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Whois & Analysis for midwayusa.com

Dec 18, 2019 8:16 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
Desktop screen Desktop screenshot for midwayusa.com
86

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Set a meta content-type (or meta charset) for your website.
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Fill the missing alt attributes on your images.
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OVERVIEW

• Domain Owner
Private
• Category
Hobbies & Interests  >  Weapons
• Online since
December 15, 1997 Explore Wayback Machine
• Age
26 years, 10 months, 25 days
• Alexa Rank
#18.760, midwayusa.com is in the world's top 20.000 websites!

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TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by DigiCert Inc has expired on September 9, 2021.
Title Tag
MidwayUSA - Shop Shooting, Hunting, & Outdoor Products
Length: 58 (recommended: 10 to 70)
Meta Description
MidwayUSA sells Just About Everything® for Shooting, Hunting and the Outdoors; our Nitro ExpressTM provides Super-Fast, Low-Cost Shipping.
Length: 139 (recommended: 50 to 160)
Google preview
Desktop Version

MidwayUSA - Shop Shooting, Hunting, & Outdoor Products

https://midwayusa.com

MidwayUSA sells Just About Everything® for Shooting, Hunting and the Outdoors; our Nitro ExpressTM provides Super-Fast, Low-Cost Shipping.

Mobile Version

https://midwayusa.com

MidwayUSA - Shop Shooting, Hunting, & Outdoor Products

MidwayUSA sells Just About Everything® for Shooting, Hunting and the Outdoors; our Nitro ExpressTM provides Super-Fast, Low-Cost S...

Encoding
No language/character encoding is specified
URL Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain. All versions of your page point to the same URL.

URL Parameters
Great, the domain URLs look clean.
Attribute Value
author MidwayUSA
robots NOODP,NOYDIR
viewport width=device-width, initial-scale=1

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by midwayusa.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
MidwayUSA Confidence: 86% Arrow up

MidwayUSA is a privately held American retailer of various hunting and outdoor-related products.

The company is headquartered in Columbia, Missouri, and sells in the continental United States.

The company markets online.

Nitrous oxide Confidence: 72% Arrow up

Nitrous oxide, commonly known as laughing gas or nitrous, is a chemical compound, an oxide of nitrogen with the formula.

At room temperature, it is a colorless, odorless non-flammable gas, with a slightly sweet taste.

At elevated temperatures, nitrous oxide is a powerful oxidizer similar to molecular oxygen.

Hunting Confidence: 66% Arrow
Wilderness Confidence: 65% Arrow

WEBSITE SPEED

midwayusa.com website speed is normal. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

0.7s

This domain loads at the median speed of 0.7 seconds.

Speed Percentile

88%

midwayusa.com is faster than approximately 88 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #18.760 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • midwayusa.com daily visitors distribution - Total: 2 countries
  • Flag for United States of AmericaUnited States of America (93.5%)
  • Flaf icon for other countryOthers (6.5%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #2.843
Flag for Viet NamViet Nam #14.396

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How midwayusa.com looks like on a mobile device such as an iPhone.

Tablet
How midwayusa.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 40% #ffffff
  • 33% #f0f0f0
  • 4% #105020
  • 3% #b0b0c0
  • 3% #101050
  • 2% #c0c0d0
  • 1% #90b090
  • 1% #303060
  • 1% #202050
  • 1% #f0e0e0
  • 1% #fffff0
  • 1% #f0fff0

Text/code ratio

midwayusa.com's text/code ratio is 3.12%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.12%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 1
  • <H2> 4
  • <H3> 4
  • <H4> 6
  • <H5> 0
  • <H6> 0
<H1>
Top level heading
Welcome to midwayusa
<H2>
2nd level heading
Remington rimfire deal
Shop by department
Featured deals
Customer favorites
<H3>
3rd level heading
Deals just for you
Larry's short stories
Video library
News
<H4>
4th level heading
Stay connected
The perfect gift!
Customer service
Knowledge center
Our company
Alt attributes Arrow up

We found 62 images on this website.
50 ALT attributes are missing on your image tags. The issue affects 9 actual different images that could be loaded more than once in your page.

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 50 images on midwayusa.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

Congratulations, your website is highly shared on social media! It's an excellent signal for your overall SEO strategy.

  • Facebook iconFacebook
  • Total Engagement 59.026
  • Likes 48.302
  • Shares 7.731
  • Comments 2.993

DOMAIN REGISTRAR

Domain Registrar GODADDY.COM, LLC
Registration Date 12/15/1997 26 years, 10 months, 25 days ago
Last Modified 01/02/2019 5 years, 10 months, 7 days ago
Expiration Date 01/02/2023 Expired
Nameservers Arrow up
Host IP Address Country
ns-728.awsdns-27.net 205.251.194.216 Flag for United StatesUnited States
ns-1486.awsdns-57.org 205.251.197.206 Flag for United StatesUnited States
ns-25.awsdns-03.com 205.251.192.25 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • MidwayUSA
  • IP Address
  • 66.180.65.16
  • Country
  • Flag for United StatesUnited States
  • Region
  • Missouri , Columbia
  • Latitude and Longitude
  • 38.9336 : -92.363
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