mobile
Mobile menu

Whois & Analysis for midwestsupplies.com

Dec 9, 2019 11:47 am UTC

DOMAIN OWNER WHOIS

The owner has chosen to keep his whois contact information private.
• Contact Name
PERFECT PRIVACY, LLC
• Address
5335 Gate Parkway care of Network Solutions PO Box 459
• City
Jacksonville
• Zip Code
32256
• State
FL
• Country Code
US
• Phone Number
• Domain Registrar
Desktop screen Desktop screenshot for midwestsupplies.com
83

9 criteria passed
2 criteria to solve

PERFORMANCE OPPORTUNITIES

Consider adding a robots.txt file in your web server's root directory.
Arrow
Fill the missing alt attributes on your images.
Arrow

OVERVIEW

• Domain Owner
Private
• Category
Food & Drink  >  Cocktails / Beer
• Online since
March 25, 1997 Explore Wayback Machine
• Age
27 years, 1 month, 3 days
• Alexa Rank
#214.589, midwestsupplies.com is in the world's top 1 million websites

FREE FORM BUILDER

Representation of an online Form

Use our free online form builder to create any type of form for midwestsupplies.com.

Beauty and simplicity.

Use templates. No coding. Embed anywhere. Get emails. Collect data.


opens a new window

TECHNICAL SEO & SECURITY

SSL Certificate
This website is not SSL secured (HTTPS), the certificate issued by Let's Encrypt has expired on February 4, 2020.
Title Tag
Midwest Supplies - Wine Making & Homebrew Supplies
Length: 54 (recommended: 10 to 70)
Meta Description
Your online wine making, home brewing, kombucha making, and hydroponic gardening supplier.
Length: 90 (recommended: 50 to 160)
Google preview
Desktop Version

Midwest Supplies - Wine Making & Homebrew Supplies

https://midwestsupplies.com

Your online wine making, home brewing, kombucha making, and hydroponic gardening supplier.

Mobile Version

https://midwestsupplies.com

Midwest Supplies - Wine Making & Homebrew Supplies

Your online wine making, home brewing, kombucha making, and hydroponic gardening supplier.

Encoding
Great, language/character encoding is specified: utf-8
URL Resolve
Robots.txt
No robots.txt file was found on this page.
URL Parameters
Great, the domain URLs look clean.
Attribute Value
viewport width=device-width, initial-scale=1.0, height=device-height, minimum-scale=1.0, user-scalable=0

SEMANTIC ANALYSIS

The results of our semantic analysis are shown below using the website's language.

They are the main concepts covered by midwestsupplies.com.

Each concept has a confidence score. The higher it is, the more important the topic is relative to the page.

Topics
Kombucha Confidence: 89% Arrow up

Kombucha (also tea mushroom, Manchurian mushroom, formal name: Medusomyces gisevii) is a variety of fermented, lightly effervescent sweetened black or green tea drinks that are commonly intended as functional beverages for their supposed health benefits.

Kombucha is produced by fermenting tea using a "symbiotic 'colony' of bacteria and yeast" (SCOBY).

Actual contributing microbial populations in SCOBY cultures vary, but the yeast component generally includes Saccharomyces and other species, and the bacterial component almost always includes Gluconacetobacter xylinus to oxidize yeast-produced alcohols to acetic and other acids.

Midwest Supplies Confidence: 86% Arrow up

Midwest Supplies is the largest home brewing and wine making company in America.

Established in 1995, the privately held company specializes in home brewing and wine making, including extract brewing and all grain brewing.

The company is based near Minneapolis, Minnesota.

Homebrewing Confidence: 83% Arrow up

Homebrewing is the brewing of beer on a small scale for personal, non-commercial purposes.

Beer has been brewed on the domestic level since its advent, thousands of years prior to its commercial production.

Through the years its legality has varied according to local regulation.

Hydroponics Confidence: 80% Arrow up

Hydroponics is a subset of hydroculture, the method of growing plants without soil, using mineral nutrient solutions in a water solvent.

Terrestrial plants may be grown with only their roots exposed to the mineral solution, or the roots may be supported by an inert medium, such as perlite or gravel.

The nutrients in hydroponics can be from fish waste, duck manure, or normal nutrients.

Wine Confidence: 72% Arrow up

Wine (from Latin vinum) is an alcoholic beverage made from fermented grapes.

These grapes are generally Vitis vinifera, or a hybrid with Vitis labrusca or Vitis rupestris.

Grapes are fermented without the addition of sugars, acids, enzymes, water, or other nutrients.

Yeast consumes the sugar in the grapes and converts it to ethanol and carbon dioxide.

Different varieties of grapes and strains of yeasts produce different styles of wine.

These variations result from the complex interactions between the biochemical development of the grape, the reactions involved in fermentation, the terroir, and the production process.

Many countries enact legal appellations intended to define styles and qualities of wine.

These typically restrict the geographical origin and permitted varieties of grapes, as well as other aspects of wine production.

WEBSITE SPEED

midwestsupplies.com website speed is fast. Page speed is important for visitors and search engines.

Get insights to improve your page loading time.

Page Loading Time

2.2s

This domain loads at the median speed of 2.2 seconds.

Speed Percentile

38%

midwestsupplies.com is faster than approximately 38 percent of the web. Your website page speed needs to be as fast as you can make it, without compromising the customer experience.

