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Whois & Analysis for mastgeneralstore.com

Dec 7, 2019 1:39 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
Mast General Store
• Organization
Mast General Store
• Address
Hwy 194
• City
Valle Crucis
• Zip Code
28691
• State
NC
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for mastgeneralstore.com
62

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Mast General Store See more
• Category
Shopping
• Online since
March 18, 1997 Explore Wayback Machine
• Age
27 years, 1 month
• Alexa Rank
#329.081, mastgeneralstore.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on November 17, 2021.
Title Tag
Mast General Store
Length: 18 (recommended: 10 to 70)
Meta Description
Mast General Store offers a variety of goods from fashion to fried chicken cookbooks and toffee to tents
Length: 104 (recommended: 50 to 160)
Google preview
Desktop Version

Mast General Store

https://mastgeneralstore.com

Mast General Store offers a variety of goods from fashion to fried chicken cookbooks and toffee to tents

Mobile Version

https://mastgeneralstore.com

Mast General Store

Mast General Store offers a variety of goods from fashion to fried chicken cookbooks and toffee to tents

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by mastgeneralstore.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Mast General Store Confidence: 86% Arrow up

The Mast General Store, located in Historic Valle Crucis, is recognized by the National Register of Historic Places as one of the best remaining examples of an old country general store.

It is still the center of the community housing the post office (Valle Crucis, NC 28691) and offering coffee for 5¢ on the honor system.

There is even a large wood stove you can sit around on cold days swapping stories or playing a game of checkers.

It remains true to the old-time general store from the 19th century by offering items that its neighbors might need, as well as products of interest to travelers and other visitors.

Today there are nine locations, including the Original Store and Annex, both located in Valle Crucis, North Carolina.

The store sells commodities, such as old-time hearth and home goods, outdoor clothing and gear, footwear, work clothes, old-fashioned wind-up toys, regional books and music, honey, and more than 500 varieties of old-fashioned candy.

Fried chicken Confidence: 71% Arrow up

Fried chicken (also referred to as Southern fried chicken for the variant in the United States) is a dish consisting of chicken pieces usually from broiler chickens which have been floured or battered and then pan-fried, deep fried, or pressure fried.

The breading adds a crisp coating or crust to the exterior.

What separates fried chicken from other fried forms of chicken is that generally the chicken is cut at the joints, and the bones and skin are left intact.

Crisp well-seasoned skin, rendered of excess fat, is a hallmark of well made fried chicken.

Toffee Confidence: 70% Arrow up

Toffee is a confection made by caramelizing sugar or molasses (creating inverted sugar) along with butter, and occasionally flour.

The mixture is heated until its temperature reaches the hard crack stage of.

While being prepared, toffee is sometimes mixed with nuts or raisins.

WEBSITE SPEED

mastgeneralstore.com website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

3.1s

This domain loads at the median speed of 3.1 seconds.

Speed Percentile

23%

mastgeneralstore.com is faster than approximately 23 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #329.081 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • mastgeneralstore.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (51.1%)
  • Flaf icon for other countryOthers (48.9%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #86.945

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How mastgeneralstore.com looks like on a mobile device such as an iPhone.

Tablet
How mastgeneralstore.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 17% #202020
  • 16% #b0b0b0
  • 15% #303030
  • 10% #404040
  • 7% #c0a090
  • 7% #d0d0c0
  • 6% #ffffff
  • 5% #000000
  • 5% #d0c0b0
  • 2% #403030
  • 2% #c0b0a0
  • 1% #507090

Text/code ratio

mastgeneralstore.com's text/code ratio is 3.87%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.87%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 6
  • <H3> 1
  • <H4> 0
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
2019's top 13 gift ıdeas
Santa visits the valle stores
Sarge's animal rescue: gift wrapping
See santa at the boone store
Santa visits the knoxville store
<H3>
3rd level heading
Dec
Alt attributes Arrow up

We found 66 images on this website.
21 ALT attributes are missing on your image tags.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 21 images on mastgeneralstore.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 507
  • Likes 295
  • Shares 127
  • Comments 85

DOMAIN REGISTRAR

Domain Registrar NETWORK SOLUTIONS, LLC
Registration Date 03/18/1997 27 years, 1 month ago
Last Modified 11/03/2017 6 years, 5 months, 14 days ago
Expiration Date 03/19/2021 Expired
Nameservers Arrow up
Host IP Address Country
ns39.worldnic.com 207.204.40.120 Flag for United StatesUnited States
ns40.worldnic.com 207.204.21.120 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Skyline Telephone
  • IP Address
  • 69.77.154.20
  • Country
  • Flag for United StatesUnited States
  • Region
  • North Carolina , Boone
  • Latitude and Longitude
  • 36.2099 : -81.6724
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