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Whois & Analysis for masterbuildermercantile.com

Aug 20, 2024 10:15 pm UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Domain Registrar
Desktop screen Desktop screenshot for masterbuildermercantile.com
83

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Consider adding a robots.txt file in your web server's root directory.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Business and Finance
• Online since
• Age
9 years, 5 months, 16 days

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on October 21, 2024.
Title Tag
Plumbing & Heating Supply Store - Electrical & HVAC Parts
Length: 65 (recommended: 10 to 70)
Meta Description
MasterBuilder Mercantile offers HVAC, Plumbing, Heating & Electrical supplies. Shop now for great prices on parts, fittings & more. Free Shipping.
Length: 154 (recommended: 50 to 160)
Google preview
Desktop Version

Plumbing & Heating Supply Store - Electrical & HVAC Parts

https://masterbuildermercantile.com

MasterBuilder Mercantile offers HVAC, Plumbing, Heating & Electrical supplies. Shop now for great prices on parts, fittings & more. Free Shipping.

Mobile Version

https://masterbuildermercantile.com

Plumbing & Heating Supply Store - Electrical & HVAC Parts

MasterBuilder Mercantile offers HVAC, Plumbing, Heating & Electrical supplies. Shop now for great prices on parts, fittings &a...

Encoding
Great, language/character encoding is specified: utf-8
Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, height=device-height, minimum-scale=1.0, maximum-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by masterbuildermercantile.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Plumbing Confidence: 77% Arrow up

Plumbing is any system that conveys fluids for a wide range of applications.

Plumbing uses pipes, valves, plumbing fixtures, tanks, and other apparatuses to convey fluids.

Heating and cooling (HVAC), waste removal, and potable water delivery are among the most common uses for plumbing, but it is not limited to these applications.

The word derives from the Latin for lead, plumbum, as the first effective pipes used in the Roman era were lead pipes.

Heating, ventilation, and air conditioning Confidence: 74% Arrow up

Heating, ventilation, and air conditioning (HVAC) is the use of various technologies to control the temperature, humidity, and purity of the air in an enclosed space.

Its goal is to provide thermal comfort and acceptable indoor air quality.

HVAC system design is a subdiscipline of mechanical engineering, based on the principles of thermodynamics, fluid mechanics, and heat transfer.

"Refrigeration" is sometimes added to the field's abbreviation as HVAC&R or HVACR, or "ventilation" is dropped, as in HACR (as in the designation of HACR-rated circuit breakers).

Electricity Confidence: 73% Arrow up

Electricity is the set of physical phenomena associated with the presence and motion of matter possessing an electric charge.

Electricity is related to magnetism, both being part of the phenomenon of electromagnetism, as described by Maxwell's equations.

Common phenomena are related to electricity, including lightning, static electricity, electric heating, electric discharges and many others.

Retail Confidence: 71% Arrow up

Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is sale to business or institutional customers.

A retailer purchases goods in large quantities from manufacturers, directly or through a wholesaler, and then sells in smaller quantities to consumers for a profit.

Retailers are the final link in the supply chain from producers to consumers.

Ampere Confidence: 69% Arrow up

The ampere (symbol: A), often shortened to amp, is the unit of electric current in the International System of Units (SI).

One ampere is equal to 1 coulomb (C) moving past a point in 1 second.

It is named after French mathematician and physicist André-Marie Ampère (1775–1836), considered the father of electromagnetism along with Danish physicist Hans Christian Ørsted.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

Run Google PageSpeed Insights Analysis on masterbuildermercantile.com

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How masterbuildermercantile.com looks like on a mobile device such as an iPhone.

Tablet
How masterbuildermercantile.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 41% #ffffff
  • 8% #002040
  • 6% #40b0d0
  • 6% #f0f0f0
  • 5% #60d0e0
  • 4% #40a0c0
  • 2% #4080a0
  • 2% #f0ffff
  • 2% #307090
  • 2% #a0b0b0
  • 2% #306080
  • 1% #4090b0

Text/code ratio

masterbuildermercantile.com's text/code ratio is 4.50%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 4.50%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 9
  • <H3> 9
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
America's heating, plumbing & electrical specialty supply store
Top brands for furnaces, air conditioners & drain systems
Plumbing supplies
Heating & cooling units & parts
Access panels & hatches
<H3>
3rd level heading
Evaporative coolers, air coolers & swamp coolers
Backflow preventers
Bathroom exhaust fans
Drains
Furnace parts
Alt attributes Arrow up

We found 64 images on this website.
6 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 6 images on masterbuildermercantile.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 701
  • Likes 8
  • Shares 693
  • Comments 0

DOMAIN REGISTRAR

Domain Registrar GODADDY.COM, LLC
Registration Date 06/02/2015 9 years, 5 months, 16 days ago
Last Modified 04/24/2024 6 months, 25 days ago
Expiration Date 06/02/2029 4 years, 6 months, 19 days from now
Nameservers Arrow up
Host IP Address Country
ns07.domaincontrol.com 97.74.103.4 Flag for United StatesUnited States
ns08.domaincontrol.com 173.201.71.4 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 23.227.38.32
  • Country
  • Flag for CanadaCanada
  • Region
  • Ontario , Ottawa
  • Latitude and Longitude
  • 45.413 : -75.7011
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