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Whois & Analysis for mcknightsseniorliving.com

Dec 13, 2019 8:32 pm UTC

DOMAIN OWNER WHOIS

The owner's whois contact information is public.
• Contact Name
Haymarket Media Inc
• Organization
Haymarket Media Inc
• Address
275 Seventh Avenue
• City
New York
• Zip Code
10001
• State
NY
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for mcknightsseniorliving.com
41

5 criteria passed
6 criteria to solve

PERFORMANCE OPPORTUNITIES

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OVERVIEW

• Domain Owner
Haymarket Media Inc See more
• Category
Family & Parenting  >  Eldercare  >  Society  >  Senior Living
• Online since
December 18, 2014 Explore Wayback Machine
• Age
9 years, 10 months, 23 days
• Alexa Rank
#301.353, mcknightsseniorliving.com is in the world's top 1 million websites

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Amazon has expired on November 24, 2020.
Title Tag
McKnight's Senior Living | Assisted Living | Memory Care
Length: 56 (recommended: 10 to 70)
Meta Description
McKnight's Senior Living for owners, operators and other leaders working in affordable seniors housing, independent living, assisted living, memory care, senior living and senior housing communities, continuing care retirement communities (CCRCs) and life plan communities.
Length: 273 (recommended: 50 to 160)
Google preview
Desktop Version

McKnight's Senior Living | Assisted Living | Memory Care

https://mcknightsseniorliving.com

McKnight's Senior Living for owners, operators and other leaders working in affordable seniors housing, independent living, assisted living, memory care, senior livi...

Mobile Version

https://mcknightsseniorliving.com

McKnight's Senior Living | Assisted Living | Memory Care

McKnight's Senior Living for owners, operators and other leaders working in affordable seniors housing, independent living, assist...

Encoding
No language/character encoding is specified
URL Resolve

No 301 redirects are in place to redirect traffic to your preferred domain. Pages that load successfully both with and without www. are treated as duplicate content! Not all versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1
robots index,follow

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by mcknightsseniorliving.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Continuing care retirement communities in the United States Confidence: 86% Arrow up

A continuing care retirement community (CCRC), sometimes known as a life-care community, is a type of retirement community in the U.S. where a continuum of aging care needs - from independent living, assisted living, and skilled nursing care - can all be met within the community.

These various levels of shelter and care may be housed on different floors or wings of a single high-rise building or in physically adjacent buildings, such as garden apartments, cottages, duplexes, mid- and low-rise buildings, or spread out in a campus setting.

The emphasis of the CCRC model is to enable residents to avoid having to move, except to another level of care within the community, if their needs change.

Assisted living Confidence: 76% Arrow up

An assisted living residence or assisted living facility (ALF) is a housing facility for people with disabilities or for adults who cannot or chose not to live independently.

The term is.

Independent living Confidence: 74% Arrow up

Independent living, as seen by its advocates, is a philosophy, a way of looking at society and disability, and a worldwide movement of people with disabilities working for equal opportunities, self-determination, and self-respect.

In the context of eldercare, independent living is seen as a step in the continuum of care, with assisted living being the next step.

Retirement community Confidence: 74% Arrow up

A retirement community is a housing complex designed for older adults who are generally able to care for themselves; however, assistance from home care agencies is allowed in some communities, and activities and socialization opportunities are often provided.

Some of the characteristics typically are: the community must be age-restricted or age-qualified, residents must be partially or fully retired, and the community offers shared services or amenities.

Retirement home Confidence: 73% Arrow up

A retirement home – sometimes called an old people's home or old age home, although this term can also refer to a nursing home – is a multi-residence housing facility intended for senior citizens.

Typically, each person or couple in the home has an apartment-style room or suite of rooms.

Additional facilities are provided within the building.

This can include facilities for meals, gatherings, recreation activities, and some form of health or hospice care.

A place in a retirement home can be paid for on a rental basis, like an apartment, or can be bought in perpetuity on the same basis as a condominium.

WEBSITE SPEED

mcknightsseniorliving.com website speed is very slow. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.5s

This domain loads at the median speed of 2.5 seconds.

Speed Percentile

34%

mcknightsseniorliving.com is faster than approximately 34 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #301.353 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • mcknightsseniorliving.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (92.3%)
  • Flaf icon for other countryOthers (7.7%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #64.684

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How mcknightsseniorliving.com looks like on a mobile device such as an iPhone.

Tablet
How mcknightsseniorliving.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 51% #ffffff
  • 22% #f0f0f0
  • 5% #e0e0e0
  • 4% #f0d0c0
  • 3% #000000
  • 1% #f0ffff
  • 1% #c09070
  • 1% #fffff0
  • 1% #fff0f0
  • 1% #d0b0a0
  • 1% #705040
  • 1% #e0c0b0

Text/code ratio

mcknightsseniorliving.com's text/code ratio is 3.53%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.53%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 19
  • <H3> 27
  • <H4> 1
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Newsletter
<H2>
2nd level heading
Top news (2)
Editors' columns (2)
Guest column (2)
Marketplace column (2)
Company news (2)
<H3>
3rd level heading
Labor department clarifies employee perks that won’t trigger overtime liability (2)
Familiar issues cited as top industry concerns in new report (2)
Beneficiaries often reluctant to change medicare or drug coverage, report finds (2)
Early-bird deadline is tuesday for mcknight’s women of distinction awards (2)
The amazing people among us (2)
<H4>
4th level heading
Email newsletters
Alt attributes Arrow up

We found 38 images on this website.
19 ALT attributes are missing on your image tags. The issue affects 13 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 19 images on mcknightsseniorliving.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

It's a good start.

You should focus on obtaining more social shares to improve your overall SEO strategy. Check out these tips to build a better social media presence.

  • Facebook iconFacebook
  • Total Engagement 86
  • Likes 22
  • Shares 62
  • Comments 2

DOMAIN REGISTRAR

Domain Registrar CSC CORPORATE DOMAINS, INC.
Registration Date 12/18/2014 9 years, 10 months, 23 days ago
Last Modified 12/14/2018 5 years, 10 months, 27 days ago
Expiration Date 12/18/2020 Expired
Nameservers Arrow up
Host IP Address Country
ns-1638.awsdns-12.co.uk 205.251.198.102 Flag for United StatesUnited States
ns-360.awsdns-45.com 205.251.193.104 Flag for United StatesUnited States
ns-816.awsdns-38.net 205.251.195.48 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Amazon.com, Inc.
  • IP Address
  • 52.202.25.69
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
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