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Whois & Analysis for lenscrafters.com

Nov 25, 2019 10:26 am UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Organization
Luxottica Retail North America Inc.
• City
Mason
• Zip Code
45040
• State
OH
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for lenscrafters.com
69

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Luxottica Retail North America Inc. See more
• Category
Technology & Computing  >  Email / Chat / Messaging  >  Society  >  Social Networking
• Online since
• Age
29 years, 5 months, 13 days
• Alexa Rank
#45.146, lenscrafters.com is in the world's top 50.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on September 18, 2020.
Title Tag
Eyewear: Glasses, Frames, Sunglasses & More at LensCrafters
Length: 63 (recommended: 10 to 70)
Meta Description
Official Site: Browse LensCrafters' selection of designer glasses, sunglasses, frames or contacts. Schedule an eye exam at a location near you.
Length: 143 (recommended: 50 to 160)
Google preview
Desktop Version

Eyewear: Glasses, Frames, Sunglasses & More at LensCrafters

https://lenscrafters.com

Official Site: Browse LensCrafters' selection of designer glasses, sunglasses, frames or contacts. Schedule an eye exam at a location near you.

Mobile Version

https://lenscrafters.com

Eyewear: Glasses, Frames, Sunglasses & More at LensCrafters

Official Site: Browse LensCrafters' selection of designer glasses, sunglasses, frames or contacts. Schedule an eye exam at a locat...

Encoding
No language/character encoding is specified
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=1200

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by lenscrafters.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
LensCrafters Confidence: 90% Arrow up

LensCrafters is an American retailer of prescription eyewear, and prescription sunglasses, and the largest optical chain in the United States, with about 90 stores in California alone.

It was founded in 1983 in the U.S. and has subsequently expanded to over 850 stores in Canada, the United States, Puerto Rico and Hong Kong.

The stores usually feature independent optometrists on-site or in an adjacent store.

The company has its corporate headquarters in Mason, Ohio, a suburb of Cincinnati.

LensCrafters, Sunglass Hut International and Pearle Vision are all wholly owned subsidiaries of Italy-based Luxottica, the largest eyewear company in the world.

Glasses Confidence: 77% Arrow up

Glasses, also known as eyeglasses or spectacles, are devices consisting of glass or hard plastic lenses mounted in a frame that holds them in front of a person's eyes, typically using a bridge over the nose and arms which rest over the ears.

Glasses are typically used for vision correction, such as with reading glasses and glasses used for nearsightedness.

Safety glasses provide eye protection against flying debris for construction workers or lab technicians; these glasses may have protection for the sides of the eyes as well as in the lenses.

Some types of safety glasses are used to protect against visible and near-visible light or radiation.

Glasses are worn for eye protection in some sports, such as squash.

Glasses wearers may use a strap to prevent the glasses from falling off during movement or sports.

Wearers of glasses that are used only part of the time may have the glasses attached to a cord that goes around their neck, to prevent the loss of the glasses.

Sunglasses Confidence: 76% Arrow up

Sunglasses or sun glasses are a form of protective eyewear designed primarily to prevent bright sunlight and high-energy visible light from damaging or discomforting the eyes.

They can sometimes also function as a visual aid, as variously termed spectacles or glasses exist, featuring lenses that are colored, polarized or darkened.

In the early 20th century, they were also known as sun cheaters (cheaters being an American slang term for glasses).

Eye examination Confidence: 73% Arrow up

An eye examination is a series of tests performed by an ophthalmologist (medical doctor), optometrist, or orthoptist assessing vision and ability to focus on and discern objects, as well as other tests and examinations pertaining to the eyes.

Contact lens Confidence: 70% Arrow up

A contact lens, or simply contact, is a thin lens placed directly on the surface of the eye.

Contact lenses are considered medical devices and can be worn to correct vision, or for cosmetic or therapeutic reasons.

In 2004, it was estimated that 125 million people (2%) use contact lenses worldwide, including 28 to 38 million in the United States.

In 2010, worldwide market for contact lenses was estimated at $6.1 billion, while the US soft lens market was estimated at $2.1 billion.

Multiple analysts estimated that the global market for contact lenses would reach $11.7 billion by 2015., the average age of contact lens wearers globally was 31 years old, and two-thirds of wearers were female.

WEBSITE SPEED

lenscrafters.com website speed is very slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

3.3s

This domain loads at the median speed of 3.3 seconds.

Speed Percentile

19%

lenscrafters.com is faster than approximately 19 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #45.146 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • lenscrafters.com daily visitors distribution - Total: 3 countries
  • Flag for United States of AmericaUnited States of America (88.1%)
  • Flaf icon for other countryOthers (11.9%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #8.751
Flag for IndiaIndia #138.891
Flag for PakistanPakistan #40.410

LAYOUT

Doctype HTML 4.01 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How lenscrafters.com looks like on a mobile device such as an iPhone.

Tablet
How lenscrafters.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 33% #ffffff
  • 26% #000000
  • 9% #f0f0f0
  • 6% #201020
  • 6% #806050
  • 5% #302020
  • 5% #507070
  • 2% #908080
  • 2% #705040
  • 1% #90a0a0
  • 1% #a09080
  • 1% #a08060

Text/code ratio

lenscrafters.com's text/code ratio is 3.74%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.74%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 22
  • <H3> 11
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>

For a better readability, only the first 20 <H2> tags are shown below.

2nd level heading
Forgot password
Your temporary password has been sent to:
Reset your password
Shop by category (2)
Schedule an eye exam
<H3>
3rd level heading
For you and a family member
Eyemed accepted
Free ground shıppıng
30-day happıness guarantee
Qualıty lens varıety
Alt attributes Arrow up

We found 131 images on this website.
2 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 2 images on lenscrafters.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 13.613
  • Likes 5.385
  • Shares 7.348
  • Comments 880

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 06/08/1995 29 years, 5 months, 13 days ago
Last Modified 06/03/2019 5 years, 5 months, 17 days ago
Expiration Date 06/07/2020 Expired
Nameservers Arrow up
Host IP Address Country
auth40.ns.uu.net 198.6.1.18 Flag for United StatesUnited States
auth62.ns.uu.net 198.6.1.19 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Microsoft Corporation
  • IP Address
  • 20.36.247.147
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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