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Whois & Analysis for lendingtree.com

Sep 28, 2021 8:44 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for lendingtree.com
83

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Consider adding a robots.txt file in your web server's root directory.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Online since
January 16, 1998 Explore Wayback Machine
• Alexa Rank
#5.863, lendingtree.com is in the world's top 10.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Cloudflare, Inc. has expired on August 25, 2022.
Title Tag
LendingTree: Shop and compare everything
Length: 40 (recommended: 10 to 70)
Meta Description
LendingTree helps you get the best deal possible on your loans. By giving consumers multiple offers from several lenders, we make comparison shopping easy.
Length: 155 (recommended: 50 to 160)
Google preview
Desktop Version

LendingTree: Shop and compare everything

https://lendingtree.com

LendingTree helps you get the best deal possible on your loans. By giving consumers multiple offers from several lenders, we make comparison shopping easy.

Mobile Version

https://lendingtree.com

LendingTree: Shop and compare everything

LendingTree helps you get the best deal possible on your loans. By giving consumers multiple offers from several lenders, we make...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1
robots max-image-preview:large
robots max-snippet:-1,max-image-preview:standard,max-video-preview:-1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by lendingtree.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
LendingTree Confidence: 86% Arrow up

LendingTree is an online lending exchange that connects consumers with multiple lenders, banks, and credit partners who compete for business.

LendingTree is not a direct supplier of loans; it is instead a broker.

Since being founded in 1998 LendingTree has facilitated more than 65 million loan requests.

It is headquartered in Charlotte, North Carolina.

Loan Confidence: 68% Arrow up

In finance, a loan is the lending of money by one or more individuals, organizations, and/or other entities to other individuals, organizations etc.

The recipient (i.e. the borrower) incurs a debt, and is usually liable to pay interest on that debt until it is repaid, and also to repay the principal amount borrowed.

Consumer Confidence: 67% Arrow

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on lendingtree.com

TRAFFIC

This website is ranked #5.863 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • lendingtree.com daily visitors distribution - Total: 2 countries
  • Flag for (96.2%)
  • Flaf icon for other countryOthers (6.7%)

Traffic country ranks

Country Rank
Flag for #1.185
Flag for #80.156

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How lendingtree.com looks like on a mobile device such as an iPhone.

Tablet
How lendingtree.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 17% #102030
  • 16% #a0c0c0
  • 16% #b0d0d0
  • 16% #c0e0e0
  • 14% #ffffff
  • 3% #e0f0f0
  • 3% #d0f0f0
  • 3% #20c080
  • 2% #f0ffff
  • 2% #10c070
  • 1% #203040
  • 1% #80e0c0

Text/code ratio

lendingtree.com's text/code ratio is 4.65%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.65%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 4
  • <H2> 9
  • <H3> 8
  • <H4> 3
  • <H5> 2
  • <H6> 0
<H1>
Top level heading
May the best loan win.tm (4)
<H2>
2nd level heading
Shop and compare everything. even loans.
Which type of home loan are you interested in?
Which type of insurance are you interested in?
Which service are you interested in?
How lendingtree works
<H3>
3rd level heading
Lendingtree’s lender network can beat it, guaranteed.
Three steps to your best loan
About us
Legal ınformation
Other sites
<H4>
4th level heading
Answer a few questıons
Shop and compare
May the best loan wın.tm
<H5>
5th level heading
Covıd 19: (2)
Alt attributes Arrow up

We found 23 images on this website.
9 ALT attributes are missing on your image tags. The issue affects 8 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on lendingtree.com https://www.lendingtree.com/content/uploads/2021/04/beat-my-bank-button.png 1
Image with missing alt attribute found on lendingtree.com https://www.lendingtree.com/content/uploads/2020/03/select-loan-bouquet-v-1.jpg 2
- data:image/svg xml,<svg xmlns=http://www.w3.org/2000/svg viewBox=0 0 506 486></svg> 1
Image with missing alt attribute found on lendingtree.com https://www.lendingtree.com/content/uploads/2019/02/bouquet-universal-match-v-1.jpg 1
- data:image/svg xml,<svg xmlns=http://www.w3.org/2000/svg viewBox=0 0 551 441></svg> 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 9 images on lendingtree.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 26.523
  • Likes 2.555
  • Shares 21.541
  • Comments 2.427
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