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Whois & Analysis for lootly.io

Dec 16, 2019 7:18 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for lootly.io
72

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make all versions of your website point to the same URL.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Business  >  Marketing
• Online since
• Age
6 years, 7 months, 19 days
• Alexa Rank
#346.112, lootly.io is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Amazon has expired on June 1, 2020.
Title Tag
eCommerce Loyalty, Rewards and Referrals by Lootly
Length: 50 (recommended: 10 to 70)
Meta Description
Build customer loyalty, increase retention, and scale your brand. It is all possible with Lootly.
Length: 97 (recommended: 50 to 160)
Google preview
Desktop Version

eCommerce Loyalty, Rewards and Referrals by Lootly

https://lootly.io

Build customer loyalty, increase retention, and scale your brand. It is all possible with Lootly.

Mobile Version

https://lootly.io

eCommerce Loyalty, Rewards and Referrals by Lootly

Build customer loyalty, increase retention, and scale your brand. It is all possible with Lootly.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The owner has associated the following topics to the website.

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by lootly.io.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
E-commerce Confidence: 79% Arrow up

E-commerce is a transaction of buying or selling online.

Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems.

Modern electronic commerce typically uses the World Wide Web for at least one part of the transaction's life cycle although it may also use other technologies such as e-mail.

Loyalty business model Confidence: 79% Arrow up

The loyalty business model is a business model used in strategic management in which company resources are employed so as to increase the loyalty of customers and other stakeholders in the expectation that corporate objectives will be met or surpassed.

A typical example of this type of model is: quality of product or service leads to customer satisfaction, which leads to customer loyalty, which leads to profitability.

Brand Confidence: 73% Arrow up

A brand (or marque for car model) is a name, term, design, symbol, or other feature that distinguishes one seller’s product from those of others.

Brands are used in business, marketing, and advertising.

WEBSITE SPEED

lootly.io website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.7s

This domain loads at the median speed of 0.7 seconds.

Speed Percentile

90%

lootly.io is faster than approximately 90 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #346.112 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • lootly.io daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (74.7%)
  • Flaf icon for other countryOthers (25.3%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #86.017

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How lootly.io looks like on a mobile device such as an iPhone.

Tablet
How lootly.io looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 25% #6090f0
  • 21% #ffffff
  • 16% #f0f0ff
  • 13% #50a0e0
  • 7% #f0f0f0
  • 4% #50b0d0
  • 3% #b0c0f0
  • 2% #f0ffff
  • 1% #3060c0
  • 1% #fffff0
  • 1% #fff0f0
  • 1% #b0b0d0

Text/code ratio

lootly.io's text/code ratio is 7.96%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 7.96%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 5
  • <H3> 1
  • <H4> 0
  • <H5> 9
  • <H6> 0
<H1>
Top level heading
Great brands are built on loyal customers.
<H2>
2nd level heading
Complete loyalty marketing platform
Deliver a consistent brand experience
Engage & reward your customers
Understand your customers
Discover what lootly can do for your business
<H3>
3rd level heading
Lootly apps
<H5>
5th level heading
Points & rewards
Vıp program
Referrals
Customer ınsights
Platform
Alt attributes Arrow up

We found 21 images on this website.
16 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 16 images on lootly.io. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

  • Facebook iconFacebook
  • Total Engagement 3
  • Likes 0
  • Shares 3
  • Comments 0

DOMAIN REGISTRAR

Domain Registrar NAME.COM LLC
Registration Date 04/01/2018 6 years, 7 months, 19 days ago
Last Modified 03/30/2019 5 years, 7 months, 21 days ago

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon Technologies Inc.
  • IP Address
  • 54.209.190.199
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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