A good goal to achieve is a loading time of 2 seconds on desktop and mobile devices.

PAGESPEED INSIGHTS

Page on which speed is tested live:

Chrome User Experience Report Results

Lighthouse Results

TRAFFIC

This website is ranked #214.589 by Alexa.

This rank is traffic based. The lower the rank is, the better the domain is ranked.

Daily visitors by country

  • midwestsupplies.com daily visitors distribution - Total: 1 country
  • Flag for United States of AmericaUnited States of America (77.8%)
  • Flaf icon for other countryOthers (22.2%)

Traffic country ranks

Country Rank
Flag for United States of AmericaUnited States of America #54.186

LAYOUT

Doctype HTML5 Arrow Responsive website, mobile-friendly. Arrow

Mobile Rendering

This website seems to be optimized for Mobile Visitors.

Phone
How midwestsupplies.com looks like on a mobile device such as an iPhone.

Tablet
How midwestsupplies.com looks like on a tablet such as an iPad.

Main colors used

These are the main HTML color codes used by this website. Arrow
  • 55% #000000
  • 23% #f0f0f0
  • 4% #100000
  • 4% #ffffff
  • 3% #506070
  • 2% #e0f0f0
  • 2% #304010
  • 1% #405020
  • 1% #203010
  • 1% #901010
  • 1% #701010
  • 1% #400000

Text/code ratio

midwestsupplies.com's text/code ratio is 3.53%. It's a bit low. Consider raising it by adding more text content of value for your visitors, or keeping your code clean.
Text / Code Ratio 3.53%

A good text to HTML ratio is anywhere from 25 to 70%.

This percentage refers to the visible text ratio, as opposed to HTML elements, image tags and other non-visible information.

Main HTML tags

Headings Arrow up

Great, we found headings on this page.

  • <H1> 0
  • <H2> 17
  • <H3> 4
  • <H4> 14
  • <H5> 0
  • <H6> 0

However, you have not defined a top level heading, or <H1>. It is used to define the most important heading.

We recommend using one top level heading to set up a semantic relationship between that heading and the remainder of the content on a page. It clearly describes to the readers and the search engines what it is about.

<H2>
2nd level heading
Shop categories
Sign up for midwest supplies email updates
Thanks for subscribing! (2)
Bottled knowledge >
Give the gift of hard seltzer
<H3>
3rd level heading
Free shipping
Over 140 wine kits
Shop & save
Sign up for midwest supplies emails
<H4>
4th level heading
On orders over $99
Recipes from around the globe
Everyday low price
Wine recipe kits >
Beer making starter kits >
Alt attributes Arrow up

We found 171 images on this website.
139 ALT attributes are missing on your image tags. The issue affects 32 actual different images that could be loaded more than once in your page.

Image Image URL Occurrences
Image with missing alt attribute found on midwestsupplies.com //cdn.shopify.com/s/files/1/0263/3436/3722/t/2/assets/midwest-supplies_cart-icon-red.svg?7211 28
Image with missing alt attribute found on midwestsupplies.com //cdn.shopify.com/s/files/1/0263/3436/3722/t/2/assets/midwest-supplies_search-icon-grey.svg?7211 3
Image with missing alt attribute found on midwestsupplies.com https://cdn.shopify.com/s/files/1/0263/3436/3722/files/midwest-supplies-logo_4fd0ea30-7a2b-4455-bd16... 2
Image with missing alt attribute found on midwestsupplies.com //cdn.shopify.com/s/files/1/0263/3436/3722/t/2/assets/midwest-supplies_settings-icon.svg?7211 27
Image with missing alt attribute found on midwestsupplies.com //cdn.shopify.com/s/files/1/0263/3436/3722/t/2/assets/midwest-supplies_account-icon.svg?7211 27

Alternative text allows you to add a description to an image.

Google rely on alternative text attributes to determine relevance to a search query. Alternative text also makes an image more likely to appear in a Google image search.

It looks like you're missing alternative text for 139 images on midwestsupplies.com. Check your website to make sure it's specified for each image on the page.

SOCIAL MEDIA PRESENCE

This is an overview of your homepage shares on social networks.

You're doing quiet good on social media!

Social shares are a key signal, among many others, that search engines use to evaluate the rankings of a website. Asking people to share your pages, adding visible social share buttons and make great quality content are 3 of the most powerful ways to grow your social presence.

  • Facebook iconFacebook
  • Total Engagement 980
  • Likes 416
  • Shares 503
  • Comments 61

DOMAIN REGISTRAR

Domain Registrar NETWORK SOLUTIONS, LLC
Registration Date 03/25/1997 27 years, 1 month, 3 days ago
Last Modified 01/25/2018 6 years, 3 months, 1 day ago
Expiration Date 03/26/2021 Expired
Nameservers Arrow up
Host IP Address Country
nick.ns.cloudflare.com 2400:cb00:2049:1::adf5:3bd5 Flag for United StatesUnited States
rita.ns.cloudflare.com 173.245.58.140 Flag for United StatesUnited States

SERVER DETAILS

Server map
  • Service Provider (ISP)
  • Cloudflare, Inc.
  • IP Address
  • 23.227.38.65
  • Country
  • Flag for United StatesUnited States
  • Region
  • Virginia , Ashburn
  • Latitude and Longitude
  • 39.0438 : -77.4874
SHARE THIS PAGE