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SEO Report for mcaa.org

January 15, 2020 6:10 AM
Desktop screen Desktop screenshot for mcaa.org

SEO SCORE

Favicon for mcaa.orgmcaa.org
66

8 criteria passed
3 criteria to solve

PERFORMANCE OPPORTUNITIES

Follow Google PageSpeed Insights to make your page faster.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Category
Technology & Computing  >  Net Conferencing
• Online since
December 8, 1995 (explore Wayback Machine)
• Age
26 years, 12 months, 2 days
• Alexa Rank

FREE FORM BUILDER

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SEO

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on April 13, 2020.
Title Tag
MCAA | Support and education for mechanical contractors nationwide
Length: 66 (recommended: 10 to 70)
Meta Description
Mechanical Contractors Association of America (MCAA) serves the needs of firms involved in HVACR, plumbing, piping, and mechanical service.
Length: 139 (recommended: 50 to 160)
Google preview
Desktop Version

MCAA | Support and education for mechanical contractors nationwide

https://mcaa.org

Mechanical Contractors Association of America (MCAA) serves the needs of firms involved in HVACR, plumbing, piping, and mechanical service.

Mobile Version

Favicon for mcaa.org https://mcaa.org

MCAA | Support and education for mechanical contractors nationwide

Mechanical Contractors Association of America (MCAA) serves the needs of firms involved in HVACR, plumbing, piping, and mechanical...

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1
robots max-snippet:-1, max-image-preview:large, max-video-preview:-1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by mcaa.org.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
HVAC Confidence: 77% Arrow up

Heating, ventilation and air conditioning (HVAC) is the technology of indoor and vehicular environmental comfort.

Its goal is to provide thermal comfort and acceptable indoor air quality.

HVAC system design is a subdiscipline of mechanical engineering, based on the principles of thermodynamics, fluid mechanics, and heat transfer.

Refrigeration is sometimes added to the field's abbreviation as HVAC&R or HVACR, or ventilating is dropped as in HACR (such as the designation of HACR-rated circuit breakers).

Plumbing Confidence: 72% Arrow up

Plumbing is any system that conveys fluids for a wide range of applications.

Plumbing uses pipes, valves, plumbing fixtures, tanks, and other apparatuses to convey fluids.

Heating and cooling (HVAC), waste removal, and potable water delivery are among the most common uses for plumbing, but it is not limited to these applications.

The word derives from the Latin for lead, plumbum, as the first effective pipes used in the Roman era were lead pipes.

Mechanical engineering Confidence: 67% Arrow
Business Confidence: 66% Arrow
Education Confidence: 65% Arrow

WEBSITE SPEED

mcaa.org website speed is slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.4s

This domain loads at the median speed of 2.4 seconds.

Speed Percentile

31%

mcaa.org is faster than approximately 31 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

TRAFFIC

This website is ranked #1.139.533 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How mcaa.org looks like on a mobile device such as an iPhone.

Tablet
How mcaa.org looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 13% #103070
  • 12% #204090
  • 10% #1050c0
  • 10% #506080
  • 10% #507090
  • 8% #203060
  • 6% #405070
  • 6% #f0f0f0
  • 6% #404060
  • 3% #6080a0
  • 2% #202050
  • 2% #c0d0f0

Text/code ratio

mcaa.org's text/code ratio is 12.03%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 12.03%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 8
  • <H3> 0
  • <H4> 35
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
This week's featured resources
Weblem
Mcerf
Mcaa pac
Mcaagreatfutures
<H4>

For a better readability, only the first 20 <H4> tags are shown below.

4th level heading
Motion is money and safety video for supervisors
Guide to radio frequency (rf) radiation safety for mechanical service
Guide to line breaking safety
Excavation safety for mechanical construction safety training video
Excavation safety for mechanical construction safety training pocket guide
Alt attributes Arrow up

We found 56 images on this website.
55 ALT attributes are missing on your image tags. The issue affects 45 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on mcaa.org https://www.mcaa.org/wp-content/uploads/2019/11/MCAA2020LogoFul.png 1
Image with missing alt attribute found on mcaa.org https://www.mcaa.org/wp-content/uploads/2019/11/Golf_Maui_wave.png 1
Image with missing alt attribute found on mcaa.org //www.mcaa.org/wp-content/uploads/2018/08/UA-e1545160317631.png 1
Image with missing alt attribute found on mcaa.org //www.mcaa.org/wp-content/uploads/2018/08/Sponsors.png 1
Image with missing alt attribute found on mcaa.org //www.mcaa.org/wp-content/uploads/2018/08/Center-Content.png 1

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 55 images on mcaa.org. Check your website to make sure it's specified for each image on the page.

SOCIAL

This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

  • Facebook iconFacebook
  • Total Engagement 24
  • Likes 5
  • Shares 17
  • Comments 2
  • Pinterest iconPinterest 0
  • Linkedin iconLinkedin 0
  • Stumbleupon iconStumbleupon 0

DOMAIN

Domain Registrar NETWORK SOLUTIONS, LLC
Registration Date 12/08/1995 26 years, 12 months, 2 days ago
Last Modified 01/13/2018 4 years, 10 months, 25 days ago
Nameservers Arrow up
Host IP Address Country
ns79.worldnic.com 207.204.40.140 Flag for United StatesUnited States
ns80.worldnic.com 207.204.21.140 Flag for United StatesUnited States

SERVER

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 52.1.169.123
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874

TECHNOLOGY & COMPUTING > NET CONFERENCING COMPETITORS IN UNITED STATES

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