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SEO Report for local.ch

December 17, 2019 2:21 AM
Desktop screen Desktop screenshot for local.ch

SEO SCORE

Favicon for local.chlocal.ch
90

10 criteria passed
1 criteria to solve

PERFORMANCE OPPORTUNITIES

Fill the missing alt attributes on your images.
Arrow

OVERVIEW

• Category
Food & Drink
• Alexa Rank
#16.485, local.ch is in the world's top 20.000 websites!

FREE FORM BUILDER

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SEO

SSL Certificate
Great, this website is SSL secured (HTTPS).
The certificate issued by Sectigo Limited is valid from September 11, 2019 to December 10, 2020.
Title Tag
local.ch - the official phonebook and yellow pages of Switzerland
Length: 65 (recommended: 10 to 70)
Meta Description
Find phone numbers and adresses for professionals or private people as well as practical informations for every place in Switzerland
Length: 132 (recommended: 50 to 160)
Google preview
Desktop Version

local.ch - the official phonebook and yellow pages of Switzerland

https://local.ch

Find phone numbers and adresses for professionals or private people as well as practical informations for every place in Switzerland

Mobile Version

Favicon for local.ch https://local.ch

local.ch - the official phonebook and yellow pages of Switzerland

Find phone numbers and adresses for professionals or private people as well as practical informations for every place in Switzerla...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1
robots noarchive

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by local.ch.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Yellow pages Confidence: 80% Arrow up

Yellow pages refers to a telephone directory of businesses, organized by category rather than alphabetically by business name, and in which advertising is sold.

The directories were originally printed on yellow paper, as opposed to white pages for non-commercial listings.

The traditional term "yellow pages" is now also applied to online directories of businesses.

Switzerland Confidence: 77% Arrow up

Switzerland, officially the Swiss Confederation, is a federal republic in Europe.

It consists of 26 cantons, and the city of Bern is the seat of the federal authorities.

Telephone directory Confidence: 64% Arrow

WEBSITE SPEED

local.ch website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.7s

This domain loads at the median speed of 0.7 seconds.

Speed Percentile

90%

local.ch is faster than approximately 90 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #16.485 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for local.ch

Daily visitors by country

  • local.ch daily visitors distribution - Total: 1 country
  • Flag for SwitzerlandSwitzerland (90.4%)
  • Flaf icon for other countryOthers (9.6%)

Traffic country ranks

Country Rank
Flag for SwitzerlandSwitzerland #83

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How local.ch looks like on a mobile device such as an iPhone.

Tablet
How local.ch looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 33% #ffffff
  • 14% #f0f0f0
  • 11% #303030
  • 6% #90a0b0
  • 6% #c0c0d0
  • 5% #b0b0c0
  • 4% #8090a0
  • 3% #d0d0d0
  • 3% #f0ffff
  • 2% #d0e0f0
  • 2% #90a0c0
  • 1% #504030

Text/code ratio

local.ch's text/code ratio is 3.12%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.12%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 1
  • <H3> 7
  • <H4> 2
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Food & lifestyle in switzerland
<H3>
3rd level heading
Just find it in
Customer service
Advertising
Your listing
Directories
<H4>
4th level heading
Restaurants
Restaurants according to speciality
Alt attributes Arrow up

We found 8 images on this website.
7 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 7 images on local.ch. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You have a relatively high presence on social media, keep going!

The more people share your website, the more likely you will get links from others, which is a key point when it comes to improving your overall search engine rankings.

  • Facebook iconFacebook
  • Total Engagement 2.581
  • Likes 489
  • Shares 1.563
  • Comments 529
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

SERVER

Server map
  • Service Provider (ISP)
  • local.ch AG
  • IP Address
  • 185.101.117.13
  • Country
  • Flag for SwitzerlandSwitzerland
  • Region
  • Zurich , Zurich
  • Latitude and Longitude
  • 47.3916 : 8.51506

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