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Whois & Analysis for loansifter.com

Dec 21, 2019 11:52 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for loansifter.com
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Private
• Category
Personal Finance
• Online since
• Age
20 years, 7 months, 13 days
• Alexa Rank
#260.992, loansifter.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

Redirection
loansifter.com redirects to https://www2.optimalblue.com
SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by GoDaddy.com, Inc. has expired on October 19, 2021.
Title Tag
PRODUCT & PRICING FOR BROKERS – Originator Solutions – Optimal Blue
Length: 75 (recommended: 10 to 70)
Meta Description
Leverage the comprehensive product eligibility and pricing functionality of the industry's leading PPE to stay competitive and confidently execute the most profitable lending strategies.
Length: 186 (recommended: 50 to 160)
Google preview
Desktop Version

PRODUCT & PRICING FOR BROKERS – Originator Solutions – Optimal Blu...

https://loansifter.com

Leverage the comprehensive product eligibility and pricing functionality of the industry's leading PPE to stay competitive and confidently execute the most profitabl...

Mobile Version

https://loansifter.com

PRODUCT & PRICING FOR BROKERS – Originator Solutions – Optimal Blu...

Leverage the comprehensive product eligibility and pricing functionality of the industry's leading PPE to stay competitive and con...

Encoding
Great, language/character encoding is specified: utf-8
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1
robots INDEX, FOLLOW

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by loansifter.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Personal protective equipment Confidence: 73% Arrow up

Personal protective equipment (PPE) refers to protective clothing, helmets, goggles, or other garments or equipment designed to protect the wearer's body from injury or infection.

The hazards addressed by protective equipment include physical, electrical, heat, chemicals, biohazards, and airborne particulate matter.

Protective equipment may be worn for job-related occupational safety and health purposes, as well as for sports and other recreational activities.

"Protective clothing" is applied to traditional categories of clothing, and "protective gear" applies to items such as pads, guards, shields, or masks, and others.

Profit (economics) Confidence: 72% Arrow up

Profit or normal profit is a component of (implicit) costs and not a component of business profit at all.

It represents the opportunity cost, as the time that the owner spends running the firm could be spent on running a different firm.

The enterprise component of normal profit is thus the profit that a business owner considers necessary to make running the business worth his or her while, i.e., it is comparable to the next-best amount the entrepreneur could earn doing another job.

Particularly if enterprise is not included as a factor of production, it can also be viewed a return to capital for investors including the entrepreneur, equivalent to the return the capital owner could have expected (in a safe investment), plus compensation for risk.

In other words, the cost of normal profit varies both within and across industries; it is commensurate with the riskiness associated with each type of investment, per the risk-return spectrum.

Leverage (finance) Confidence: 71% Arrow up

In finance, leverage (sometimes referred to as gearing in the United Kingdom and Australia) is any technique involving the use of borrowed funds in the purchase of an asset, with the expectation that the after tax income from the asset and asset price appreciation will exceed the borrowing cost.

Normally, the finance provider would set a limit on how much risk it is prepared to take and will set a limit on how much leverage it will permit, and would require the acquired asset to be provided as collateral security for the loan.

For example, for a residential property the finance provider may lend up to, say, 80% of the property's market value, for a commercial property it may be 70%, while on shares it may lend up to, say, 60% or none at all on some shares.

Strategic management Confidence: 70% Arrow up

Strategic management involves the formulation and implementation of the major goals and initiatives taken by a company's top management on behalf of owners, based on consideration of resources and an assessment of the internal and external environments in which the organization competes.

Credit (finance) Confidence: 69% Arrow up

Credit (from Latin credit, "(he/she/it) believes") is the trust which allows one party to provide money or resources to another party where that second party does not reimburse the first party immediately (thereby generating a debt), but instead promises either to repay or return those resources (or other materials of equal value) at a later date.

WEBSITE SPEED

loansifter.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

3.3s

This domain loads at the median speed of 3.3 seconds.

Speed Percentile

19%

loansifter.com is faster than approximately 19 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #260.992 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • loansifter.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (100.0%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #66.631

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How loansifter.com looks like on a mobile device such as an iPhone.

Tablet
How loansifter.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 42% #f0f0f0
  • 23% #ffffff
  • 5% #f0ffff
  • 5% #f0f0ff
  • 4% #fff0f0
  • 4% #50c0e0
  • 3% #fffff0
  • 2% #f0fff0
  • 2% #fff0ff
  • 1% #000010
  • 1% #000000
  • 1% #80b0d0

Text/code ratio

loansifter.com's text/code ratio is 5.49%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 5.49%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 0
  • <H3> 5
  • <H4> 30
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H3>
3rd level heading
Optimal product & prıcıng for brokers
The ındustry’s choıce for mortgage brokers
Contact us
Offıce locatıons
Quıck lınks
<H4>

For a better readability, only the first 20 <H4> tags are shown below.

4th level heading
99.995% accurate prıcıng
Hundreds of ınvestors
Prospect marketıng
Pıpelıne monıtorıng
Thousands of products
Alt attributes Arrow up

We found 32 images on this website.
29 ALT attributes are missing on your image tags. The issue affects 21 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 29 images on loansifter.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 153
  • Likes 35
  • Shares 102
  • Comments 16

DOMAIN REGISTRAR

Domain Registrar GODADDY.COM, LLC
Registration Date 04/09/2004 20 years, 7 months, 13 days ago
Last Modified 01/26/2017 7 years, 9 months, 27 days ago
Expiration Date 04/09/2022 Expired
Nameservers Arrow up
Host IP Address Country
ns1.p24.dynect.net 208.78.70.24 Flag for United StatesUnited States
ns2.p24.dynect.net 204.13.250.24 Flag for United StatesUnited States
ns3.p24.dynect.net 208.78.71.24 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • TierPoint
  • IP Address
  • 72.249.136.121
  • Country
  • Flag for United StatesUnited States
  • Region
  • Texas , Houston
  • Latitude and Longitude
  • 29.7869 : -95.1759
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