houghton Mifflin Harcourt, Macmillan Education, Triumph Learning, and over a dozen others.

WEBSITE SPEED

knewton.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.8s

This domain loads at the median speed of 0.8 seconds.

Speed Percentile

87%

knewton.com is faster than approximately 87 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #197.815 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • knewton.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (88.8%)
  • Flaf icon for other countryOthers (11.2%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #80.272

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How knewton.com looks like on a mobile device such as an iPhone.

Tablet
How knewton.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 29% #707080
  • 23% #ffffff
  • 19% #202030
  • 12% #505050
  • 11% #606060
  • 2% #909090
  • 1% #f0f0f0
  • 1% #a0a0b0
  • 1% #b0b0b0
  • 1% #c0c0c0
  • 1% #107080
  • 0% #008090

Text/code ratio

knewton.com's text/code ratio is 7.53%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 7.53%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 6
  • <H2> 5
  • <H3> 3
  • <H4> 1
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Start where you are. we’ll take you where you want to go.
Knewton joins the wiley family
Why alta?
ıntroducing alta
Power your college or university with alta.
<H2>
2nd level heading
Get started with alta.
A message from renée altier of wiley on alta's exciting future
Knewton's fully integrated adaptive learning courseware.
Adaptive technology. data-driven insights. seamless integration.
At knewton, we believe that technology has the potential to transform what’s possible in education. personalizing learning for the world has been our mission since 2008. from performance to price, the status quo just isn’t good enough. we dare to do more: design the best adaptive technology that delivers lasting impact to put achievement within reach for all. knewton is for everyone. but above all, it’s for you.
<H3>
3rd level heading
Alta: new for higher education
College and university partnerships
Enterprise partnerships
<H4>
4th level heading
Learn more about knewton
Alt attributes Arrow up

We found 39 images on this website.
28 ALT attributes are missing on your image tags. The issue affects 13 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 28 images on knewton.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 841
  • Likes 330
  • Shares 388
  • Comments 123

DOMAIN REGISTRAR

Domain Registrar PAIR NETWORKS, INC. D/B/A PAIR DOMAINS
Registration Date 12/21/2002 21 years, 4 months, 7 days ago
Last Modified 11/21/2019 4 years, 5 months, 7 days ago
Expiration Date 12/21/2020 Expired
Nameservers Arrow up
Host IP Address Country
dns1.p05.nsone.net 198.51.44.5 Flag for United StatesUnited States
dns2.p05.nsone.net 198.51.45.5 Flag for United StatesUnited States
ns1.p30.dynect.net 208.78.70.30 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 34.213.106.51
  • Country
  • Flag for United StatesUnited States
  • Region
  • Oregon , Portland
  • Latitude and Longitude
  • 45.5235 : -122.676
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