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SEO Report for lovisa.uk

December 29, 2019 10:43 PM
Desktop screen Desktop screenshot for lovisa.uk

SEO SCORE

Favicon for lovisa.uklovisa.uk
72

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Make your meta description eloquent and appealing, neither too short nor too long.
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Consider adding a robots.txt file in your web server's root directory.
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OVERVIEW

• Category
Style & Fashion  >  Jewelry  >  Hobbies & Interests  >  Weapons
• Online since
• Age
1 year, 1 month, 22 days
• Alexa Rank
#374.097, lovisa.uk is in the world's top 1 million websites

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on March 17, 2020.
Title Tag
Fashionable Jewellery & Accessories – Lovisa UK
Length: 53 (recommended: 10 to 70)
Meta Description
Lovisa is the fashionable on-trend Jewellery specialist. Discover our latest styles and curated range for every bejewelled occasion you have in life. With all Jewellery Basics to Statement Earrings, Necklaces, Wristwear, Rings or Tiaras, Plated; as well as surgical steel body Jewellery for your belly or your nose.
Length: 315 (recommended: 50 to 160)
Google preview
Desktop Version

Fashionable Jewellery & Accessories – Lovisa UK

https://lovisa.uk

Lovisa is the fashionable on-trend Jewellery specialist. Discover our latest styles and curated range for every bejewelled occasion you have in life. With all Jewell...

Mobile Version

Favicon for lovisa.uk https://lovisa.uk

Fashionable Jewellery & Accessories – Lovisa UK

Lovisa is the fashionable on-trend Jewellery specialist. Discover our latest styles and curated range for every bejewelled occasio...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width,initial-scale=1,maximum-scale=1,user-scalable=0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by lovisa.uk.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Surgical stainless steel Confidence: 88% Arrow up

Surgical stainless steel is an informal term which refers to certain grades of stainless steel that are used in biomedical applications.

The most common "surgical steels" are austenitic 316 stainless and martensitic 440 and 420 stainless steels.

There is no formal definition on what constitutes a "surgical stainless steel", so product manufacturers and distributors apply the term to refer to any grade of corrosion resistant steel.

Jewellery Confidence: 76% Arrow up

Jewellery or jewelry consists of small decorative items worn for personal adornment, such as brooches, rings, necklaces, earrings, and bracelets.

Jewellery may be attached to the body or the clothes, and the term is restricted to durable ornaments, excluding flowers for example.

For many centuries metal, often combined with gemstones, has been the normal material for jewellery, but other materials such as shells and other plant materials may be used.

It is one of the oldest type of archaeological artefact – with 100,000-year-old beads made from Nassarius shells thought to be the oldest known jewellery.

The basic forms of jewellery vary between cultures but are often extremely long-lived; in European cultures the most common forms of jewellery listed above have persisted since ancient times, while other forms such as adornments for the nose or ankle, important in other cultures, are much less common.

Historically, the most widespread influence on jewellery in terms of design and style have come from Asia.

Earring Confidence: 73% Arrow up

An earring is a piece of jewellery attached to the ear via a piercing in the earlobe or another external part of the ear (except in the case of clip earrings, which clip onto the lobe).

Earrings are worn by both sexes, although more common among women, and have been used by different civilizations in different times.

Ring (jewellery) Confidence: 73% Arrow up

A ring is a round band, usually of metal, worn as an ornamental piece of jewellery around the finger, or sometimes the toe; it is the most common current meaning of the word "".

Strictly speaking a normal ring is a finger ring (which may be hyphenated); other types of rings worn as ornaments are earrings, bracelets for the wrist, armlets or arm rings, toe rings and torc or neck rings, but except perhaps for toe rings, the plain term "ring" is not normally used to refer to these.

Tiara Confidence: 73% Arrow up

A tiara (from, from) is a jeweled, ornamental crown traditionally worn by women.

It is worn during formal occasions, particularly if the dress code is white tie.

TRAFFIC

This website is ranked #374.097 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Alexa data for lovisa.uk

Daily visitors by country

  • lovisa.uk daily visitors distribution - Total: 1 country
  • Flag for South AfricaSouth Africa (51.6%)
  • Flaf icon for other countryOthers (48.4%)

Traffic country ranks

Country Rank
Flag for South AfricaSouth Africa #5.738

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How lovisa.uk looks like on a mobile device such as an iPhone.

Tablet
How lovisa.uk looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 22% #b02030
  • 21% #b0b0b0
  • 11% #000000
  • 11% #b0a0a0
  • 10% #b02050
  • 8% #fff0e0
  • 3% #b00040
  • 2% #c08080
  • 2% #b04060
  • 2% #b04040
  • 1% #a05050
  • 1% #f0f0e0

Text/code ratio

lovisa.uk's text/code ratio is 2.94%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 2.94%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 1
  • <H3> 5
  • <H4> 0
  • <H5> 13
  • <H6> 13

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
#mylovısastyle
<H3>
3rd level heading
Hero slide subtitle
Newsletter
About lovisa
We can help
Gıft ıdeas
<H5>
5th level heading
Menu
Shop by
Collectıon
Chrıstmas gıft shop
Style
<H6>
6th level heading
Shop created gemstones
Shop christmas
Shop bridal
Shop gold plated
Shop ear stacks
Alt attributes Arrow up

We found 21 images on this website.
21 ALT attributes are missing on your image tags.

Image Image URL Occurrences
Image with missing alt attribute found on lovisa.uk //cdn.shopify.com/s/files/1/0158/0898/7190/files/MEGA_NAV_IMAGERY_CREATED_GEMSTONES_300x300.jpg?v=15... 1
Image with missing alt attribute found on lovisa.uk //cdn.shopify.com/s/files/1/0158/0898/7190/files/MEGA_NAV_IMAGERY_CHRISTMAS_300x300.jpg?v=1576536563 1
Image with missing alt attribute found on lovisa.uk //cdn.shopify.com/s/files/1/0158/0898/7190/files/BRIDAL_COLL_300x300.jpg?v=1566392050 1
Image with missing alt attribute found on lovisa.uk //cdn.shopify.com/s/files/1/0158/0898/7190/files/PLATED_300x300.jpg?v=1566392117 1
Image with missing alt attribute found on lovisa.uk //cdn.shopify.com/s/files/1/0158/0898/7190/files/MEGA_NAV_IMAGERY_FA_EAR_STACK_300x300.jpg?v=1576536... 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 21 images on lovisa.uk. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 537
  • Likes 12
  • Shares 524
  • Comments 1
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar ENOM LLC
Registration Date 05/21/2019 1 year, 1 month, 22 days ago
Last Modified 07/25/2019 11 months, 22 days ago
Expiration Date 05/21/2022 1 year, 10 months, 13 days from now
Nameservers Arrow up
Host IP Address Country
cass.ns.cloudflare.com 173.245.58.81 Flag for United StatesUnited States
terry.ns.cloudflare.com 173.245.59.237 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 23.227.38.32
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

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